Jigsaw Marketing Automation Price Salesforce.com 
Customer Experience Matrix
OCTOBER 19, 2010
Summary: Alsa Marketing is a late entry to small business marketing automation. It’s harder every day for a new company to enter the business-to-business marketing automation industry. Multi-language might open a larger market, at least until competitors match it. Alsa has some other unusual features.
Customer Experience Matrix
AUGUST 18, 2010
It combines this with standard B2B marketing automation features to provide better-qualified leads to sales people. The B2B marketing automation industry has reached the stage where product features are similar and companies compete primarily on business and marketing savvy. Such is my take on LeadForce1.
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Customer Experience Matrix
JANUARY 5, 2010
The same three vendors also added new tools to give salespeople better access to information the marketing automation system has captured about their leads. This contrasts with traditional demand generation pricing on database size and/or activity volume, but is the way sales automation systems like Salesforce.com are usually sold.
Customer Experience Matrix
JULY 20, 2009
Yet some other features are fairly advanced: Active Conversion can identify anonymous Web site visitors through reverse IP lookup, find contact names for those companies in JigSaw , and either send the data to Salesforce.com or let sales people access it withing Active Conversion itself.
Customer Experience Matrix
MARCH 9, 2011
At $500 per month with no annual contract, it’s priced to make it easy to get started with marketing automation. The actual functions provided by Act-On are generally competitive with low-to-mid tier marketing automation products. Such emails would otherwise be invisible to the marketing automation system.
Customer Experience Matrix
JUNE 9, 2009
But I expect the sales automation vendors to take the business for themselves. Marketo today officially launched “Sales Insight”, an application that makes prospect activity history directly available to sales people from within Salesforce.com. An average Salesforce.com seat is around $100 per month these days.
Customer Experience Matrix
DECEMBER 29, 2009
Summary: LoopFuse offers attractive but limited demand generation functions at an easy-to-swallow price. A “company dashboard” report lets both sales people and marketers see all visitors from a particular company, again based on IP address. In addition to Salesforce.com, the vendor has a standard integration for SugarCRM.
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