• IT'S ALL ABOUT REVENUE  |  WEDNESDAY, FEBRUARY 10, 2016
    [Internet, Social] 5 Mobile Insights That Will Change How You Market to Millennials
    Millennials are often multi-tasking when they’re scrolling through their social feeds, checking email, or even browsing websites.This shift in social norms has immense implications for marketers. Everywhere you go, millennials are looking down at their phones. What are their views on privacy? How do they prefer to communicate?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, FEBRUARY 10, 2016
    [Internet, Social] Are marketers getting lost in the Dark Funnel?
    The rise of online and social marketing and the vast distribution of content have added another level of complexity to what we used to think of as a sales funnel. Before the explosion of social media and content marketing, marketers probably knew the answers to these questions. By Krista LaRiviere, {grow} Community Member.
  • KOMARKETING ASSOCIATES  |  TUESDAY, FEBRUARY 9, 2016
    [Internet, Social] B2B Video Marketing Done Right
    Sprout Social: What is Sprout Social? Sprout Social: 101 Product Overview. IBM Watson: Internet of Things (IoT). Sprout Social: Marquette University. The word these days is content. Marketers are seeing positive results when they include video in the marketing mix. We’ll help you get started. Informative.
  • HUBSPOT  |  TUESDAY, FEBRUARY 9, 2016
    [Internet, Social] Why We’re Thinking About Messaging Apps All Wrong
    There's also a level on which people may have grown comfortable with a small pantheon of "social media" leaders -- Facebook, Twitter, Instagram, and Pinterest. According to GlobalWebIndex , 75% of internet users today use some sort of a messaging app. How Are Messaging Apps Different From Social Media? Likely not.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, FEBRUARY 9, 2016
    [Internet, Social] Words that inspire and change us
    Please check out this tremendous resource for scaling social media engagement. Related Stories Marketing and the new Digital Mindset The Internet we need to save Every option to make money from your content. Please check out this tremendous resource for scaling social media engagement. We also take Bollywood by storm.
  • WEBBIQUITY  |  TUESDAY, FEBRUARY 9, 2016
    [Internet, Social] 45 Phenomenal Email and Mobile Marketing Stats
    Mary Meeker’s Internet Trends ). 76% share photos and video on social media. Mary Meeker’s Internet Trends ). Mary Meeker’s Internet Trends ). Mary Meeker’s Internet Trends ). Mobile Social Media Stats and Facts. Five more key takeaways from this research: Image credit: emailmonday.
  • ACT-ON  |  TUESDAY, FEBRUARY 9, 2016
    [Internet, Social] Why Brand Consistency Matters to B2B Companies (+ 1 Brand SEO Hack)
    During this time, they research online, read third-party reviews, and reach out to their peers and social connections. And our social media presence is consistent from Facebook to YouTube.”. The story has it that when he started his business, Kinko’s founder Paul Orfalea chose the store’s paint color by what was on sale. Book club.
  • MADISONLOGIC B2B WHITE PAPERS  |  MONDAY, FEBRUARY 8, 2016
    [Internet, Social] Start engaging from the first click in the Customer Journey
    multiple devices — Website, Social Media, Content Marketing, Search, Mobile. Enabled by the Internet, prospects and customers are taking control of the buying process and revealing far. on a website or ‘Like’ on a social media page. channels across multiple devices — Website, Social Media, Content Marketing, Mobile, Search.
  • ORACLE B2B WHITE PAPERS  |  MONDAY, FEBRUARY 8, 2016
    [Internet, Social] Grande Guide to Social Advertising
    Social Advertising What Is a Grande Guide? topic—in this case, social advertising—with a minimal. This Grande Guide is about advertising in the social. GRANDE GUIDE SOCIAL ADVERTISING Are Social Advertisements. Targeted social advertisements, coupled with research. Global social network advertising revenues.
  • ORACLE B2B WHITE PAPERS  |  MONDAY, FEBRUARY 8, 2016
    [Internet, Social] Digital Body Language: Reading and Responding to Your Prospects’ Digital Buying Behavior
    longer enough to excel in an Internet world, high-performance organizations see that marketing holds the keys to. Integrated information from cross-channel, content, and social marketing with data management and dozens of. DIGITAL BODY LANGUAGE GUIDE | 1 Digital Body. Language Reading and Responding to Online Digital Buying Behaviors.
  • AGGREGAGE B2B WHITE PAPERS  |  MONDAY, FEBRUARY 8, 2016
    [Internet, Social] B2B Marketing Trends for 2016
    social advertising on LinkedIn, programmatic networks like Choozle) that. Paul Gillin, B2B Social Media Strategist, Senior Trainer, Profitecture www.[link] Another good example is Top Rank’s Social Media Marketing Management. how you can solve their burning problem. • E – Engage Meaningfully via Social Media. Look for.
  • AGGREGAGE B2B WHITE PAPERS  |  MONDAY, FEBRUARY 8, 2016
    [Internet, Social] B2B Marketing Trends for 2016
    social advertising on LinkedIn, programmatic networks like Choozle) that. Paul Gillin, B2B Social Media Strategist, Senior Trainer, Profitecture www.[link] Another good example is Top Rank’s Social Media Marketing Management. how you can solve their burning problem. • E – Engage Meaningfully via Social Media. Look for.
