The Internet We Need To Save

The Internet we need to save

Tom Webster and I have been doing a podcast together for nearly three years. And this is what Tom had to say about our latest episode: “This was our best podcast ever.”

What made it so?

It was a stripped down show, squeezed in between business travel and the holidays. We eschewed our normal funny “bit” at the beginning to dive right into a topic that elicited both debate and passion:

Is the Internet changing for the better or for the worse, and should businesses care? We were inspired by a passage in a recent London Guardian post by Hossein Derakhshan.

I miss when people took time to be exposed to opinions other than their own, and bothered to read more than a paragraph or 140 characters. I miss the days when I could write something on my own blog, publish on my own domain, without taking an equal time to promote it on numerous social networks; when nobody cared about likes and reshares, and best time to post.

That’s the web I remember … That’s the web we have to save.

How has the Internet changed in ways that help us or hurt us? Are our values and the promise of the web being slowly “boiled away?” Is the “inward gaze” of social media becoming a dead-end for content? As “newness and popularity” replace authority on the web does its significance decline?

One of our deepest and most interesting discussions. I think you will enjoy audio discussion. Is this the Internet we need to save?

If you can’t access the podcast above, click on this link to listen to Episode 66

Resources mentioned in this podcast

How Facebook and Instagram are killing the Internet

Mark Bernstein

The book Collapse: How Societies Choose to Fail or Succeed: Revised Edition
by Jared Diamond

Illustration courtesy of Flickr CC and Backbone campaign

Please support our extraordinary sponsors. Our content is free because of their generosity.

gshift_LOGO_OFFICIAL_grayred

gShift’s Web Presence Analytics platform provides agencies and brands with search, social and mobile content marketing data in one place. Monitor and report on an entire web presence. Create smarter, faster content through gShift’s proprietary data. Report on the engagement and performance of your content marketing investment.

Our podcast is also brougvoices heard mediaht to you by Voices Heard Media. Please check out this tremendous resource for scaling social media engagement. Take a look at building an engaged and relevant audience through innovative new games, contests, analytics, polling platforms, and other innovations.

ross dawson

All posts

The Marketing Companion Podcast

Why not tune into the world’s most entertaining marketing podcast!

View details

Let's plot a strategy together

Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.

View details

Close