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How to Use Snippets in Marketo

SmartBug Media

In one sense, sudden changes that impact everyone are exactly why Marketo snippets exist. What Are Marketo Snippets? Anyone evaluating marketing automation tools knows that Marketo has a wide range of options for personalizing content: Tokens pull in fields from specific records. Social media page links.

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6 Free Cross-Training Ideas for B2B Digital Marketers

KoMarketing Associates

A while back I wrote a post on how to integrate social media into everyday B2B marketing strategy. One of the recommendations was to set 15 minutes a day to social media activity, making this activity a priority and not just a task. Social Media: LinkedIn Marketing Solutions (shortcuts here ), Twitter.

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8 Best Video Hosting Sites for Businesses in 2021

Hubspot

While hosting these types of videos on YouTube made sense because they were for entertainment purposes, your business needs a platform with more features so you can create videos for marketing campaigns, sales pitches, and customer service knowledge base articles. You can embed these videos on your site, social media, email, and more.

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3 Ways to Approach Omnichannel Marketing Challenges

Digilant

As brands are faced with more diverse buying patterns and higher expectations from consumers, siloed media plans are no longer a viable option. As you can see in the graphic above, these touchpoints range from OTT/CTV to social media to search to email. CRM and marketing automation platforms like Salesforce, Marketo, and HubSpot. .

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Data and Demand Gen – what’s new?

Jackie Walts

I recommend reading articles from the knowledge base or attending one of the “new features” webinars. I work with HubSpot, Pardot and Marketo and the interfaces are getting easier and much more similar. For a small investment in time, you might find one or two tricks. Need some help with this?

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The Ultimate Guide to the B2B Marketing Automation Solutions

Valasys

Here are some of our favorite picks for marketing automation tools in no particular order: Marketo. Marketo is one of the most mature marketing automation tools and amongst the best-known ones in the industry, for good reasons. Marketo has a marketplace named Lauchpoint that offers dozens of integrations.

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Next-Level Marketing Reporting: Your Top 5 Platforms

SmartBug Media

Knowledge base. Quote-based. Knowledge base. Databox currently integrates with 70+ applications , including all major social media platforms, Mailchimp, Stripe, Zendesk, Google Analytics, Google Ads, HubSpot and more. Databox offers a subscription-based service ranging from $49-$250 a month.