Webbiquity

JANUARY 24, 2019

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Depending on your campaign strategy and target audience, social media marketing could be a 24×7 job. First things first.

Marketing Automation Services 237

Marketing Automation Services Social Media Marketing Automation Social Marketing 237

Sprout Social

AUGUST 25, 2022

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. While that sounds great to executives and stakeholders, they may not understand how the costs associated with social media translate to business objectives. Let’s dive in.

Paid Content 124

Paid Content Social Media Work Management Marketing Management 124

TrustRadius Marketing

JUNE 20, 2022

Social media is essential to building brand awareness and increasing sales. Social media analytics is indispensable for improving social media performance and business growth. If you’re a small business or eCommerce merchant, free social media analytics tools can boost your social marketing strategy.

Social Media 116

Social Media Analytics Work Management Media 116

Optinmonster

DECEMBER 20, 2023

Do you want to learn how to choose keywords for SEO ? Choosing the right keywords can feel like trying to find a needle in a haystack. Let’s dive into the five essential steps to choose the best keywords for your SEO strategy. Let’s dive into the five essential steps to choose the best keywords for your SEO strategy.

Keywords 94

Keywords Paid Content SEO Lead Scoring 94

Brandwatch Marketing

JANUARY 29, 2024

Your social media platforms can be a gold mine for leads. If you get it right, social media lead generation is a viable and valuable strategy. Our social media marketing guide will get you going on that front. Choose a bunch of keywords to track and then wait for people to post them. Be wary though.

Lead Generation 98

Lead Generation Paid Content Social Media Generation 98

Brandwatch Marketing

JANUARY 29, 2024

Your social media platforms can be a gold mine for leads. If you get it right, social media lead generation is a viable and valuable strategy. Our social media marketing guide will get you going on that front. Choose a bunch of keywords to track and then wait for people to post them. Be wary though.

Lead Generation 97

Lead Generation Paid Content Social Media Generation 97

SocialPilot

FEBRUARY 9, 2024

Be it inspiration for your next campaign or leveraging the latest features of social media, they’ve got your back. Social Media Marketing + Michael A. Social Media News + Matt Navarra Karissa Bell Sarah Frier Social Media Marketing Michael A. Are you ready? Let’s begin! Table of Contents 1.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

SocialPilot

DECEMBER 6, 2023

Social media has become a beloved platform for connecting thousands of people. Thankfully social media algorithms exist to make social media live up to your expectations and bring you the content you want to engage with. As a social media user, algorithms lighten up your social media experience.

Social Media 83

Social Media Paid Content Media Lead Ranking 83

KoMarketing Associates

JUNE 26, 2018

Branded keywords represent search queries that include the organization’s brand name or various product and brand-related information. How often do you review brand-based keyword search performance? Keyword bids on high priority brand-related search queries. Site Navigational Architecture. Third Party Business Listings.

Paid Content 195

Paid Content Keywords Search Marketing Paid Search Agency 195

Sprout Social

JUNE 13, 2023

The customers I speak to daily, especially those in the B2B space, are always concerned about proving their return on investment for social media. There are no impulse buys in the B2B SaaS industry and quantifying the impact of social media within the buyer’s journey is not always straightforward.

Social Media 101

Social Media ROI Work Management Marketing Management 101

Conductor

JUNE 29, 2021

Conductor partner Talkwalker, in collaboration with Trust Insights, published an original research paper examining this conundrum, and solving it with the power of artificial intelligence and social media conversational data. Every day on social media billions of conversations on millions of topics are taking place.

Social Media 83

Social Media Traffic Marketing AI Organization 83

SocialPilot

DECEMBER 6, 2023

Social media marketing has become an integral part of modern business strategy in the last decade. In 2022, social media ad spending hit the $230 billion mark and is expected to reach $300 billion in 2024. Social media marketing is thus a highly competitive domain. Where should you start?

Paid Content 62

Paid Content Social Media Social Marketing Marketing & Strategy 62

ClearVoice

SEPTEMBER 22, 2023

Pioneering tech and software companies experience cutthroat competition. While a boon to software users, the fast-paced technological advancement has caused immense pressure for pioneering tech and software companies to be more aggressive in realigning their marketing initiatives in 2024.

