Webbiquity

JANUARY 23, 2024

But with the steep rise in customer acquisition costs , and research showing it costs up to five times more to acquire a new customer than to keep an existing one, you can’t ignore the importance of customer retention. This list should also include industry-specific keywords. Guest post by Mehdi Hussen. Track customer sentiment.

Customer Satisfaction 149

Customer Satisfaction Social Media Advertising Benchmark Acquisitions 149

Marketing Insider Group

NOVEMBER 23, 2023

I think if I were a direct response marketer, I maybe don’t need content marketing as much as products where customers do a lot of research. Follow Whole Foods on Twitter for a constant stream of ideas and recipes. I start at the same place every time: Keyword research. Anyone can do this research.

Content Marketing 223

Content Marketing Work Management Paid Search Agency Marketing Management 223

Webbiquity

MAY 17, 2016

Creating high-quality content starts with planning (deciding what to write about) and research (determining what to say about those topics). There are also a number of tools that can be helpful with both content ideation and research. 10 Best Content Research Tools. 4 Best Content Planning Tools. Pricing: free to $21 per month.

Planning 145

Planning Research Tools Best Practices 145

KoMarketing Associates

APRIL 1, 2020

The uncertainty in the world has a profound effect on how B2B organizations will do business now and in the foreseeable future. But even before these recent trends facing business, research indicated that marketing professionals were prioritizing trusting relationships with customers. Comprehensive Company Information.

Trust Marketing 180

Trust Marketing Marketing Management B2B Marketing Ad Building 180

KoMarketing Associates

APRIL 10, 2020

Depending on the industry or organizations’ target markets, it won’t be surprising if traffic, lead generation efforts, or overall digital marketing performance is down when comparing year over year or period to period benchmarks. Get Engaged in the Sales Process. Times are difficult for digital marketing teams right now.

B2B Marketing 253

B2B Marketing B2B Advertising Benchmark Lead Nurturing 253

KoMarketing Associates

JANUARY 19, 2022

Not every tool will be applicable to every digital marketer, but these expert insights could help you figure out what tool may be a worthwhile investment for your organization. Qualified lives directly on your site with their chatbot feature to help boost pipeline, while directly syncing with Salesforce for easy organization.

Work Management 248

Work Management Marketing Management Marketing Automation Services B2B Marketing 248

Sprout Social

MARCH 7, 2024

However, beyond research, there’s the crucial task of distilling those insights into actionable strategies that’ll give your business an advantage. The report synthesizes your competitive intelligence research data and provides conclusions for better decision-making.

Analysis 93

Analysis Marketing AI Examples SWOT 93

Marketing Insider Group

NOVEMBER 18, 2020

A strategic marketing plan, which we’re talking about here, combines market research with a situation analysis of your brand. It requires ongoing technical work, such as website optimization, as well as local SEO, which is the process of using a company’s geographical location to rank a business higher than its local competitors.

Resource Management 360

Resource Management Demand Generation Agencies CMS Development Work Management 360

Scoop.it

MARCH 18, 2021

They help you sort and organize each piece of owned or third-party content and find it exactly when you need it, both for your internal and external audiences. You’ll learn how to keep your content hubs consistently updated, organized, and packed with relevant content. My research content. Tweets from a Twitter user.

Process 53

Process Optimization Curation RSS 53

Convince & Convert

NOVEMBER 30, 2023

And here’s what it came up with: You can prompt ChatGPT to add emojis or hashtags if you are going to extend your campaign to Instagram and/or Twitter. Your core keywords: Keep an eye on general niche discussions to better understand what your target customers are discussing online and pique their interest.

Social Media 105

Social Media Advertisements Advertising Tools 105

KoMarketing Associates

JULY 31, 2014

One such location is in your competitors’ Twitter profiles. And Twitter is a good place to start. In this post, I’ve put together a list of 5 key things that Machiavelli would do with his competitors’ Twitter profiles, to unravel the competition and use it to his own advantage. Twitter Counter for network history.

Ideal Customer Profiles 120

Ideal Customer Profiles Profiling Twitter Lead Ranking 120

Webbiquity

MARCH 31, 2022

Your launch is just the beginning of an ongoing process of continual improvement. Additionally, you may consider organizing a webinar or masterclass together with an influencer whose audience you want to reach. Therefore, include long-tail keywords—keywords that contain three or more words—along with shorter ones.

