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5 Reasons Your Marketing Can Benefit From Attending Interact 2014

It's All About Revenue

See what your marketing peers have to say about Interact! Meet us at Interact 2014: A Modern Marketing Experience from Eloqua. 1. Attending Interact gives me the opportunity to connect with industry professionals, learn new ways to be an effective marketer, and talk through my ideas with people who share my same passion for marketing automation.”. Brianna Dinsmore, Sr.

10 reasons why Twitter is content marketing’s best friend

grow - Practical Marketing Solutions

Twitter is much more than “what I had for breakfast.” ” But seriously, Twitter is an essential component of any content marketing strategy, which might seem surprising since we are pretty limited with what we can accomplish in 140 characters, right? Let’s expand our view of Twitter as an essential component of a content marketing strategy. As you.

The Top #Nifty50 Women Writers on Twitter for 2013

Webbiquity

Each year, the #Nifty50 awards honor 50 men and 50 women who actively engage on Twitter. In 2012, the #Nifty50 recognized the top men and women on Twitter in the technology realm. and who actively engage on Twitter. We’re proud to acknowledge these 50 women from 48 different organizations as the top #Nifty50 women writers on Twitter for 2013. 2011 was the inaugural year.

The Twitter Book that changed everything

grow - Practical Marketing Solutions

I have been working in business for 30 years and I’ve had a lot of great accomplishments but when I reach the twilight of my career, what people may remember me for is a little Twitter book I wrote in 2011. What does Twitter mean today? In fact, I really had to consider whether Twitter is still the hub of human connection it was when I fell in love with it many years ago.

Evangelizing a Content Marketing Program

actually choose to read, watch, and interact with is. than ever—from recommendation widgets like Out- brain and Taboola to hyper-targeting on Facebook, LinkedIn, and Twitter to emerging experimental options. ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY1 The Ultimate Content Strategist. All rights reserved. Introduction 4 II. Why This Guide 6 III. Content Marketing: Why 7 IV. brands.

Best Twitter Tips, Tools and Tactics of 2011

Webbiquity

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter’s 200 million users collectively tap out a billion tweets per week.

Reduce your Twitter followers bloat with @manageflitter @socialoomph @crowdfire

Biznology

I’ve said it many times before: if you want your Twitter profile to be strong and if you want to develop both influence and clout, you’ll need to prune your Twitter following as rigorously as you would a prize Bonsai. Unlike Crowdfire and SocialOomph, ManageFlitter has found the best Twitter TOS loophole: Remote Action Management. ManageFlitter. Simple. Crowdfire.

4 Ways to Find Marketing Qualified Leads on Twitter

KoMarketing Associates

You already know that social media platforms like Twitter have the potential to build your client base – and your bottom line. When do you know there’s a good chance of generating interaction, winning a new customer and increasing your sales? A few telltale signs and characteristics will help you navigate the vast world of online discussion and find those qualified leads that you want.

12 Examples of B2B Companies Managing Impactful Twitter Profiles

KoMarketing Associates

Nowadays, Twitter, its tweets, and hashtags seem to be everywhere around us. An impressive amount of individuals as well as groups and brands are leveraging Twitter to deliver messages (in 140 characters or less!) to the masses. Additional research shows us that Twitter outperforms LinkedIn and Facebook 9 to 1 for lead generation. Twitter Profile :  @Intel. Enjoy! . 1.

B2B Marketing Trends for 2016

and Twitter followers. But as B2B buyers complete more of their journey before ever interacting with a. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey. know which half." website traffic, brand.

Twitter jumps into interactive micro-content with new poll mechanism

chiefmartech

As an enthusiastic proponent of interactive content — and, admittedly, I am biased — I was fascinated to see Twitter release an interactive content feature into its service last month. Okay, given its tiny footprint, perhaps we should call this interactive micro-content ? This Twitter poll feature is a perfect example of a new mechanism. It’s super simple.

Fast Forward: Video Content Goes Interactive and Personal

Modern B2B Marketing

This year, watching videos will become more active–and interactive. Ten years ago, if I had told you we would all have a person or team dedicated to Facebook, Twitter, and LinkedIn, you would have told me I was nuts. Author: Tyler Lessard Marketing technology took a lot of big steps forward in 2015. Whoa, wait a minute, WHAT?! From lean-back to lean-forward. From generic to personal.

3 Social Selling Templates for LinkedIn and Twitter Messaging

Sales Prospecting Perspectives

With social selling gaining momentum for sales professionals, inside sales reps are making their presence known in the digital sphere, specifically on LinkedIn and Twitter. message to specific followers will aid you in getting more sales on LinkedIn and Twitter, but actually, that question assumes that your buyer needs your help; it’s leading. Twitter. Twitter. Twitter.

20 More of the Best Twitter Tips, Tactics and Tools of 2012

Webbiquity

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. ” How can you grow and maintain an active, relevant Twitter following? Twitter Tips and Guides.

