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Customer Experience Matrix

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Demand Generation Vendors Offer Few Social Media Applications

Customer Experience Matrix

Treehouse Interactive just introduced a “talk it up” feature that embeds “share this” buttons in Treehouse-generated Web pages and emails. Treehouse Interactive is the only demand generation vendor to offer anything beyond a simple LinkedIn integration, and even Treehouse is only making it easier to use social media as a broadcast medium.

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Entiera Offers Consumer Marketing Automation Software as a Service

Customer Experience Matrix

The system is designed to support real-time interactions, although no client has yet deployed it that way. Entiera also supports portals (with message boards, document repositories, Wikis, etc.) Users can build and reuse standard execution templates for specific destinations. They can also manage seed lists and control groups.