Remove Lead Remove Lead Gen Remove Newsletter Remove Webcast
article thumbnail

Content Marketing Tips for Lead Nurturing

markempa

Tweet I was asked by a reader to provide some examples of what lead nurturing touches may look like. Lead nurturing is something that’s fairly easy to understand, but for many, it’s become a frustrating thing consistently execute for two reasons: Lack of content. How do you build your library of relevant lead nurturing content ?

article thumbnail

B2B Lead Generation Blog: Where do Your Email Newsletters go?

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Email Heaven?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

article thumbnail

MarketingSherpa Marketing Summit, Top 20 Posts from Day 2

Smashmouth Marketing

There is no such thing as the average web surfer #sherpab2b09 Thought provoking: MarketingSherpa : Audience poll #sherpab2b09 : Majority of marketers using lead scoring can’t quantify the value they’re getting from it. SO leverage content, and find inexpensive ways to produce. sherpab2b09 [link].

article thumbnail

Is It Time to Evolve Your B2B Influencer Strategy?

Content4Demand

We recently aired a webcast that dives into how Bottomline turned its influencer campaign into its top driver of web traffic and a key source of MQLs. Tonya suggests including influencers in newsletters and other content you publish regularly to existing clients to educate them and deliver something extra.

article thumbnail

B2B Lead Generation Blog: On building targeted lists for B2B Lead Generation Programs

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! My experience has been been around 45%.

article thumbnail

B2B Lead Generation Blog: Podcast: Duct Tape meets Lead Generation for the Complex Sale

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Its terrific.