The Point

APRIL 1, 2014

Whatever the motivation, any “push back” from Inside Sales to marketing automation and automated lead nurturing/qualification is misplaced. Time and time again, we see marketing automation improve the productivity, efficiency, and job satisfaction of Inside Sales. Once initiated, the steps are as follows: 1.

Lead Nurturing 100

Lead Nurturing Sales Qualified Leads Lead Scoring Lead Ranking 100

Online Marketing Institute

NOVEMBER 4, 2010

“We had real problems with lead quality.” “We The common thread amongst these complaints is lack of 1) sales satisfaction and 2) lead quality. So what is it about some content syndication programs that create leads that sales reps don’t want? We couldn’t reach half the contacts.” Bookmark the permalink.

Demand Generation Agencies 40

Demand Generation Agencies Paid Search Agency RSS Paper 40

Webbiquity

SEPTEMBER 10, 2012

Lisa Cramer is President & Co-Founder of LeadLife Solutions in Atlanta, a provider of on-demand lead management software that generates, scores and nurtures leads for B2B marketers. LeadLife is designed to increase qualified leads while shortening sales cycles and decreasing the cost of sales. Lisa Cramer.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

Lisa Cramer is President & Co-Founder of LeadLife Solutions in Atlanta, a provider of on-demand lead management software that generates, scores and nurtures leads for B2B marketers. LeadLife is designed to increase qualified leads while shortening sales cycles and decreasing the cost of sales. Lisa Cramer.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100