Onalytica B2B

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10 Reasons Why We do Influencer Marketing

Onalytica B2B

Influencer marketing when executed correctly and with patience can be extremely effective in achieving anything from lead generation to brand awareness – many of which cross over. LEAD GENERATION.

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Interview with Melonie Dodaro

Onalytica B2B

I have trained many B2B sales teams on how to effectively leverage LinkedIn and social selling to massively improve their lead generation. It would definitely be speaking and training opportunities. WHAT WOULD BE THE BEST WAY FOR A BRAND TO CONTACT YOU?

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Interview with Moni Oloyede

Onalytica B2B

She has a proven track record in integrated marketing, especially with establishing digital presence through SEO optimization, lead generation process, and website optimization. She has worked with all the major marketing automation companies – Marketo, Eloqua, HubSpot, and ExactTarget. HOW DID YOU GET TO BECOME AN EXPERT IN MARTECH?

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Influencer Marketing: How to Define Your Objectives

Onalytica B2B

Market Share: ● Lead Generation. Lead Conversion. With the above said, you cannot outline your influencer marketing objectives, if you’re not clear on what your wider marketing objectives are; are you looking to improve your brand equity or increase your market share? Thought Leadership. Brand Advocacy. Brand Reputation.

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Content Marketing 2017: Top 200 Global Influencers

Onalytica B2B

You can use this blog post to understand what is driving the online debate and who is most influential in the focus area that you really care about in your role whether it is Social Media, Lead Generation, Branding, Video Creation, Sales or Influencer Marketing for example. Lead generation. Lead Generation.

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Key Takeaways from attending 7 Talks at B2B Ignite 2018

Onalytica B2B

Jason finished by talking about the importance of Brand Awareness vs Lead Generation. Previously they valued lead gen more, but that now it was probably more of a 50/50 between the two. Joe runs the digital marketing campaigns at Onalytica to increase lead generation and drive sales. GET IN TOUCH. About the author.