Inside Sales Training: How Invested Should We Be in Human Interaction?

Sales Prospecting Perspectives

But sometimes, I think we overcomplicate things or lose site of what all of this is about: Basic human interaction. Selling is about people, interactions between people, how we engage people most impactfully. Understanding what drive humans interaction, developing our skills to interact with humans, as humans is sometimes lost in all the stuff we wrap around our sales techniques.

B2B Marketing Trends for 2016

and Twitter followers. But as B2B buyers complete more of their journey before ever interacting with a. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey. know which half." website traffic, brand.

12 Ways to Avoid Being a Dork on Twitter

Webbiquity

Note: a version of this original post appeared previously on the B2B Twitterer of the Year (B2BTOTY) blog. If you regularly read blogs like this, you’re probably already a Twitter pro. Complete your Twitter bio. Again, seems like a no-brainer, but it’s surprising how many people use photos that look like Nick Nolte’s mug shot , or worse – the default Twitter egg. Say “please” and “thank you.” It’s common courtesy, something people learn from grandma , but not always common on Twitter. This post will be review for you. You know the type. Plus a link. Use it.

How Snapchat Marketing Is Changing the Way Brands Interact with Consumers

Content Standard

Just when brands were getting pretty good at the big social media platforms (Facebook, Twitter, Instagram, and Pinterest), Snapchat had to come along and turn everything upside down. Twitter and Instagram users also experience those same challenges to some extent. Twitter can be a quagmire for brands that launch campaigns in the hopes of audience interaction—only to earn backlash.

Anatomy of an Interactive Infographic

SnapApp

Educate and delight your audience by layering in interactive elements. The time and effort you put into making an interactive infographic will pay off by marrying visual and kinetic learning in a powerful, memorable way. You can also think of interactive infographics as an opportunity to flex your creative muscles. The Brain: Why Interactive Infographics Work. Highlight.

An Example of Twitter’s Real-Life ROI

grow - Practical Marketing Solutions

By Gregory Pouy, {grow} Community Member When I was asked to write the piece about Twitter, I wondered what personal insight I could share about my love for this social media platform. Despite the raging debate about the value of Twitter, I believe Twitter ROI does indeed exist in the real world. Mark and I talked for a while, and we continued to keep in touch via Twitter.

B2B Marketing Trends for 2016

and Twitter followers. But as B2B buyers complete more of their journey before ever interacting with a. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey. know which half." website traffic, brand.

The Nifty 50 Top Women of Twitter for 2011

Webbiquity

One source of inspiration was Twitter’s Top 75 Badass Women by Diana Adams ( @adamsconsulting ) and Amy D. Diana writes for BitRebels.com and InkRebels.com, and as noted above, her post on Twitter’s Top 75 Badass Women was one source of inspiration for this #Nifty50 list. She’s an informative and prolific Twitterer, and active in Twin Cities social media. What is it? aaker.

7 New Twitter Features You May Have Missed

Hubspot

And Twitter, whether it likes it or not, has been sounding a lot of them lately. Over the last six months, Twitter has made a collection of changes, small and big, to drive user engagement and improve the overall onboarding and experience of the platform. Marketers, take note. 7 New Twitter Features You May Have Missed. 1) The 140-Character Count Loophole. No small portion.

Twitter for B2B Marketing

MI6 Marketing Agency

Every Thursday night Jeremy Victor and a group of B2B marketers hold a B2B Twitter Chat session. In a later posts we will share with you our own experiences using Twitter for marketing Mi6 and some of our clients (successes AND failures). Twitter for B2B Marketing. Here is the full transcript which shows you who participated with links to their Twitter profiles. Q1: What are the best and/or worst reasons to make Twitter part of a B2B marketing plan? Best reason to incorporate Twitter into B2B: to Shut Up (about “you&# ) and Listen instead. People.

Finding Local Twitter Users

Sazbean

People can brag all they want about their number of followers on social media sites like Twitter but if you’re a business looking to convert followers into customers, it’s not going to matter much if all the followers you amass are located outside of your market. Be sure to insert a Twitter icon into print advertisements to let people know that you’re out there.

If Sales Technology is the Future, How Do We Keep B2B Sales Interactions Human?

Sales Prospecting Perspectives

But, with this influx of sales technology in the B2B space, we have to ask ourselves: Is genuine human interaction in the sales cycle disappearing at the expense of automation? If you think about those 3 things, you can set your company on track to using automation and technology the right way in 2014, while still keeping one-to-one interaction sales human. Follow her on Twitter

5 Things Machiavelli Would Do With His Competitors’ Twitter Profiles

KoMarketing Associates

One such location is in your competitors’ Twitter profiles. And Twitter is a good place to start. In this post, I’ve put together a list of 5 key things that Machiavelli would do with his competitors’ Twitter profiles, to unravel the competition and use it to his own advantage. Twitter Counter  for network history. Contaxio’s Twitter Explorer   for known profile history.