  • AGGREGAGE B2B WHITE PAPERS  |  MONDAY, FEBRUARY 8, 2016
    [Internet, Social] B2B Marketing Trends for 2016
    social advertising on LinkedIn, programmatic networks like Choozle) that. Paul Gillin, B2B Social Media Strategist, Senior Trainer, Profitecture www.[link] Another good example is Top Rank’s Social Media Marketing Management. how you can solve their burning problem. • E – Engage Meaningfully via Social Media. Look for.
  • BIZIBLE  |  MONDAY, FEBRUARY 8, 2016
    [Internet, Social] The Purchasing Path: A Step By Step Guide to B2B Lead Nurturing
    Seventy percent of B2B buyers say they perform two or three rounds of Internet research before they settle on a purchase recommendation that they’ll pass up to a manager. As these buyers are scouring the Internet for reliable data on your industry, it’s essential that you emerge as an expert in your area.
  • PR MEETS MARKETING  |  MONDAY, FEBRUARY 8, 2016
    [Internet, Social] Top 5 Marketing Skills
    Social Media: When you look at the first three things above,  social media becomes an important avenue for distributing your content, driving SEO and increasing brand awareness. Finally, use “paid” media – sponsoring content or advertising on key social channels – to increase awareness and drive traffic.
  • BIZNOLOGY  |  MONDAY, FEBRUARY 8, 2016
    [Internet, Social] Time to abandon spray-and-pray lead generation
    Social channels are a promising new source of this type of lead, and startups are sprouting to provide this capability as a service. Social media also plays an important role here because profiles and conversations yield valuable insight that can be used for targeted messaging. Only two remembered registering for the event.
  • VISUALLY  |  FRIDAY, FEBRUARY 5, 2016
    [Internet, Social] Stop Making Average Content: How to Make Remarkable Content Without the Risk
    Half of all content published is shared eight times or less on social media, and receives zero (yes, ZERO ) inbound links. But if not, you can still scour the internet for an underreported, surprising idea. There are two kinds of content in this world. There’s average content, the kind of content you create to feed the beast.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, FEBRUARY 5, 2016
    [Internet, Social] 2016 Cross Channel Marketing Trends
    Read the full story on Internet Retailer. Today, the arms have multiplied to include digital TV and radio, display, email, mobile, native, search, social, and video. It's time once again for The Friday Five , our weekly curated roundup of five stories on one topic. Top 10 Omni-Channel retail trends for 2016. Big difference, right?
  • BIZNOLOGY  |  FRIDAY, FEBRUARY 5, 2016
    [Internet, Social] The most important questions to make your marketing work
    But most marketing plans follow a fairly straightforward path that depends on developing high-quality content and getting that content in front of customers on mobile, search, and social channels. But, I challenge you to find a marketing plan that doesn’t include content, mobile, social, and search among its core components. At all.
  • WEBBIQUITY  |  FRIDAY, FEBRUARY 5, 2016
    [Internet, Social] 14 Content Marketing Tools to Help Your Business Grow
    It is also helpful for streamlining your social media content production. Clip content from your web browser as you are searching the Internet and share it with your users. In addition, content marketing often requires the use of social media, which can become a time vampire. Guest post by Joan Guilbert. Buffer. Yoast. PRWeb.
  • CONTENT STANDARD  |  THURSDAY, FEBRUARY 4, 2016
    [Internet, Social] Content Technology: How the Medium Improves the Message
    Canadian social theorist and philosopher Marshall McLuhan’s most famous quote is “The medium is the message.” ” The result, Dial-A-Song , lasted for 23 years from 1985 to 2008—ironically meeting its demise thanks to the Internet—and was revived again last year with a new phone number and dedicated website.
  • ACT-ON  |  THURSDAY, FEBRUARY 4, 2016
    [Internet, Social] Everything You Need to Know About User-Generated Content
    Image from Ipsos MediaCT’s ebook, Social Influence: Marketing’s New Frontier. It’s content (videos, text, tweets, posts, photos, comments, and more) your audience or other Internet users create. Content from social media contests. Make it easy for them to share on social by having your linked icons right there. Now what?
  • CMO ESSENTIALS  |  WEDNESDAY, FEBRUARY 3, 2016
    [Internet, Social] Meet Deadpool, The Best-in-Class Marketer of His Own Movie
    Ryan Reynolds, a fan himself (but then again, Deadpool is his own biggest fan anyway, so perhaps it’s redundant), stated : “You guys, the Internet, fans, you guys made the studio do this. The billboards were highlighted in blogs, shared on social channels, and circulated again through content like this very post. It was bad.
  • SALES ENGINE  |  TUESDAY, FEBRUARY 2, 2016
    [Internet, Social] Using Facebook for B2B Lead Generation
    Many B2B marketing leaders have resisted Facebook and other social media platforms, believing that they can’t be successful in getting leads there. Facebook has ‘cut out the middle man’ so to speak,” says Bill Combes, founder of No Time for Social. We still do it, because we know we need to have a presence. But it’s more than that.
