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What Instagram’s IGTV Can Offer Brands

Contently

IGTV presents a unique opportunity to engage with users at a deeper level,” said Kinzi Sparks, the lead for paid social at iProspect. IGTV seems built to entertain larger audiences, rather than offer the short personal and educational updates than we’ve come to expect from the stories feature. ” What’s next? “It’s

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Data Privacy Marks the End of Digital Feudalism

Content Standard

Content-fueled initiatives such as organic search, organic social, email, and on-site personalization. Collect first-party customer data to fuel their own retargeting and on-site personalization. What It Means for Brands The efficacy of digital advertising—as we now know it—is doomed to decline.

Privacy 127
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What Instagram’s IGTV Can Offer Brands

Contently

IGTV presents a unique opportunity to engage with users at a deeper level,” said Kinzi Sparks, the lead for paid social at iProspect. IGTV seems built to entertain larger audiences, rather than offer the short personal and educational updates that we’ve come to expect from the stories feature. ” What’s next? “It’s

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Merkel’s All-New B2B Group to Integrate Its Different Businesses

Valasys

Carat, Dentsu, dentsu X, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope, and Vizeum and is supported by its specialist or multi-market brands. Proof in performance.” The company operated in over 145 countries across the globe offering more than 50,000 dedicated specialties and is a part of Dentsu Inc.

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MarTech Europe agenda posted — alpha rate expires next week

chiefmartech

Insights and frameworks from experienced martech thought leaders and consultants from Deloitte, iProspect, McKinsey, Real Story Group, Urban Airship, and Velocity Partners.

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MarTech Europe preview: here’s what to expect in 6 weeks

chiefmartech

Jason Heller , the global lead of digital marketing operations & technology at McKinsey & Company, will show you how to acheive personalization at scale with the integration of multiple platforms, a bespoke customer data platform, and dash of data science to power decision-making.

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Top 15 Content Marketing Agencies in Eastcoast, USA

Outgrow

iProspect is an agency based on data, expertise, and technology. The brand believes in creating personalized experiences. iProspect specializes in content, landing pages, product descriptions, blogs, and microsites. Chevrolet challenged iProspect to create a Super Bowl campaign to boost social media engagement.