Marketing Budget 289

Marketing Budget Enterprise Management Sales Management Work Management 289

ClickZ

JUNE 15, 2023

Most of the time those who are at the very early stages of research will not only want to read the information on your blog but will appreciate that it’s there in the first place. Keyword research is how you can figure out how people are searching for relevant problems and what kind of content can solve them.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Oktopost

OCTOBER 30, 2023

In fact, Gartner research indicates that businesses employing intent data are twice as likely to achieve a 10% conversion rate at the top of the marketing funnel, compared to the standard 6% conversion rate without utilizing intent data. What is Social Signals? Social Signals in Action How does Social Signals work in practice?

Intent Data 124

Intent Data Top of Funnel Intent Urgency Marketing 124

ClearVoice

SEPTEMBER 14, 2021

Second, the content must also be written so that search engines want to reward it with more organic traffic, which usually translates to pieces that are longer and more in-depth. It’s about visually structuring the text so that it organizes key concepts and supporting info in a way the reader can grasp quickly with minimal effort.

Content 119

Content Paid Search Agency Keywords Case Studies 119

Moz

JANUARY 1, 2019

There are a few powerful reasons for you to start doing it now: Niche question research is the most powerful content inspiration source. Questions are very useful for niche and audience research: What can't people figure out in your industry and how can you best help them? They allow us additional organic search visibility.

Research 59

Research Optimization SERP FAQ 59

Optinmonster

FEBRUARY 21, 2024

Here’s our exact, 5-step blog traffic process: 1. All of these related Google searches are LSI keywords that you can weave into your post. Another great tool you can use to find LSI keywords is LSI Graph. Another great tool you can use to find LSI keywords is LSI Graph. Ready to hear how we did it?

Paid Content 74

Paid Content Traffic Webinar Metrics Marketing & Strategy 74

Sprout Social

NOVEMBER 21, 2023

Competitive monitoring is the process of continuously tracking your competitors’ activities and strategies. Or, competitive monitoring could reveal your competitor is ranking on search engines for several high-volume keywords related to your niche. Once you’ve got that down, it’s time to do your research.

SWOT 96

SWOT Budget Programs Eye-Tracking Advertising Benchmark 96

Conductor

OCTOBER 11, 2022

e-commerce purchases start with an organic search on the internet, which is why learning how to increase your brand’s visibility in search results is critical. At the highest level, SERP features can be split into two categories : organic results and paid results. CTR , leaving the first organic result to drop to a 19.6%

SERP 124

SERP Lead Ranking Lead Scoring Paid Content 124

Marketing Insider Group

JUNE 14, 2021

If you don’t have an in-house videographer, consider outsourcing to a freelancer or content marketing agency like ours to handle the production and post-production process for you. Optimize every video you make for search engines so you can attract more traffic and build your audience organically. Optimize Your Videos for Search.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Webbiquity

MARCH 30, 2021

Personalization is for the lead generation and nurturing process. This is a valuable way to increase engagement, as an Accenture report found that 83% of organizations could perform better if they were improved on their live or automated interpersonal customer service. Affiliate sales support independent publishing. billion by 2024.

Lead Generation 259

Lead Generation Marketing Automation Services Trends Marketing AI 259

Sharpspring

OCTOBER 11, 2021

No need to search Google or Twitter every day to learn who is talking about you online. It supports Twitter, Facebook, Instagram, Reddit, and a variety of web sources like blogs and forums. Monitor tweeted questions (people asking questions on Twitter containing your core keyword ). asktwitter. This is a good start.

Social Marketing 125

Social Marketing Marketing & Strategy Marketing Strategy Paid Search Agency 125

Contently

AUGUST 2, 2021

You can find out not only how many people are going through the process of making a purchase, but also how many are abandoning it at a certain stage. Google will also report the keywords people search that bring them to your site, as well as which browsers and devices they are using—not to mention from where they are being referred.

Paid Content 95

Paid Content Budget Programs Analytics Tools 95

Hubspot

JULY 8, 2020

Twitter was one of the first social media platforms I ever joined, but it wasn’t nearly as fancy as it is today. In fact, according to Twitter , its users are 2.7x Needless to say, Twitter can be a powerful marketing tool for your business , whether you’re new to the platform or growing steadily. Design an eye-catching profile.

eCommerce 55

eCommerce Twitter Paid Search Agency Work Management 55

Sprout Social

JULY 12, 2016

Twitter chats are a great way to gain exposure, grow your following and engage with your audience. Jumping into a Twitter chat can be a little intimidating and challenging at first. Why Twitter Chats? One of the biggest challenges for businesses on Twitter is building an active following. Hosting a Twitter Chat.