  • BIZNOLOGY  |  TUESDAY, FEBRUARY 2, 2016
    [Internet, Social] Use Instagram as the starting point to promote your business online
    I recently ended my stint as Content and Social Media Chair of  MIT Enterprise Forum here in DC and I got to play with the levers and strings of personally promoting online via social media and also trying to get everyone else on the Board to Tweet, Tumbl, and Facebook as well. Why use Instagram as a starting point? Like this post?
  • WEBBIQUITY  |  TUESDAY, FEBRUARY 2, 2016
    [Internet, Social] 20 Tremendous Digital Marketing Stats and Facts
    As a consequence, digital marketing budgets are predicted to increase by double-digit percentages this year, with the Internet becoming the largest medium for advertising in 2016—ahead of TV. Here are five more key takeaways from the digital marketing stats and facts detailed below: Digital, social media marketing budgets will grow.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, FEBRUARY 1, 2016
    [Internet, Social] Submitting to Facebook and other content adjustments you need to make today
    The cataclysmic shift on social media channels that is changing the basic content marketing philosophy and strategy. Social media channels are becoming “cul-de-sacs.” Enjoy … Click here if you can’t see the video so you can view on YouTube: Social Media Office Hours with Marcus Sheridan. What's next?
  • HUBSPOT  |  SUNDAY, JANUARY 31, 2016
    [Internet, Social] Working Late? Here Are 21 Tips to Make Your Nights More Productive
    While the internet can be enticing after a long day, blocking it will allow you to tune out distractions like social media and hone in on what matters. This post originally appeared on HubSpot's Sales Blog. To read more content like this, subscribe to Sales. Studies have shown that stress can make us less productive. Not a yoga person?
  • BIZNOLOGY  |  FRIDAY, JANUARY 29, 2016
    [Internet, Social] Integrating mobile video branding into the auto purchase funnel
    We can begin by identifying some of these moments through social conversation search, impromptu dealership conversations, targeted customer surveys, and A/B testing of content for relevancy and timing. Part One. Many of us can recall moments in our childhood when we accompanied our parents to go shopping for a new car. The Good for Me?
  • HUBSPOT  |  THURSDAY, JANUARY 28, 2016
    [Internet, Social] 16 of the Best Brands on Instagram Right Now
    For a while now, it's been clear that Instagram isn't just a social network for foodies and teenagers. In fact, according to Pew Research Center , a whopping 26% of adult internet users use Instagram. Coca-Cola's social media presence is impressive across all the social platforms. Ready to get inspired? letsbefrank."
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 28, 2016
    [Internet, Social] The Internet of Things will be ruled by kids
    The beginning of each year is filled with technology forecasts, and for the past several years we have been shoveled quite a lot of projections about the Internet of Things, or “IoT” for short. Let’s put it this way … When was the last time you experienced a problem with the Internet or an Internet connection? Nothing yet.
  • HINGE MARKETING  |  THURSDAY, JANUARY 28, 2016
    [Internet, Social] Developing Your Firm’s Next Generation of Industry Experts
    But today’s fast-paced business environment, in which the Internet has made geography irrelevant, has shifted significantly the way new business is developed. utilize social media). Either way, they're eliminating firms within minutes, sometimes seconds, by reviewing websites, social media, and review websites.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JANUARY 27, 2016
    [Internet, Social] The business benefit of setting your knowledge free
    Since I was internet-savvy, I thought I’d simply contact my role models and ask them for advice. personally answered that question with a big, fat, “yes” and became a proud internet missionary from that day on, spreading the gospel about blogging, online portfolios and social media networking. Easy, right?
  • VERTICAL RESPONSE  |  TUESDAY, JANUARY 26, 2016
    [Internet, Social] The 411 on Mobile Apps
    who only use mobile devices to access the Internet exceeded the number of people who only use desktop computers to do the same. Post about it on social media. The world of mobile devices and the myriad of ways we use them is continually growing and evolving at a sometimes head-spinning rate. But what about small business mobile apps?
  • KOMARKETING ASSOCIATES  |  TUESDAY, JANUARY 26, 2016
    [Internet, Social] 30 B2B Social Media Tips for 2016
    As social media has grown, so has the opportunity for businesses to reach customers and potential customers. In fact, according to the Salesforce 2015 State of Marketing Report , 66% of businesses now have a dedicated social media team. Social media isn’t something you just do. Optimize Your Social Profiles. Sort of.
  • WINDMILL NETWORKING  |  TUESDAY, JANUARY 26, 2016
    [Internet, Social] Avoid Shooting Yourself in the Foot with a Social Media Risk Assessment
    Far too often companies chose not to conduct a social media risk assessment in order to save a few dollars in the budget and instead opt to wait until something terrible happens and then react to it. Ethan Wall contributes a monthly column on Social Media and the Law. Social Media and the LawShoot first, ask questions later.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 26, 2016
    [Internet, Social] Marketing and the new Digital Mindset
    gShift’s Web Presence Analytics platform  provides agencies and brands with search, social and mobile content marketing data in one place. Please check out this tremendous resource for scaling social media engagement. Please check out this tremendous resource for scaling social media engagement. ” Is your business digital?
