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Everything Technology Marketing

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New Marketing Report: B2B Lead Generation Trends 2013

Everything Technology Marketing

Finally, the new 2013 B2B Lead Generation Report is available! Download it here: [link] ) The B2B Technology Marketing Community on LinkedIn conducted the 2013 lead generation survey to better understand how B2B marketers are adjusting to new challenges, and to identify new trends and best practices.

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Take the 2013 Lead Generation Survey and Receive Free Report

Everything Technology Marketing

Our 40,000+ member B2B technology marketing community on LinkedIn is conducting a lead generation survey to better understand how B2B marketers are adjusting to new challenges around lead gen, and to identify new trends and best practices for 2013. Thank you for participating in the survey!

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New Report: Alliance Marketing Trends 2014

Everything Technology Marketing

Here are the Top-5 Trends in Alliance Marketing (for more details download the report ): Revenue generation (87 percent), demand generation (72 percent) and joint sales engagement (66 percent) top the list of alliance marketing program goals.

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Survey Result: The Top-3 Goals of Content Marketing

Everything Technology Marketing

Here is the first in our series of sneak previews of the survey results (the complete report will be available shortly). and here is what 727 marketers say: #1 Lead Generation With 68 percent of responses, the most mentioned goal for content marketing is lead generation.

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Why Your Technology Firm Needs a Content Marketing Strategy

Everything Technology Marketing

Your content must be engaging right off-the-bat to pull the reader in, entice them to become a lead, and finally nurture them until they are ready to buy.

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5 Steps to Social Media Leads with Content Marketing

Everything Technology Marketing

This is only one example of how you can use social media to drive lead generation. What tactics do you use to convert social media interest into leads? More information Survey Report “Social Media in B2B Marketing” The Brave New World of B2B Marketing How to Use Social Media for Lead Generation 5 Steps to b2B Marketing Success

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New Report: B2B Content Marketing Trends

Everything Technology Marketing

The new report " B2B Content Marketing Trends 2012 " is now available on Slideshare. Be one of the first marketers to share the brand new report with your friends and colleagues via Twitter, LinkedIn or Facebook (just go to Slideshare and use the social sharing feature)! from last year 4.