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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

There’s a technology available that identifies company and prospect visitors to your websites, landing pages, and forms. There are two classifications of this type of technology: Website ID: Tracking which firms or IP addresses visit your site. Analytics packages do this all the time to measure website performance.

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Direct-to physician marketing, FLoC: Wednesday’s daily brief

Martech

My old buddy Scott Brinker went controversial on LinkedIn this week, and for me the timing could hardly have been better. Good morning, Marketers, and Marketing Ops professionals of course. Marketing = Ops,” he wrote , which certainly made me blink. He did go on to explain: “Brand makes marketing. Customer experience (CX) makes brand.

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Smashmouth Review - LeadLander - Who's Really Visiting Your Site?

Smashmouth Marketing

It touts the ability to provide to you all the standard website visitor stats, along with one huge differentiator - the names of companies that visit your website. Installed LeadLander on both our company website, www.green-leads.com, and on the Smashmouth Marketing blog. The following took place in the last 3 days.

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Smashmouth Review - LeadLander - Who's Really Visiting Your Site?

Smashmouth Marketing

It touts the ability to provide to you all the standard website visitor stats, along with one huge differentiator - the names of companies that visit your website. Installed LeadLander on both our company website, www.green-leads.com, and on the Smashmouth Marketing blog. The following took place in the last 3 days.

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Don’t They Know Who You Are? Why Reputation Management is Crucial

Webbiquity

Use the domain to build a professional website (e.g., Make sure the Management Team page on your company website is optimized for your name. Create and maintain profile pages on social networking and directory sites like LinkedIn , Facebook , Naymz , Jigsaw , Plaxo , ZoomInfo , CrunchBase (for technology executives), and VisualCV.

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Exciting new tools for B2B prospecting

Biznology

Early examples of this exciting new trend in prospecting were Jigsaw, a business-card swapping tool that allowed sales people to trade contacts, and ZoomInfo, which scrapes corporate websites for information about business people and merges the information into a vast pool of data for analysis and lead generation campaigns.

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8 Effective B2B Lead Generation Strategies

LeadSquared

And finally, publish it on your blog or website. But after attending the webinar, if he downloads an e-book or visits your website and spends some significant time on it, then you know that he is interested in you and your business. For B2B business, the best social media platform is LinkedIn. Send out email invites.