  • SALES ENGINE  |  MONDAY, JANUARY 25, 2016
    [Internet, Social] The fastest route to success requires lateral thinking.
    But, the world changed and the internet crushed sales ability to generate their own leads. 5. You have to think like your audience and participate in the conversation—that’s why being social is so important.” How to Dominate Your Market With Content from SalesEngine 1. But, it hasn’t happened overnight. You have to choose. back door.
  • CMO ESSENTIALS  |  MONDAY, JANUARY 25, 2016
    [Internet, Social] Brand Loyalty: Ethical Data Practices Matter!
    With the rise of social media, mobile devices, and the Internet of Things (IoT), consumers have grown very conscious of the data floating around about them on the Web, in the cloud, and in business databases. As a result, brands have destroyed consumer trust and their reputations have eroded. Guest Post by Elie Auvray, CEO, Jahia .
  • LEADERSHIP  |  FRIDAY, JANUARY 22, 2016
    [Internet, Social] Interesting Infographics: 2016’s Major Marketing Trends
    With the rise of the internet, we saw the rise of email campaigns. Wearable tech items let you target users based on their lifestyle and daily habits, embedded search engine upgrades help to connect consumers and brands on all sorts of social networks, and apps like Periscope and Snapchat give real-time access to potential customers.
  • HUBSPOT  |  FRIDAY, JANUARY 22, 2016
    [Internet, Social] Why You Won't Recognize SEO in Five Years
    We are in the early stages of a new era of search -- an era tied closely to more sophisticated patterns such as mobile, social, and voice search, among other things. At last count, 60 percent of internet use took place on mobile. Mobile is the internet." He declares. Something has been happening on our favorite social channels.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 21, 2016
    [Internet, Social] How to create a joyful experience on the web
    I wanted to do a short post today on a subject that is plaguing a lot of people right now — a social media news feed that brings your day down. Each day my social media friend-feed is filled with web-induced angst: “There are so many fakers on the web — it makes me angry.” These rants are driving me crazy.”
  • BIZNOLOGY  |  WEDNESDAY, JANUARY 20, 2016
    [Internet, Social] How long should your online business video production be?
    In fact, Cisco predicts that globally, online video traffic will be 80 percent of all consumer Internet traffic by 2019 (a number that is up from 64 percent in 2014). So what this means is that your next and current clients love watching videos on your website, blog, email and social media channels. Will they watch for 90 seconds?
  • TRADESMEN INSIGHTS  |  WEDNESDAY, JANUARY 20, 2016
    [Internet, Social] Are Your Sales and Marketing Departments on the Same Page?
    Social media and the internet in general has changed the way people buy. Social  – Make sales aware of social opportunities, whether it’s LinkedIn or participating in an industry forum that social is a good networking tool. How Does Social Media Impact a B-to-B Purchase?
  • HUBSPOT  |  WEDNESDAY, JANUARY 20, 2016
    [Internet, Social] The Handy Character Count Guide for Blog Posts, Facebook Pages & More
    When it comes to writing posts and updating profiles for your blog and social media, one of the most common questions folks have is: What's the character limit on X, Y, or Z? Are you trying to optimize your title for social sharing? We also found articles over 2,500 words got the most social shares and earned the most inbound links.
  • HUBSPOT  |  WEDNESDAY, JANUARY 20, 2016
    [Internet, Social] The Handy Character Count Guide for Blog Posts, Facebook Pages & More
    When it comes to writing posts and updating profiles for your blog and social media, one of the most common questions folks have is: What's the character limit on X, Y, or Z? Are you trying to optimize your title for social sharing? We also found articles over 2,500 words got the most social shares and earned the most inbound links.
  • MODERN B2B MARKETING  |  TUESDAY, JANUARY 19, 2016
    [Internet, Social] Make Your Marketing Great Again: 5 Marketing Strategies We Can Learn from Donald Trump
    While exposure used to be limited to brands with deep pockets, the Internet has leveled the playing field. Anyone with a website and social media account can now compete against the big players. Social channels are increasingly important when trying to connect with younger demographics. How does Trump do it? Live Your Brand.
  • HUBSPOT  |  TUESDAY, JANUARY 19, 2016
    [Internet, Social] 15 Hidden Instagram Hacks & Features Everyone Should Know About
    In the past few years, Instagram has quickly become the go-to social network. And if you think it's just middle and high schoolers are the ones using the app, think again: Pew Research Center reported in 2015 that 26% of adult internet users use Instagram. Compare that with the 23% of adult internet users who use Twitter. Yikes.
