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Your Solution Strategy Is Desperate for Validation

Mereo

A major lack of validation. Before you engage resources and release funds, your teams must take some simple but vital steps toward validating your strategy. With that comes a number of questions to validate a new solution delivery system: Does your technological infrastructure and skillset support these initiatives?

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How To Get The Handoff To Sales Right: Why First-Party And Validated Buyer-Level Data Is Essential For Effective Qualification

NetLine

Marketing-sourced leads and accounts don’t convert to meetings—leading to sales sidelining the contacts and accounts that are given to them A UFO handing over a qualified, validated lead generated through using first-party intent data with an astronaut picking it up. In turn, this allows sales reps to spend more time per account.

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Techstars Startup Weekend: A Validating Experience

Blue Flame Thinking

With each interaction, validation of the idea is revisited to keep development on track. From shifts in the user experience based on customer behavior to the placement of a button to increase signups, these decisions benefit from validation if the desired results are to follow.

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Kaon Interactive WINS the 2016 SBANE Innovation Award!

Kaon

And the Winner is … Kaon Interactive! Two companies were honored as “Rising Stars”, who are in the early stage of development and have clearly demonstrated the validity of their business. This year has been no exception.

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Changing the Way Laboratory Devices are Purchased and Sold, Using 3D Interactive Technology to Configure and Visualize Labs of the Future

Kaon

This week, Kaon Interactive announced the launch of its Laboratory Design Tool (LDT) — a first-of-its-kind, interactive laboratory plan and design tool that enables the visualization of laboratory configurations and communicates the unique value of laboratory products and services. Immediately Visualize and Experience Your Lab.

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Oops! 5 Common Interactive Content Mistakes to Avoid

Content4Demand

B2B marketers across industries are diving head-first into the interactive content pond. I say this out of experience. We’ve been refining our interactive content approach for about five years now. We didn’t validate that the audience wanted interactive content. So we’ve obviously learned some things along the way.

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Can You Build A Side Business With Social Media?

Webbiquity

And that’s a very valid point. Having A Valid Idea. Next, make sure that you have a valid idea for a side hustle. Keep posting and engaging and interacting and creating good content. First of all, you may be wondering why you should do it. Maybe (hopefully!) you’re happy doing your marketing work. Building Momentum.