| |  Keyword + Search Engine + Tools + Websites |
| Page 1 of 7 | Previous | Next | BIZNOLOGY MARCH 25, 2013  12 myths vs. reality on Search Engine Optimization (SEO) few numbers for your consideration: 80% of visitors to a website begin by typing keywords in the query box of a search engine. 42% click on the website in the #1 position on the search page. 90% click a website on the first page. Many are fooled because they believe, to get to a top rank, you need to know the right tools, tricks and people. | WEBBIQUITY FEBRUARY 7, 2010  Search Engine Marketing (SEM) Best Practices Search engine marketing (SEM) can be a powerful lead generation source, or a complete waste of money. Determine your budget: while there is no hard-and-fast rule for this, there are a number of factors that will affect the size of the budget required to optimize your return from search marketing: Number of keywords—more keywords means a higher budget. Digg this! | | | | | |
| BIZNOLOGY NOVEMBER 19, 2012  10 SEO measurements every marketer should know For any brand doing business on the internet, to get where you want to go, an understanding of Search Engine Optimization (SEO) is required. 80% of people who visit a website get there from typing a keyword in the query box of a search engine. 46% click on the website in the first position on first page. 90% click on websites on the first page. | WEBBIQUITY JANUARY 28, 2013  11 (of the) Best SEO Tools and Keyword Research Guides of 2012 Fortunately, there are a large and growing number of tools available to help SEO practitioners adapt and carry on their valiant efforts to help Google bring the most relevant (usually anyway) results to the top. What are the best tools for finding and eliminating broken links? Which tools work best outside the U.S.? SEO Tools and Reviews. by Coconut Headphones. 5 STARS. | KOMARKETING ASSOCIATES MAY 7, 2013  3 Ways To Differentiate Your Brand in Search Engine Results Organic search visibility is an important component and differentiation in search engine results can be a critical factor in traffic and lead growth. In the following examples I will outline useful ways in which an organization can optimize their website, distinguish their keyword visibility from others, and aim to increase organic visits. Rich Snippets. Reviews. | KOMARKETING ASSOCIATES JULY 10, 2012  7 Critical Tools of the Trade for B2B SEO Competitive Analysis Understanding the SEO strategy of a competitive website is a critical component of a B2B SEO campaign. Both traditional (the companies sales and marketing teams often come across) and keyword (those that rank for target keyword phrases in search engines) competition should be reviewed. Here are seven SEO tools we recommend using for evaluating the competition. | | | | | | | |
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KOMARKETING ASSOCIATES | THURSDAY, AUGUST 9, 2012  Beating the Penguin Update with Google Insights
Many website owners have learned valuable lessons from Google’s latest algorithm change: The Penguin Update. The Penguin update has been a nightmare for many owners of affiliate websites who have not followed Google’s best practices. With SEO becoming more and more challenging, we should continue to give Google what it wants, and it should come in the form of useful information that users may be searching for (i.e., Using Google Insights helps us learn how to attack trends that are rising in Google search. How to Use Google Insights for Search. MORE >> -
FEARLESS COMPETITOR | TUESDAY, OCTOBER 4, 2011 Search Engine Optimization is NOT B2B Demand Generation
B2B Demand Generation | Why Search Marketing is a small part only. Recently I spoke with a business owner who had hired a search engine optimization firm. What he failed to understand is this: There’s a world of difference between Search Engine Optimization and B2B Demand Generation. Despite the claims of search engine optimization folks, visitors to your website are NOT qualified sales leads. But New York Life has the most respected position – #1 in organic search. Notice the All Names and Engaged stages. MORE >> -
BIZNOLOGY | FRIDAY, SEPTEMBER 14, 2012  Select the Right Keywords for SEO Success
An entire SEO campaign is based on the keywords that are chosen since they should be incorporated into every piece of content that is published as part of an online marketing campaign. Incorporating keywords naturally into the actual website content in order to improve rankings is really only one small part of the overall strategy. These selected keywords are also used within blog posts, articles, press releases, blog comments, online profiles, and social media posts which are created to build relevant inbound links and generate traffic to the site. MORE >> -
KOMARKETING ASSOCIATES | WEDNESDAY, JUNE 20, 2012  5 Reasons Responsive Web Design May Not Be an Answer for B2B SEO Strategy
Responsive Web Design (RWD) indicates that a website is crafted to adapt to the layout of the viewing environment. As covered in a recent Search Engine Land article , Pierre Far, Google Webmaster Trends Analyst, announced clear guidelines and recommendations on mobile SEO. How is your site performing in mobile search results thus far? Make sure to check relevant search engine and website reporting metrics to ensure change is necessary. Keyword ranking comparison between mobile and desktop search. Existing SEO Performance. MORE >> -
BIZNOLOGY | WEDNESDAY, APRIL 24, 2013  10 Sharp Ways to Boost the Visibility of Your LinkedIn Profile
LinkedIn isn’t just the world’s largest professional networking website–it’s an empire with over 200 million members at last count. Utilize Your Website Links. You can link to up to three websites from your LinkedIn profile, all of which contribute to positive SEO for the websites you own. Improve the searchability of your profile’s links by customizing the text with keywords. There’s almost no chance you have the time to participate in this many groups, but LinkedIn search and Google don’t know the difference. 'Image via CrunchBase. MORE >>
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