Marketing Insider Group

FEBRUARY 1, 2021

Individual users and businesses are becoming increasingly dependent on the internet as a research portal. adults (100% of adults under 30) were already using the internet. Compare that to twenty years ago – when only about 50% of adults used the internet. In 2019, 90% of all U.S. Source: Pew Research.

Buyer Intent 361

Buyer Intent Intent Work Management Marketing Management 361

Stevens & Tate

DECEMBER 2, 2022

The search engine optimization game; however, is more of a marathon than a sprint and instant results likely won’t see your brand become the cream of the crop in the long run. Social Media. The final piece to brand awareness as it pertains to your buyer’s journey is social media.

Brand Identity 94

Brand Identity Branding Top of Funnel Long Tail Marketing 94

Adobe Experience Cloud Blog

MAY 22, 2017

Using Long-Tail Keyword Research to Exceed Expectations in the Enablement Phase. Long-tail keywords—search queries that are four words are longer—are often used by searchers who are looking for answers to specific questions. To determine which intents apply, you have to conduct user intent research.

Long Tail Marketing 133

Long Tail Marketing SEO Marketing Analytics Tools Marketo 133

Valasys

FEBRUARY 5, 2024

In today’s digital landscape, local internet marketing has become a key aspect of every business’s marketing efforts. With the rise of social media and search engine optimization, businesses are realizing the importance of targeting their local audience online.

Marketing AI 40

Marketing AI Internet Marketing Lead Scoring Lead Ranking 40

ClearVoice

SEPTEMBER 22, 2023

Address this need by optimizing your content for voice search , such as including long-tail tech and software keywords in your content. Personalized content, such as informative articles and timely social media posts, helps your audience connect with your brand better.

Work Management 90

Work Management Marketing Management Webinar Metrics Software 90

Only B2B

JANUARY 25, 2021

Internet is the world of millennials and they don’t want to spend much time reading long articles, to the point, midsized and concise. A content marketer will have to change the writing style, include more questions and answers, complete sentences and long tail keywords into headers and titles. 2 Concise the Content.

Trends 118

Trends Content Marketing Long Tail Marketing Lead Scoring 118

ClearVoice

MARCH 9, 2023

This strategy then changed to the use of short- and long-tail keywords. They had minimal internet access and even less content. Social influencers hadn’t yet come on the scene. Boosting your social media efforts. Creating business pages on social media networks. So your strategy should, as well.

Marketing & Strategy 81

Marketing & Strategy Marketing Strategy Planning Content Marketing 81

seo.co

AUGUST 2, 2022

of Internet searchers only click the first result on Google! Writing informative content with the right long-tail keywords, so the site ranks higher on Google. Improving online social media profiles, so prospects engage more often with your website. How important is SEO for personal injury attorneys? Consider that ?

SEO 98

SEO Personalization Marketing & Strategy Ideal Customer Profiles 98

Biznology

JULY 28, 2015

A few of my offerings include online influencer outreach , long-tail blogger outreach , and social media marketing so a major part of my services include sifting through the entire Internet ( The Internet is big. Really big. You just won’t believe how vastly, hugely, mind-bogglingly big it is.

Research 80

Research Process Long Tail Marketing Blogger 80

Convince & Convert

OCTOBER 21, 2014

Kmart is one brand that made a splash with YouTube content long before it was mainstream. The brand started its own video series on YouTube known as “ First Day ,” featuring popular Internet star Molly McAleer. The platform was up 51 percent in revenue for 2013 and brought in more than $5 billion in earnings.

Youtube 154

Youtube Generation Tips Long Tail Marketing 154

Adobe Experience Cloud Blog

JUNE 11, 2018

You can discover all this information through engaging with your customer, using social media to talk directly to them and find their chosen channels for communication and engagement. You can examine their social media to see where the small (or large) knowledge gaps lie. Consider SEO.

eCommerce 134

eCommerce Long Tail Marketing Business Domain 134

The Lead Agency

AUGUST 8, 2019

While in 1999 there were a recorded 23 blogs on the internet, by 2006 this figure had risen to 50 million. The internet has been flooded with an abundance of blog content so, if you don’t establish a clear B2B value proposition or point-of-difference, prospects will simply look elsewhere.

Marketing Websites 63

Marketing Websites Long Tail Marketing Lead Scoring Lead Ranking 63

Unbounce

JUNE 1, 2021

We’re pleasantly surprised when that book we meant to buy shows up in an ad next to our favorite sports column or when a social ad lets us know that a previously sold-out concert tour has added some new dates. Because let’s face it: The internet can be distracting. Engage with your social content. Subscribe to your newsletter.