  • WEBBIQUITY  |  TUESDAY, JANUARY 19, 2016
    [Internet, Social] 47 Superb Social Media Marketing Stats and Facts
    Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 Top executives: social media marketing is for thee, but not for me.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 18, 2016
    [Internet, Social] The business case for dwelling on dwell time
    It’s a key measure today because Facebook (and presumably the other social platforms) rewards content that attracts reader attention for a longer time. It's a key measure today because Facebook (and presumably the other social platforms) rewards content that attracts reader attention for a longer time. metric revelation.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, JANUARY 15, 2016
    [Internet, Social] How Data is Driving Marketing and Other Data News
    Suppose your high school class reunion committee is using a social media platform to streamline communication among classmates, but requires you to complete a profile using your name and photo. Read the full story on Internet Retailer. This week's Friday five topic: Data. How Is Data Driving Marketing? marketers. Data Management
  • CONTENT STANDARD  |  FRIDAY, JANUARY 15, 2016
    [Internet, Social] Why a Global Content Strategy Is Vital for Your Organization in 2016
    The Internet and social media exposes us to people, stories and ideas from around the world, and that exposure changes us, and perhaps even homogenizes the global digital population. A global content strategy should be big, right? Tongue-in-cheek? Global Content Marketing Strategy Protects Business from Disruptive Threats.
  • HUBSPOT  |  FRIDAY, JANUARY 15, 2016
    [Internet, Social] From Coffee Shops to Cat Videos: 12 Unexpected Productivity Hacks That Actually Work
    The less you socialize during the day, the more work you put out. I'll never forget the day in 2012 when a study by Hiroshima University in Japan blew up the internet. Last week, a friend of mine asked me how my day was. Busy, but productive," I replied. But what did that even mean? And now that I think about it, I barely even moved.
  • HUBSPOT  |  THURSDAY, JANUARY 14, 2016
    [Internet, Social] 11 Well-Made Print Advertisements From the Last Century (And How They Hold up Now)
    Print advertising has been around as long as any medium, surviving the advent of radio, television, and internet, maintaining its steady influence all the while. While the internet has changed the way we engage with all forms of content, there remains (at least for now) a market for the printed word. Free at the dealers or by mail.”.
  • ACT-ON  |  THURSDAY, JANUARY 14, 2016
    [Internet, Social] Success Story: Truity Credit Union Email Click Rate Nears 10%
    Because it’s integrated with our website, we’re able to hook it up various places on social media, we’re able to use it in a variety of avenues at these events to make sure that we use it to do more than just emails, but true marketing automation. This conversation has been edited for length. Read the case study here.
  • FATHOM  |  WEDNESDAY, JANUARY 13, 2016
    [Internet, Social] What Is Social Media? We Explain Using Broccoli & More [Infographic]
    What Is Social Media & Social Media Marketing? By definition, social media is forms of electronic communication (as web sites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (Merriam-Webster, 2015). Facebook— 1.01
  • VERTICAL RESPONSE  |  TUESDAY, JANUARY 12, 2016
    [Internet, Social] How to Give Your Website Rock Star Status [Webinar]
    They’re also top performers in search and show up prominently on directories and social media. The Internet is a big place and simply having a website isn’t enough to drive traffic. Finally, don’t discount the importance of social media marketing. Make Your Website a Rock Star Before You Start the Tour.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 12, 2016
    [Internet, Social] The Internet we need to save
    We eschewed our normal funny “bit” at the beginning to dive right into a topic that elicited both debate and passion: Is the Internet changing for the better or for the worse, and should businesses care? How has the Internet changed in ways that help us or hurt us? this the Internet we need to save? Mark Bernstein.
  • HUBSPOT  |  MONDAY, JANUARY 11, 2016
    [Internet, Social] 20 Fascinating Things You Didn't Know About Your Facebook News Feed
    Consider this quote from TIME , published the week Facebook first rolled out the News Feed: On Tuesday morning the popular social networking site unrolled a new feature dubbed the "News Feed" that allows users to track their friends' Facebook movements by the minute. Social Media featured-1 Daily CanonicalThe result? But I digress.
  • HUBSPOT  |  FRIDAY, JANUARY 8, 2016
    [Internet, Social] 11 Testimonial Page Examples You'll Want to Copy
    Short quotes from happy customers can do wonders for social proof. Depending on the situation, reviewers may not particularly want their pictures to be available on the internet -- like if they're reviewing a cake for their son's birthday party. Understandably, many of them might be skeptical or hesitant to trust you right away.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 7, 2016
    [Internet, Social] The lost blogging monarchy, the defeat of links, and the war on social media
    After a good meal, you get on the Internet to see what you missed in those years. But the first thing you discover is that Internet itself has changed so dramatically that you hardly recognize it. Social media cul-de-sacs. Social media has become a dead end for content. The fluffy web and the war on social media.
  • CMO ESSENTIALS  |  WEDNESDAY, JANUARY 6, 2016
    [Internet, Social] Customer Service in 2016: More Channels + More Data = Greater Insight
    web, video, social media, etc.). The Internet of Things and “Connected” Service. The term “ Internet of Things  (IoT)” has been a part of our lives for several years now. Customer Experience Trending customer service trends customer support trends internet of things live chat video support
  • BIZNOLOGY  |  TUESDAY, JANUARY 5, 2016
    [Internet, Social] Add For Immediate Release to your podcast queue
    76engage, an online public participation platform, 76insights, an analytics tool focusing on the resonance of social objects and gestures, and. Joe recognized early the power of social media to change extend and transform our relationships to one another and the institutions in our society. So, it was an honor to be included.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 5, 2016
    [Internet, Social] A lesson in the remarkable marketing power of reciprocity
    The web is an empire of favors, as Internet influencers like Gary Vaynerchuk amply demonstrate. The web is an empire of favors, as Internet influencers like Gary Vaynerchuk amply demonstrate. In my book Return On Influence , I do a deep dive on the changing nature of power on the web. Hope you enjoy it ….
