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Writing on the Web

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Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?

Writing on the Web

Audience’s Interests, Needs, and Wants?" alt=" Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?" />. Audience’s Interests, Needs, and Wants?" If you want to create content that engages readers, you need to know their online habits and interests. Audience’s Interests, Needs, and Wants?" />.

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Blog to Book: The Secret Behind Expert Ebooks

Writing on the Web

To get your ideal audience to know you, like you and trust you, you offer them information through multiple channels: blog posts, YouTube videos, an e-newsletter, social media interactions, and an expert ebook. Get some video of you speaking and put it on YouTube. How do you find time for all these forms of content marketing?

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What Google and Facebook Hide From You

Writing on the Web

That doesn’t interest me. ET, I’m hosting a free webinar about YouTube and online video marketing presented by Colin Martin and Marc Bullard, and you can get the info here: [link]. I find it annoying when I’m served up pages and ads in Spanish or for local businesses. But their algorithms mistakenly think otherwise.

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The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore

Writing on the Web

Choose a topic your readers will be interested in – something relevant and specific. Make it easy for your readers to share your content through social media by adding share buttons to your blog ( LinkedIN , Facebook , Twitter , Google+ , YouTube , Pinterest , etc.) You want more readers, you want more comments? The Four Step Rant.

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Content Rules: Secrets of Writing Compelling Content

Writing on the Web

What exactly is going to interest your ideal readers and clients? And, it gets multiplied on websites, blogs, Facebook, LinkedIn, Twitter, and videos on YouTube, to the point that people tune out. How can you make your writing interesting, more like a good movie or book? Interesting. Many experts echo: tell stories.

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What Are Your Target Audience’s 5 Top Web Sites?

Writing on the Web

If you want to create content that engages readers, you have to know their online habits and interests. Yet how many of us scramble to post on a blog or upload a video to YouTube without taking time to survey our target audience ? That’s the way you engage readers to respond. Here are mine: Gmail, of course.

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Content Marketing Videos: Speak to Problems First

Writing on the Web

I use them to submit to video directories, post to YouTube , and it all counts to get found in Google searches. but without focusing on the problems people struggle with, nobody is going to be interested in the fact that you’re the best coach or consultant around. Why would I want that many?