Twitter 96

Twitter Communities Network Marketing Tips 96

Buffer

JANUARY 4, 2023

No longer a far-fetched idea out of a 90s movie, AI has the potential to support content creators at every stage of the content creation process. A great way to kickstart playing around with these tools for idea generation is to give a bit of context: “I write a newsletter/blog/run a Twitter account about X topics.”

Marketing AI 129

Marketing AI Paid Search Agency Content User-Generated Content 129

Moz

SEPTEMBER 21, 2020

Posted by liambbarnes As most SEO specialists have learned, you must create quality content to grow organically. Let’s walk through the process. For every article you write about, you must do extensive research, write out your first draft, edit, make changes, and more. Transcription shortens the length of this process.

SEO 85

SEO Top of Funnel SERP Content 85

SocialPilot

JANUARY 26, 2024

Ensure it’s engaging and includes keywords for SEO.” ” “Create a Twitter thread outlining key insights from our recent industry [report]. Precise AI prompts lead to content that speaks directly to potential leads, making the lead-generation process a hit. What is your post about?:

Examples 78

Examples ROI Planning Work Management 78

EveryoneSocial

JANUARY 4, 2021

According to a study from the Aberdeen Group , 73% of salespeople using social selling as part of their sales process outperformed their sales peers and exceeded quota 23% more often. With so many products and platforms available, how do you decide which tools to use and integrate into your sales process? Download the case study.

Tools 121

Tools Peer-to-peer Outreach Social Networks 121

Exo B2B

JANUARY 23, 2024

Back to my status on LinkedIn, it identified which organic social networking platforms offer the best value for organizations. Respondents (B2B marketers) chose: LinkedIn (84%) 29% Facebook 22% YouTube 21% Instagram Twitter and TikTok get 8% and 3% respectively. Which social network offers the best value? The same goes for CMI.

Marketing AI 52

Marketing AI B2B Marketing Content Marketing Social Networks 52

Hinge Marketing

DECEMBER 16, 2020

B2B content licensing is the leasing of or renting of a specific piece of existing content – guide, research study, book, etc. Download Research as Content: A Guide for B2B Marketers. Why Leverage B2B Content Licensing—Especially Research Licensing? Growth of organization by research frequency. for 12 months.

Lead Ranking 119

Lead Ranking Lead Scoring Generation B2B 119

Sprout Social

JULY 11, 2022

Conduct competitive research. Here’s a step-by-step process to walk you through it: Check the elements of your profile. Playlists are a great way to organize your videos and guide viewers to series, related topics and more. You have a profile picture on Twitter, TikTok and Instagram—YouTube is no different.

Youtube 94

Youtube Banners Ideal Customer Profiles Keywords 94

Sprout Social

APRIL 7, 2021

Consider incorporating these three less obvious metrics into your planning process. For example, Sprout’s Listening Tool reveals your brand’s reach, impressions and popular keywords for topics relevant to your business. Look for keywords or themes your competitors use to engage their audience. Organized downloads. ??

Social Media 135

Social Media Long Tail Marketing Media CTR 135

Spiralytics

MARCH 27, 2024

Poor content quality, limited creativity, and lack of keyword optimization… are these issues your brand struggles with? Likewise, if you want to become a content writer, you’ll get insights about the process here. Skills Needed Research – Writing isn’t just about creating something catchy for readers.

Advertising Agencies 62

Advertising Agencies Work Management Paid Search Agency Content 62

SalesGrape

OCTOBER 11, 2023

Multichannel Integration In today’s digital age where consumers interact with brands through multiple channels simultaneously – email newsletters, social media platforms like LinkedIn or Twitter – integrating these channels with telemarketing efforts is essential for success. This ensures consistency and avoids duplication of efforts.

Telemarketing 88

Telemarketing Work Management Marketing Management Marketing AI 88

Sprout Social

SEPTEMBER 30, 2022

This process may sound like you’re on the verge of stalking, but it’s actually just research and it serves as a foundation for forming the relationship you want. Social selling is the fastest, most organic way to get your name and your company’s name out there. A weekly Twitter chat or Twitter Space ?

Tips 133

Tips Ideal Customer Profiles Work Management Marketing Management 133

Sprout Social

AUGUST 17, 2022

Social media monitoring is the process of tracking and reacting to social engagements. These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . Social media monitoring involves much more than just direct mentions and branded keywords , too. The problem?

Social Media 125

Social Media Tools Campaigns Media 125