LeadSloth

OCTOBER 4, 2009

Having seen many of the presentations in San Francisco, I found it useful to classify them in three main categories: Lead Generation. Lead Management. The first is obviously focused on getting more leads into your database, while the second topic focuses on nurturing those leads. Lead Management.

Manticore 100

Manticore B2B Marketing Marketing Management Marketing Automation Services 100

LeadSloth

AUGUST 23, 2010

Again, they have created a great program for B2B Marketers, covering both lead generation and lead nurturing strategies. Tags: events lead management marketingsherpa. Just like last year, I will be a blogging partner for MarketingSherpa's B2B Marketing Summit.

Enterprise Management 100

Enterprise Management B2B Marketing Marketing Management B2B 100

LeadSloth

FEBRUARY 15, 2010

What are the key events to attend when you’d like to learn more about B2B Marketing, Marketing Automation, Lead Management? I’ve started with a much longer list, but decided to focus on those events where Marketing Automation vendors exhibit, and where the speakers cover lead management and marketing automation.

B2B Marketing 100

B2B Marketing Marketing Management Marketing Automation Services B2B 100

LeadSloth

FEBRUARY 17, 2010

Let’s look at the 5 Ways in which Social Media is changing Lead Management and Marketing Automation. Lead Generation. Tags: Demand Generation Social Media b2b marketing university lead generation lead intelligence lead nurturing silverpop.

Marketing Automation Services 100

Marketing Automation Services Social Media Marketing Automation Social Marketing 100

LeadSloth

APRIL 29, 2009

Market2Lead Marketing Automation and Lead Management blog. Reachforce: The B2B Lead. Reachforce publishes almost daily Lead Generation tips. ReadyContacts Lead Data Management blog. Hubspot is probably both the most active and most popular blog of this list. Marketbright blog.

Demand Generation 100

Demand Generation Marketing Management ReadyContacts Marketing Automation Services 100

LeadSloth

SEPTEMBER 3, 2009

This is your Lead Management Thermometer! Just some examples: continued lead nurturing turns more inquiries into sales-ready leads ; lead scoring shows when leads are sales-ready; lead scoring gives quick feedback on the quality of various lead generation programs.

Marketing Automation Services 100

Marketing Automation Services Lead Ranking Marketing Automation Marketing Qualified Leads 100

LeadSloth

SEPTEMBER 1, 2010

However, to succeed you need to put these individual activities together in a process to help leads along in the buying process. That is holistic lead management, which will help you turn more “raw&# leads into qualified leads. Generating Demand. Putting It Into Practice. Did I forget any steps?

Lead Nurturing 100

Lead Nurturing Lead Scoring Lead Ranking Sales Qualified Leads 100