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Decipher the Ecosystem Map to Unlock Growth Possibilities | What’s Your Edge?

Vision Edge Marketing

[link] Imagine the business world as an intricate puzzle, with each piece representing a different participant in the business community: prospective and existing customers, suppliers, channel partners, influencers and connectors, and competitors. Stick with the jigsaw strategy. Let’s use the same process to create your ecosystem map.

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Exciting new tools for B2B prospecting

Biznology

Early examples of this exciting new trend in prospecting were Jigsaw, a business-card swapping tool that allowed sales people to trade contacts, and ZoomInfo, which scrapes corporate websites for information about business people and merges the information into a vast pool of data for analysis and lead generation campaigns.

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Fast Growth Marketing: From 0 to 500,000 Users

markempa

I first met Fowler when he was co-founder of the cloud-based contact management platform Jigsaw which he sold to Salesforce.com for $175 million (now Data.com). That means, their competitors, their customers, their prospects, their partners, etc. Jigsaw was a great acquisition. images/2016/09/Jim-Fowler-interview.mp3.

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The Biggest Marketing Lessons of 2021 (And How to Use ‘Em in 2022)

Unbounce

Users can now opt out of tracking across apps—heck, they’re invited to—which means you’ll be missing out on a lot of data to retarget your prospects. With 500,000 new web pages going live every day , there could be thousands of landing pages out there competing for the attention of your prospects. Source: Jigsaw.

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New White Paper and Eloqua Prospect Profiler

Customer Experience Matrix

Eloqua yesterday announced Eloqua Prospect Profiler , which makes it easier for salespeople to review prospect behaviors that are captured by the demand generation system. This makes it harder for salespeople to understand prospects and build relationships with them. Back to Eloqua Prospect Profiler.

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Microsoft Buys LinkedIn for $26.2 Billion: Get Ready for Software Vendors as Data Owners

Customer Experience Matrix

It still feels odd to think of a software company owning a data business, although Salesforce.com bought Jigsaw (now Data.com) in 2010 and Oracle purchased the BlueKai and Datalogix in 2014. It's also one foundation of the MadTech vision I offered last year.

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Do’s and don’ts of promotional emails

SmartBrief - Marketing

Promotional emails could be dismissed as just another piece in the massive jigsaw puzzle of digital content, right? The do’s and don’ts we’ve discussed here serve as your stepping stones to tap into these prospects. We’re all set to take a fascinating trip into the swirling, dynamic world of promotional emails.