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Social media SWOT analysis: what it is and how to do it

Sprout Social

If you’re a marketer today, anything that helps you refine your social media goals is a plus. Simply put, social media marketing today is about creating goals that solve challenges, not simply investing in social “just because.” A SWOT analysis can point you toward the answers ASAP.

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How to build a competitive analysis report with examples and tools

Sprout Social

You can find SEO competitors by using keyword research tools to check who’s ranking for your target keywords. A social analytics tool like Sprout Social helps you conduct market research on social channels using advanced social media listening.

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Competitive monitoring: tracking the competition to stay ahead

Sprout Social

What are they posting on social media? This includes keeping tabs on your competitors’ social media activity, pricing changes, marketing campaigns, product launches and more. For example, analyzing your competitor’s social media might reveal gaps in your own strategy. You need to know it all.

SWOT 94
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How to gain a competitive advantage by analyzing marketing initiatives by competitors

Sprout Social

How to analyze marketing competitors To analyze your competitor’s marketing strategy, you need to gather as much competitive intelligence as possible about their marketing, from web and social media to field marketing. Search for keywords related to your product or service and see what other businesses rank for them.

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5 Macro B2B Marketing Trends to Watch in 2022

Circle Studio

SWOT analysis on steroids. Taking a hard and regular look at your firm’s SWOT is foundational for moving towards a more strategic approach to your marketing. Competitive analysis is another foundational element of elevated strategy and it goes hand in hand with SWOT. Deeper evaluation of the competition. Buyer intent data.

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AI in Action: Exploring 8 Key Ways Marketers Are Harnessing Artificial Intelligence

SmartBug Media

At SmartBug, we’re currently using AI tools to help us with blog writing , social media post creation, SEO optimization, data analysis, sales support , email marketing , and more. Look specifically at your ranking for targeted keywords and organic traffic numbers. I also use it to enhance our writing.

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KoMarketing Year In Review: Top Posts & Milestones from 2017

KoMarketing Associates

We’ve seen our organization nearly double in size, our client programs become more complex, and the KoMarketing team rise to challenges when faced with continued changes in search, social media, and broader online marketing initiatives. 7 Essential Steps In Developing a B2B Social Media Strategy.