  • WEBBIQUITY  |  TUESDAY, JANUARY 5, 2016
    [Internet, Social] 88 Expert Content Marketing Posts Worth Another Read
    How to Use Visual Content to Drive More Traffic by Social Media Examiner. 36 Visual Content Creation Tools the Pros Can’t Live Without by Socially Sorted. We asked 19 Social Media Pros to share their Top Visual Content Creation Tools. How to Optimize Your SlideShare Deck for More Exposure by Social Media Examiner. Cohen.
  • HUBSPOT  |  MONDAY, JANUARY 4, 2016
    [Internet, Social] 11 Brilliant Tools for Organizing, Developing & Sharing Your Ideas
    It is entirely web-based, though, so the interface isn't quite as flexible as an app, and you'll need working internet to access your mind maps. Finally, if you're just looking to organize ideas and inspiration, Pinterest is a simple, fun, and social way to do it in a visually pleasing way. for Social, $40/yr. for Premium.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 4, 2016
    [Internet, Social] 5 Reasons most content marketing is FAR behind where it needs to be
    Many major news outlets approach social media channels with a frenzied pace of innvoation. YikYak is a new social media channel that serves up local comments anonymously (it was recently at the heart of the protests at University of Missouri). They “bump into content” through social media all long. That is so 2012.
  • HUBSPOT  |  MONDAY, JANUARY 4, 2016
    [Internet, Social] 4 Challenges Facing Nonprofit Marketers in 2016 (And How To Beat Them)
    While the internet hasn’t completely put an end to the old ways, paper-based media and marketing is facing a host of modern issues. Then, you want to track how they gave to see how your specific donor base responds to the ask medium. 2) Proliferation of Social Media. But where should you start? You may never know. So What Do You Do?
  • WINDMILL NETWORKING  |  THURSDAY, DECEMBER 31, 2015
    [Internet, Social] 50 Thought Provoking Customer Experience Stats in 10 Categories
    Empowered consumers, the Internet, and technology are some of the significant forces shaping this new landscape. This monthly Social Customer Experience Marketing column is contributed by Joseph Ruiz. 50 Thought Provoking Customer Experience Stats in 10 Categories by Joe Ruiz - Maximize Social Business. Author information.
  • ACT-ON  |  THURSDAY, DECEMBER 31, 2015
    [Internet, Social] From 0 to 21.5 Million Visitors in 8 Years: 4 Lessons on Content Marketing
    But if you analyze the Internet presence of a range of companies, from small local ones to large multinational ones, you’ll be surprised to learn that for many, the only thing they do for content marketing is to maintain a blog. We hear so much about content marketing; it’s easy to assume that everyone is doing it. You are the expert.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 30, 2015
    [Internet, Social] Personal business lessons from 2015 and what you can learn from them
    Lesson:  C ommon advice says you should use your favorite social media platform and become a power user. Premium blogs like Copyblogger and Buffer were the kings of content creation, but even they reported a 50% loss of social media referral traffic over the last year, even though their content is still stellar. That made me think.
  • FATHOM  |  TUESDAY, DECEMBER 29, 2015
    [Internet, Social] Top Digital Marketing Statistics for Hospitals to Watch in 2016
    Source: Pew Internet Research ). Source: Pew Internet Research ). The percentage of seniors (ages 65 and up) who do not use the Internet continues to decline, even though this group remains the largest among non-Internet users. 39% of Americans age 65 and older do not use the Internet. 2016 is here. Source: PwC ).
  • BIZNOLOGY  |  TUESDAY, DECEMBER 29, 2015
    [Internet, Social] Audienti merges SEO, Advertising, and Influencer Engagement services
    The service not only stalks all of your online profiles, including social, but helps you identify and creep all of your competitors, too. It’ll ask you for all your Social handles and pages, your Google Analytics creds, and even your Google URL Shortener creds. That’s then, this is now.  . That’s all well and good.
  • SALESFUSION  |  TUESDAY, DECEMBER 29, 2015
    [Internet, Social] Get Over Your Fear of Marketing Automation Software
    Marketing automation software has the soup to nuts tools you need, allowing you to manage your email marketing, content marketing, social media marketing and even your inbound marketing campaigns in one place. But that’s only because they’ve been way more Internet native and tech savvy than more traditional businesses. The price!
  • SALESFUSION  |  TUESDAY, DECEMBER 29, 2015
    [Internet, Social] Get Over Your Fear of Marketing Automation Software
    Marketing automation software has the soup to nuts tools you need, allowing you to manage your email marketing, content marketing, social media marketing and even your inbound marketing campaigns in one place. But that’s only because they’ve been way more Internet native and tech savvy than more traditional businesses. The price!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, DECEMBER 28, 2015
    [Internet, Social] The strategy behind the content
    just had big questions I needed to answer like “how do I become powerful on the Internet?” Related Stories 25 Nuggets of Essential Social Media Wisdom Four profound marketing megatrends for 2016 and beyond Content Shock is here. just had big questions I needed to answer like “how do I become powerful on the Internet?”