Cost per Acquisition 138

Cost per Acquisition Paid Search Agency Ads Examples 138

Brightedge

DECEMBER 9, 2021

Authority - Generally speaking, authority refers to the quality and quantity of citations to content, typically in the form of links and social media shares. Google’s emphasis on voice search comes on the heels of increased user activity in regards to IoT (Internet of Things) devices. Voice Search. Conclusion.

SEO 115

SEO Lead Ranking Lead Scoring Long Tail Marketing 115

Biznology

MARCH 23, 2016

You’ve registered your profiles, set up an editorial calendar for a year, and spent months on social media, and NOTHING. You’ve got some serious dosh from your CMO to fuel your social media marketing, including money for content development and even a skilled community manager; but you can’t seem to move the chains. Like this post?

Long Tail Marketing 80

Long Tail Marketing Advertising Agencies Paid Search Agency Work Management 80

BuzzSumo

JULY 29, 2020

Over 2 billion people log into YouTube each month: nearly one-third of all internet traffic. Accounts with massive subscriber counts can get away with using broader keywords (as opposed to long-tail keywords) which are much harder to rank for. Well, YouTube is the world’s second most popular search engine. It’s not too late.

Youtube 129

Youtube Keywords Research Effectiveness 129

Convince & Convert

APRIL 20, 2010

The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization. Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board).

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

SmartBug Media

AUGUST 24, 2022

Like most consumers, you start with an internet search, typing something like "refrigerators" into Google. A truly successful inbound campaign will continue to delight and nurture those relationships long after someone becomes a customer to ensure they become loyal brand advocates. Social media promotion. Social Media Campaigns.

Inbound Marketing 98

Inbound Marketing Campaigns Top of Funnel Planning 98

Mailmunch

MARCH 4, 2021

Voice search allows you to find information on the Internet without using a keyboard. To find information on the Internet, voice assistants use data from search engines. These are multifunctional devices that perform various voice commands of their owners, including searching for something on the Internet.

Optimization 75

Optimization Long Tail Marketing Amazon Work Management 75

Biznology

APRIL 8, 2014

In a post-Internet world, this is best handled online, for efficiency’s sake. GroupHigh is presenting a free day-long event called the Outreach Marketing Virtual Summit today on April 8th, 2014, between 10AM and 7PM Eastern Standard Time. How to Engage Bloggers Down the Long Tail from Chris Abraham.

Long Tail Marketing 80

Long Tail Marketing Blogger Public Relations Barriers 80

Biznology

APRIL 8, 2014

In a post-Internet world, this is best handled online, for efficiency’s sake. GroupHigh is presenting a free day-long event called the Outreach Marketing Virtual Summit today on April 8th, 2014, between 10AM and 7PM Eastern Standard Time. How to Engage Bloggers Down the Long Tail from Chris Abraham.

Long Tail Marketing 80

Long Tail Marketing Blogger Public Relations Barriers 80

Hubspot

MARCH 3, 2020

The internet lets you reach billions of people around the globe, but if you're like many small or local businesses, world domination isn't really on your radar (not yet, anyway). Target long-tail keyword variations. Publish your content on social media outlets, especially Google owned business pages. Get links locally.

Long Tail Marketing 68

Long Tail Marketing SERP Keywords Mobile Marketing 68

KoMarketing Associates

DECEMBER 13, 2018

Though it’s important to target those “core” keywords that define what your company does, keep in mind that long-tail keywords (ie., It can definitely help push your topic from “okay” to “really great and will get shared across the Internet” (no guarantee, though). Create a Keyword-Focused Headline. Speaking of: Be Natural.

SEO 128

SEO Top of Funnel Tips Lead Scoring 128

EveryoneSocial

FEBRUARY 26, 2019

You’ve probably come across discussions as to whether content marketing is a waste of time in the current climate of the internet. Yet, for B2B, content production and promotion can produce consistent results in the long-term if approached correctly. That is target both long-tail and short-tail keywords that will have the best impact.

Paid Content 77

Paid Content B2B Marketing Marketing & Strategy Enterprise Management 77

Scoop.it

FEBRUARY 10, 2022

Content curation can help you take over social media and boost your site’s traffic. In this sense, content curation is the act of planning, collecting, organizing, and sharing valuable content on social media or other relevant sites. Research the phrases and specific long-tail keywords they use when looking for data on social media.