Work Management 90

Work Management Marketing Management Webinar Metrics Software 90

Sprout Social

JANUARY 19, 2022

Whether you’re launching new software or a physical product, a successful launch isn’t about luck. We’ll help you lay the groundwork for a smooth product launch using the power of social media to inform every step. And the best way we know how to research an audience is through social listening. What is social listening?

Social Media 135

Social Media Product Media Work Management 135

Marketing Insider Group

OCTOBER 16, 2023

Just input a keyword, and you’ll see popular articles and posts. Buffer Image Source: Buffer Buffer is a social media management tool that allows users to schedule, publish, and analyze their posts across multiple social media platforms. Buffer is like having a personal assistant for your social media needs.

Paid Content 260

Paid Content Budget Programs Research Marketing Analytics Tools 260

Buffer

JUNE 16, 2022

Social media plays a big role in how we exist on and offline. And with remote work on the rise, it’s more important than ever to understand how to use social media to connect with peers and mentors. How can social media impact your career?

Social Media 129

Social Media Peer-to-peer Media Ad Building 129

Hubspot

JUNE 26, 2020

Negative keywords. Also known as a negative match, negative keywords make sure that certain words or phrases don't trigger an ad being shown on a SERP or website. This improves targeting: When you prevent keywords from being associated with an ad, you can be more certain that it will be shown to the right audiences. The answer?

Keywords 96

Keywords Paid Search Agency Advertising Agencies Social Media 96

Marketing Insider Group

JANUARY 4, 2021

SaaS (software as a service) businesses may find it even more overwhelming. The best growth strategies involve organic SEO, content marketing, organic social media, and email marketing. You’ll need to consistently produce content with keywords that match how your audience searches. Engage with Organic Social Media.

Growth Marketing 359

Growth Marketing Marketing Strategy Marketing & Strategy Marketing Automation Services 359

Sprout Social

MARCH 28, 2024

Analyzing these metrics over time will allow you to pinpoint the exact keywords and phrases that resonate the most with your audience. For example, suppose you’re a social media marketer at a B2B marketing software company for small businesses. Sprout’s Listening solutions make this process easy.

Linkedin 102

Linkedin Analytics Work Management Marketing Management 102

Marketing Insider Group

MAY 30, 2023

Begin by collecting data from each of your communication channels, which may include: Social media: Most social media platforms have built-in tools for tracking metrics, such as engagement rates, follower growth, and post reach. Look for features like automated email campaigns, social media scheduling, and lead scoring.

Work Management 290

Work Management Marketing Management Budget Programs Allocation 290

Sprout Social

FEBRUARY 24, 2022

Now, in some fields at least, there’s more room for creativity and personality in these one-sheeters—cue a collective sigh of relief for anyone creating a social media resume. When it comes to the bustling field of social media, it pays to stand out. The do’s of a social media resume.

Social Media 106

Social Media Template Media Cross-Selling 106

Marketing Insider Group

APRIL 11, 2023

Before you succumb to the hype and hire a social media intern or go all out with paid search ads, you need to consider digital marketing services. Hiring in-house help is an expensive way to boost your social media presence, and paid search ads only generate about 5% of traffic. Distribution. Optimization.

Marketing Automation Services 323

Marketing Automation Services Marketing Budget Paid Search Agency Service 323

seo.co

SEPTEMBER 29, 2022

However, you will have to buy or obtain the software from the official provider and then rebrand it as your own. White label SEO tools are commonly used SEO software in the digital marketing industry as no one has the time or resources to build a tool from scratch. Keyword rank tracker. Keyword suggestion tool.

Enterprise Management 94

Enterprise Management Work Management Marketing Management Paid Search Agency 94

Webbiquity

DECEMBER 19, 2023

Drumroll please… #10: How to Integrate ChatGPT With Your CRM Software The buzz around ChatGPT has grown rapidly since its release in November 2022. This post explains how to integrate ChatGPT with your CRM software, expanding your use of AI tools for marketing and sales. #9:

Paid Search Agency 182

Paid Search Agency B2B Marketing Screencast Planning 182

Webbiquity

JANUARY 23, 2024

In software development, for example, that means prioritizing new features requested by existing users over new functionality that may (or may not) help win more new deals. This post outlines 10 key steps in using social listening to satisfy and retain more customers. This list should also include industry-specific keywords.