  • SOCIAL MEDIA B2B  |  THURSDAY, DECEMBER 24, 2015
    [Internet, Social] Some Help with B2B Social Media for 2016
    There’s a lot of information out there about B2B social media. With the internet you can find all the nitty gritty details you never knew you wanted to know. Things You Should Be Doing In Social Media Marketing In 2016. But what about the basics? 2016 B2B Digital Marketing R&D Imperative. From Business2Community.
  • HINGE MARKETING  |  THURSDAY, DECEMBER 24, 2015
    [Internet, Social] What Do the Changes to LinkedIn Groups Mean for Your LinkedIn Marketing Strategy?
    And because they’re all private, group conversations no longer show up in an Internet search. If you haven’t looked at your LinkedIn marketing strategy or other social media strategies in a while, this may be a good time to take stock and make adjustments as needed. Social MediaWhat are some of the changes?
  • CMO ESSENTIALS  |  WEDNESDAY, DECEMBER 23, 2015
    [Internet, Social] Top Three Reasons CMOs Need Call Attribution
    Consumers now spend more time running searches, interacting with social media, browsing the Internet, watching videos, and reading email on smartphones and mobile devices than on desktops. 73 percent of CEOs think CMOs are not driving sufficient business growth. 77 percent of CEOs believe CMOs can’t link their programs back to revenue.
  • ONALYTICA B2B  |  WEDNESDAY, DECEMBER 23, 2015
    [Internet, Social] Health and Fitness: Top 100 Influencers and Brands
    Health and fitness bloggers took social media by storm in 2015, writing about fitness plans, workout routines, alternative diets and of course the increasingly popular phenomenon of avocado on toast! We were keen to analyse the health and fitness discussion to identify which influencers were driving the most engagement on social media. We
  • HUBSPOT  |  WEDNESDAY, DECEMBER 23, 2015
    [Internet, Social] How to Actually Stick To Your New Year's Resolutions: 9 Data-Backed Tips
    Participants remained motivated to complete the program -- and maintain the weight loss -- thanks to the built-in social support. When you're working on a project that doesn't require an internet connection, you have two choices: Find a place to work without internet. Stay in a place that has internet. The reason being?
  • ACT-ON  |  WEDNESDAY, DECEMBER 23, 2015
    [Internet, Social] Email Deliverability: What’s Coming in 2016?
    Engagement is one of the key metrics Internet Service Providers (ISPs) look at to determine inbox placement. Addresses a broad range of Internet issues. email, SMS, social, voice). Yes, we still have the same topics front of mind but we just keep making them more complex and refined. Authentication. Regulation updates. Security.
  • BIZNOLOGY  |  TUESDAY, DECEMBER 22, 2015
    [Internet, Social] 3 predictions for online marketing in 2016
    know for me, my core competencies are social media marketing ,   digital PR , influencer outreach and engagement , reputation management , and wikipedia curation services. Before that, we did it all by hand, which is pretty crazy since most websites currently running even the smallest company brand is database-backed! There’s more!
  • 6SENSE  |  TUESDAY, DECEMBER 22, 2015
    [Internet, Social] 4 B2B Marketing Trends to Watch in 2016
    Your content team should leverage webinars and blog posts to tell the story of the release and establish email, social media and advertising campaigns to spread the message. For most customers, the online browsing experience is a long walk around the internet in search of relevant content. Latest
  • HALEY MARKETING  |  TUESDAY, DECEMBER 22, 2015
    [Internet, Social] [Walkthrough] How to Create a Trackable Contact Us Button on Facebook
    Measuring conversions on social media is becoming increasingly important to me. When evaluating a social strategy, one of the leading metrics that I take note of is how many website visitors are coming from social media on a monthly, quarterly, or annual basis. Related Content: How to Access Company Social Media Pages.
  • HUBSPOT  |  TUESDAY, DECEMBER 22, 2015
    [Internet, Social] 21 of the Best Podcasts, Movies, Shows, Books & Apps to Keep You Entertained While Traveling
    While you're traveling, you can open Pocket -- no internet connection needed -- and finally spend time reading through, digesting, and pondering all the cool stuff you've saved. 3) Headspace (Free App). Itching to get lost in a rabbit hole of great internet content? Under 1 Hour. 1) NextDraft (Free App). What is it? Podcast).
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, DECEMBER 22, 2015
    [Internet, Social] Thinking around the corners. 7 ideas to re-charge your content
    The Content Shock post was the shot heard ‘round the internet, right? Straight talk on Patreon and patronage for content Four profound marketing megatrends for 2016 and beyond To drive value from your content, focus on trust, not traffic 25 Nuggets of Essential Social Media Wisdom. By Téa Silvestre Godfrey, {grow} Community Member.
  • HINGE MARKETING  |  TUESDAY, DECEMBER 22, 2015
    [Internet, Social] 5 Ways AEC Marketing Professionals Can Make an Impact on an Organization’s Bottom Line
    Google Analytics or other similar software can help you understand how visitors interact with your firm’s website and social media channels. And of course, the Internet is a great resource for free educational content by way of blogs, guides, ebooks, and more. It’s a hyper-competitive marketplace. Gather your champions.