Curation 68

Curation Content Click Rate Long Tail Marketing 68

Biznology

FEBRUARY 24, 2014

If you do business on the internet, a top rank on search engines (Google, Yahoo and Bing) is a primary requirement. IDENTIFY KEYWORDS THAT MATTER: The currency of the internet is keywords. This refers to “long-tail” vs. “short tail” keywords. Define conversion activities at the start.

SEO 80

SEO Tools Tips Long Tail Marketing 80

Biznology

AUGUST 23, 2011

Well, as you all know who read this blog, I am a Cluetrainian.This means I put more trust in the value and impact of the online influencer long tail than I do in the impact of the couple-dozen top-influencers that most social media consultants and digital PR teams recommend. This is the Internet, an efficient [.].

Long Tail Marketing 80

Long Tail Marketing Twitter PR Social Media 80

ClearVoice

JANUARY 13, 2020

Personalization is a strategy all on its own that can be integrated into various marketing mediums, including blog articles, social media, and even search engine results. Studies show that nearly 40 percent of internet users in the United States used a voice assistant at least once per month in 2019. Social media. Voice search.

Marketing AI 69

Marketing AI Personalization Content Long Tail Marketing 69

NuSpark Consulting

AUGUST 23, 2012

It’s an essential internet marketing tactic. If you need to rank on long-tail keywords, this kind of deep link anchor text to specific pages that promote those long-tail terms is very beneficial for your site ranking. Social media is more effective when you consistently publish content.

Lead Scoring 100

Lead Scoring Lead Ranking Lead Generation Long Tail Marketing 100

NuSpark Consulting

AUGUST 23, 2012

It’s an essential internet marketing tactic. If you need to rank on long-tail keywords, this kind of deep link anchor text to specific pages that promote those long-tail terms is very beneficial for your site ranking. Social media is more effective when you consistently publish content.

Lead Scoring 100

Lead Scoring Lead Ranking Lead Generation Long Tail Marketing 100

A Better Jones

AUGUST 13, 2019

Any business looking to promote their name on the internet should remember how important search engine optimization is to their prosperity. Put a tail on it. The more detailed your long-tail keyword, the better chance you have of ranking it with. Add hashtags - a great place to use long-tail keywords! -

SEO 53

SEO Long Tail Marketing Content Keywords 53

Sharpspring

FEBRUARY 13, 2020

Mobile is dominating the internet economy. How does your audience use social media? For example, long-tail keywords are used infrequently on mobile. From branded content to social media, you can use video to educate your audience, generate engagement or drive sales. E-tailing Consultancy). People in the U.S.

Paid Content 63

Paid Content Mobile Marketing Tactics Mobile Advertising 63

Marketing Insider Group

AUGUST 6, 2015

In laymen’s terms, it is showing as the best answer on the Internet for a given search. For example, The Hummingbird update of 2013 began to recognize search queries using long-tailed keywords in order to decipher the context of the question, rather than chase the specific keywords within the question. Social metrics 7.24%.

SEO 100

SEO Long Tail Marketing Domain Keywords 100

Biznology

JUNE 22, 2015

pulls their data from Google’s autocomplete — so what you’re viewing are often tasty, long-tail keyphrases. This long-tail data, some argue, isn’t as easily accessible in Google’s Keyword Planner. There were 394 results for the search term [internet of things]. KeywordTool.io

Cost 80

Cost Tools Long Tail Marketing Broadcasting 80

Moz

SEPTEMBER 21, 2020

The same thing can be said for businesses that are building a social media presence or a new newsletter following. If you're using your video for social media posts, shorten the video into multiple parts to be distributed across each platform (and make sure they’re built to match each platform's guidelines ).

SEO 85

SEO Top of Funnel SERP Content 85

Lead Liaison

MAY 16, 2017

In other words, 7 out of 10 internet users ignore paid ads and click on natural links, like blog posts and articles, instead. Use your social media channels to pick your followers’ brains. Use long-tail keywords so you reach your target market. Finally, use social media to promote your blog posts.

Planning 52

Planning Marketing Plans Lead Liaison Marketing Automation Services 52

Biznology

OCTOBER 11, 2011

Last week, I talked about using the long tail of blogger outreach –the idea that you can’t pin your hopes for most public relations efforts on only the A-list bloggers. What we’re trying to do is play the game of “olly olly oxen free” with the denizens of the Internet.

Blogger 80

Blogger Long Tail Marketing Outreach PR 80