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3 Ways Your Sales Team Can Repurpose Your Manufacturing Marketing Content

Brandpoint

In fact, the ideal time to launch a content sharing social strategy is in the leadup to an industry trade show or convention. Build on sales’ knowledge base How often do you hear, “I wish I knew more of the research, information and data that helps show our value proposition.”

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Kaon Interactive Wins Three Awards at DxMA Global Marketing Summit!

Kaon

GE won for best interactive mobile application, Becton Dickinson won for best trade show, and Bio-Rad won for best product launch. We hope that the wide range of topics allowed participants to expand their knowledge base in diagnostic marketing.

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Software and SaaS Marketing Best Practices

Launch Marketing

Use newsletters, blog posts, knowledge bases, webinars, videos and other content to share success stories, offer usage tips and tricks and to highlight new or forthcoming features of your SaaS offering that will benefit them.

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Components of a SaaS Marketing Strategy with a Freemium Model

SmartBug Media

It may even be traditional methods such as trade shows. This experience is made better in many ways, such as creating a customer knowledge base, sharing swag, or hosting an event just for them. If your potential buyers spend their time on social channels, leveraging paid ads might be in your demand strategy.

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Leadership Transition: Marketing’s Pivotal Role in a New Leader’s Success

Hinge Marketing

Making this transition to knowledge-based marketing means thinking about and implementing marketing differently. They attend networking events, treat prospects to meals or rounds of golf and travel to conferences and trade shows to get more face time with their buyers and potential referral sources.

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The Ultimate Guide to the B2B Marketing Automation Solutions

Valasys

Marketers using automation solutions can benefit immensely from templates and pre-built programs for email, landing pages, webinars, trade shows, lead scoring and lead nurturing. Marketo is excellent for new users as it has a very large and active knowledge base. g) Templates and libraries.

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The State of Demand Generation

The Effective Marketer

Create a knowledge base with relevant content that your sales team can leverage during the sales cycle. Organizations have to become better at determining what need and what questions buyers have when they decide to engage in the sales process. Content Creation Challenges.