Best Twitter Guides, Tips and Tools of 2010

Webbiquity

Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. Which companies are really succeeding on Twitter, and how are they doing it?

How to Use Twitter’s New Video Response Function [Video]

Vertical Response

Twitter is one of the “OG” members of the social media landscape. These video responses could also pay huge dividends to businesses, large and small, that take the time to start integrating them into their Twitter interactions. To see how easy it is to use video responses on your Twitter mobile account, click on the Tips in 2 video below. Why, you ask?

Video 51

8 Ways to Increase Social Media Interaction

Sazbean

If you’re just getting started with social media, it can be very frustrating if you’re not getting a lot of interaction. Unfortunately there isn’t a magic wand that can make you instantly Internet popular, but here are some tips for improving your interaction and getting on the right path. Post it to Twitter, Facebook, Stumbleupon, etc. Chat it Up!

50 Tweetable Twitter Tips You Wish You Knew Years Ago

Hubspot

Want to get more followers and increase engagement on Twitter? just want to make sure people don''t think you''re a space case on Twitter? Either way, here''s a massive list of 50 Twitter tips that will make you a more effective Twitter user, and that you wish you knew years ago. Plus, you can look like a Twitter pro, too! Increasing Twitter Engagement.

25 Awesome Twitter Tips

B2Bbloggers

This week she takes on Twitter. For many B2Bs, Twitter is a mystery. When you primarily market to businesses, is Twitter really a valuable asset? The truth is, Twitter can be a powerful marketing tool for B2Bs—at least when it’s done right. Here are 25 ideas to help you get the most out of your B2B Twitter presence! YOUR TWITTER ACCOUNT. Enjoy, Jeremy.

5 Steps To Integrate Interactive Content Into Your Marketing Strategy

SnapApp

Full disclosure: I love interactive content and have been a SnapApp advocate for well over two years. I’ve worked closely with the SnapApp team because I believe in their approach and the value it brings when done properly. Now that that’s out of the way, let’s be clear about one thing: You should not have an “interactive content strategy.” It’s not a channel. Okay, no more stalling.

How the News Feed Algorithms Work on Facebook, Twitter & Instagram

Hubspot

You're connected with hundreds of people -- maybe even thousands -- on Facebook, Twitter, and Instagram. It started with Facebook in 2006 , and then Twitter nine years later in 2015. To help get it all straight, we've put together this simple guide on how the news feed works on the three most popular social networks: Facebook, Twitter, and Instagram. Let's dive in. It's us.

Work 58

5 Case Studies: Using Interactive Content in Social Media

SnapApp

And the icing on the cake of your social media plan just might be interactive content. No matter how much planning you put into promotion, not everything you publish on Twitter will be a hit. Instead of sweating the social shares of every blog post, incorporate a little bit of interactive content to reach an audience looking for a quick, mobile experience. Where do I sign up?

Facebook, LinkedIn and Twitter in Plain English

Paul Gillin

I prepared summaries for my upcoming Search & Social Double Whammy seminar on May 2 in Burlington, MA describing the “big three” social networks: Facebook, LinkedIn and Twitter. My goal was to describe in plain English the way these networks provide value to their users and the metaphors they use for interaction. The more active members are in the community, the greater their influence and the richer the interactions with other members. Good Facebook marketers provide a constant stream of information that provokes conversation and interaction among members.

Case Study: How I got on a national television show through Twitter

grow - Practical Marketing Solutions

And while I can’t gurantee it would work for everyone, I think this approach to using Twitter for media relations is scalable for other PR projects. volunteered my time to help get the word out on Twitter and Facebook. We found some of their Facebook pages but found ALL of their Twitter handles. We were not going to blitz the network news show Twitter accounts.

Online Banner Ads: Out with the Old, in with Interactive

Vertical Response

Soon those rectangular display banner ads that sit at the top of your screen will disappear and new interactive ads will take their place. The Interactive Advertising Bureau, which is made up of 600 media and technology companies and is responsible for selling 86% of the online ads in the United States, is leading the change-the-ads charge. The world of online advertising is evolving.

Meerkat Brings Live Video Streaming to Twitter (and beyond)

Synecore

For those of you scratching your head, Meerkat is a live video streaming app that has made quite a splash on Twitter in recent weeks and, more importantly, may represent the next stage in the evolution of social media. Just download the Meerkat app, enter in your Twitter credentials, and start streaming away. Why Didn’t Twitter Build It? The Next Big Thing? How Meerkat Works.

Today’s Facebook Update Changes the Way We Will Interact With Content

Haley Marketing

With Social Pro by Haley Marketing , one of our skilled Social Media Marketing Advisors will take responsibility for developing your organization’s voice on Facebook, Twitter, LinkedIn, and Google+. By The post Today’s Facebook Update Changes the Way We Will Interact With Content appeared first on Haley Marketing Group. Introducing Facebook Reactions. Will this impact my Page?