  • TERMINUS  |  MONDAY, DECEMBER 21, 2015
    [Internet, Social] Account-Based Marketing at Salesforce World Tour – Atlanta
    The next thing that blew me away was the future of the Internet of Things (IoT). The Internet of Things gives all marketers access to loads of data that consumers give not even realizing it. The three big trends are: Evolving the social team. Connecting social to the broader business. Ensuring brand relevance.
  • CHIEFMARTECH  |  MONDAY, DECEMBER 21, 2015
    [Internet, Social] 7 not-quite-predictions for marketing technology in 2016
    Internet of Things (IoT) and interactive contnet were still just sparks. (B-). Native and social advertising will grow too. #4. Most people suck at accurately predicting the future. I’m one of them. thought it was a reasonably solid bet. So I earned a solid “F” on my one concrete prediction. ” (A).
  • WINDMILL NETWORKING  |  FRIDAY, DECEMBER 18, 2015
    [Internet, Social] The 5 Hottest Chinese Social Media Trends for 2015
    With 668 million active Internet users, which is almost double the population of America; China has seen a dramatic increase of Social Networks users in 2015. The mainland population in China is prohibited by censorship laws from using the dominate social networks of other countries such as Facebook, and Google+. Olivier Verot.
  • LEAD LIAISON  |  THURSDAY, DECEMBER 17, 2015
    [Internet, Social] The Link Between Content and Conversions
    Along with demographics from your own CRM and social data, it becomes possible to deliver a powerful and effective customer profile. In the early days of the Internet, marketers often had no choice but to create campaigns that were inexact in terms of focus and awareness. Can I trust this website? Get a Demo of Website Personalization.
  • BIZNOLOGY  |  TUESDAY, DECEMBER 15, 2015
    [Internet, Social] Your website must adapt based on data
    They have their websites, eCommerce , mailing lists, social media, advertising, inboxes, CRMs, listening, and reporting all stitched into something that looks less and less like Frankenstein’s Monster , all patchwork and shoe horns, and more and more like one intuitive, integrated, holistic, and homogeneous system. love it. Not anymore.
  • VIDYARD  |  MONDAY, DECEMBER 14, 2015
    [Internet, Social] Tracking Video Music Trends: How to Stay Current
    Blogs have been around for Internet ages, but regardless of time, blogs are still a linchpin for discovering emerging artists. They hear and generate buzz on social media platforms. Finding captivating, relevant and creative new music for your video is challenging. We get the struggle. Demographics – Knowing your audience is essential!
  • SALES ENGINE  |  FRIDAY, DECEMBER 11, 2015
    [Internet, Social] 5 easy steps to building ongoing thought-leadership content
    Now you’ve got a baseline of information, and writing the blog post or article is as simple as adding some internet research and editing. It also makes it easy to push blog links out through social media, leading people back to your site. Start with a content audit. What pieces of content have you already developed?
  • HUBSPOT  |  FRIDAY, DECEMBER 11, 2015
    [Internet, Social] How to Make an Animated GIF in Photoshop [Tutorial]
    If you've spent any time on the internet at all, you've probably come in contact with an animated GIF. Here's what the final product might look like: How to Use GIFs in Your Marketing. 1) On social media. On any of these social feeds, animated GIFs can be a great way to stand out in a crowded News Feed. In our case, we chose 0.5
  • SYNECORE  |  THURSDAY, DECEMBER 10, 2015
    [Internet, Social] Why Your Company Should Hire an Inbound Marketing Agency
    However, the widespread consumer adoption of the Internet, social media, and mobile devices in recent years has forced a fundamental shift in the marketing function away from these increasingly irrelevant outbound practices toward an more nuanced inbound approach. Social Engagement. What is Inbound Marketing? Content Creation.
  • FATHOM  |  THURSDAY, DECEMBER 10, 2015
    [Internet, Social] The Power of Retargeting
    You are casually browsing the internet when you stumble upon a product you like. After a few moments of examining the product, you decide against purchasing and, instead, continue your browsing of the internet on other websites. Then, Blog Feed Higher Education Google internet marketing Marketing Online Marketing retargeting
  • HUBSPOT  |  THURSDAY, DECEMBER 10, 2015
    [Internet, Social] How Effective Managers Organize Their Time: 9 Pro Tips From Real HubSpot Managers
    Just disconnect the internet and put the phone on airplane mode.". Some people think you should disconnect from work in the evenings, but that actually stresses me more," she says. "I normally catch up on email and social media in the evenings, and plan the day ahead.". 5) They reprioritize effectively throughout the day. Google Drive.
  • WINDMILL NETWORKING  |  WEDNESDAY, DECEMBER 9, 2015
    [Internet, Social] 3 Necessary Steps to Protect Your Trademarks on Social Media
    But are they protected from social media legal risks? Ethan Wall contributes a monthly column on Social Media and the Law. He also practices social media, Internet, and intellectual property law in Miami. Necessary Steps to Protect Your Trademarks on Social Media by Ethan Wall - Maximize Social Business.
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