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OCTOBER 6, 2010 [Lead Management, Leads] How to Create a Lead Scoring Process that Gets You More Sales
One of the best ways for marketing and sales teams to coordinate and optimize the lead management process is to implement a lead scoring strategy. With the increasing availability of strong marketing automation platforms there is really no excuse for B2B organizations to ignore the opportunities available through lead scoring. What is lead scoring? Keep it simple.
OCTOBER 6, 2010 | MEASURABLE MARKETING
[Lead Management, Leads] How to Create a Lead Scoring Process that Gets You More Sales
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