Biznology

DECEMBER 8, 2021

She is the founder and CEO of Serna Social, a social media consulting agency focused on social media governance, risk, security and strategy. Sue pioneered many industry best practices that the world’s largest companies use to keep their social media footprints safe. Who is your favorite fictional hero? How can I pick just one?

Ideal Customer Profiles 104

Ideal Customer Profiles Consulting Profiling Jigsaw 104

Biznology

DECEMBER 31, 2014

Early examples of this exciting new trend in prospecting were Jigsaw, a business-card swapping tool that allowed sales people to trade contacts, and ZoomInfo, which scrapes corporate websites for information about business people and merges the information into a vast pool of data for analysis and lead generation campaigns.

Marketing Automation Services 80

Marketing Automation Services Lead Ranking Tools B to B 80

Biznology

FEBRUARY 13, 2015

Contact media sequence and frequency. In 2009, we updated our original 2002 study on B2B Data Decay that has been cited by Dun & Bradstreet, Zoom, Jigsaw (now part of Salesforce.com) and others. Overview: There are four primary elements of a B2B targeted marketing campaign: Targeting, segmentation and list selection. Creativity.

List Brokers 80

List Brokers Ad brokers B2B Work Management 80