Customer Satisfaction 149

Customer Satisfaction Social Media Advertising Benchmark Acquisitions 149

Webbiquity

APRIL 11, 2023

Image credit: Nguyen Dang Hoang Nhu on Unsplash AI can also be used—carefully—to help create more content for your blog and social media. Social Media Posts You can also use AI to create more social media posts. You could even craft better social media ads with the aid of this technology.

Marketing AI 313

Marketing AI Curation Content SERP 313

Zoominfo

MARCH 17, 2021

Embrace Keyword Rankings. To solve the particular problem, you should conduct keyword research. Keywords are short phrases consumers commonly use to find something specific online (i.e. copper baking pans,” or “data privacy software”). Instead, rank for keywords related to the solutions you provide.

Traffic 246

Traffic SEO Marketing Websites Zoominfo 246

Marketing Insider Group

JULY 3, 2023

Good search engine optimization isn’t just about ranking high for keywords. Test the features in popular marketing software and sites, such as Buzzsumo, Ahrefs, and Trends.co, to discover fresh subjects for content. Drill down more into long-tail keywords that fit the topic to present a niche perspective to your target audience.

Trends 276

Trends Marketing AI Lead Scoring Lead Ranking 276

Marketing Insider Group

MARCH 18, 2020

You can also track how subscribers are engaging with your content and create segments of subscribers based on engagement, such as visiting your website or sharing your content on social media. Hootsuite is a social media marketing management tool that makes it easier to manage all your social media content across several platforms.

Marketing Management 363

Marketing Management Tools Planning RSS 363

ClearVoice

JULY 5, 2022

Often, marketers will focus on two different things when generating ideas: topics and keywords. What’s the difference between topics and keywords? For instance, your copywriting blog may be organized around subtopics like email copywriting, social media copywriting, and public relations copywriting.

Keywords 52

Keywords SEO Lead Scoring Lead Ranking 52

Hubspot

NOVEMBER 5, 2019

We get it: Social media metrics are important. That's why we've made a list of the social media metrics that are essential to track, so you don't miss out on important numbers that can help you later. Social Media Metrics are imperative to social strategy. Getting data and ROI is really important.

Cost Per Click 98

Cost Per Click Social Media CPC Media 98

Webbiquity

JUNE 20, 2023

Whether it’s a software platform, a complex piece of machinery, or any other kind of solution that can be demonstrated visually, seeing it in action in real time helps potential customers visualize how it can solve their specific challenges. Incorporating live demonstrations within your webinars adds an extra layer of impact.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Hubspot

FEBRUARY 5, 2020

Recently, chip brand Pringles worked with the TV show to produce a commercial that runs on social media channels. Ultimately, paid social media helps with targeting audiences, and driving sales. Every social media channel is different. million viewers on average. January 30, 2020. Why Twitter Ads?

Paid Social Agency 97

Paid Social Agency Social Media Media Budget Programs 97

seo.co

MAY 10, 2021

However, you will have to buy or obtain the software from the official provider and then rebrand it as your own. White label SEO tools are commonly used software in the digital marketing industry as no one has the time or resources to build a tool from scratch. Keyword rank tracker. Keyword suggestion tool. API access.

Enterprise Management 99

Enterprise Management Work Management Marketing Management Paid Search Agency 99

Valasys

FEBRUARY 20, 2023

Social media platforms are witnessing an increase in users year after year. Approximately 59% of people worldwide use social media, and the average daily usage of social media is 2 hours 31 minutes, as reported by a survey. However, there is no auto-posting, social inbox, or influencer search.

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Net-Results

SEPTEMBER 24, 2020

“How do I write a good piece of content for social media posts?”. I’m going to make a second assumption for the sake of this answer: you’re posting on organic social and are looking to create social posts and blog posts to be cross-posted on social. Of course, some of this is going to involve your creative process.

Social Media 71

Social Media Top of Funnel Media Cross-Selling 71

DivvyHQ

APRIL 9, 2019

What about performing some keyword research and picking relevant topics? What you likely haven’t considered is the importance of parent and child keywords, or as I call them great white and school fish keywords. If you try some of the following keyword research ideas, you just might not get eaten alive by search engines.

Keywords 78

Keywords SEO Top of Funnel Planning 78