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LinkedIn Tricks for Social Media Professionals

Convince & Convert

Tweetable Moments Treat your LinkedIn page like a website. Viveka von Rosen is known internationally as the LinkedIn Expert. She has written the book on it and consults with businesses to optimize lead generation from LinkedIn. Optimize Your LinkedIn Page. Have a structure in place for updating your LinkedIn company page.

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How Video Marketing Strategies Can Elevate Sales Efforts

Webbiquity

Sales enablement, defined by Gartner’s glossary as, “the activities, systems, processes, and information that support and promote knowledge-based sales interactions with clients and prospects,” involves creating and implementing a systemic approach to sales. Connect with Sean Gordon on LinkedIn. 2: Fight Off Feelings of Stagnation.

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How to Use Social to Attract Great Employees

Convince & Convert

By utilizing a number of channels to push campaigns for #CiscoLife and #WeAreCisco, Carmen has shifted the strategy of talent acquisition to be less job posting, and more interacting and engaging. Cisco Careers on Twitter , Instagram , Facebook , and LinkedIn. If you could do a Skype call with any living person, who would it be?

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Microsoft buys LinkedIn: the largest martech acquisition in history?

chiefmartech

Last week, Microsoft announced that it was acquiring LinkedIn for a whopping $26.2 This is the largest acqusition in Microsoft’s history — over three times the size of its acqusition of Skype for $8.5 LinkedIn Sales Navigator is a great example of the company marketing this capability. of LinkedIn’s total revenue.

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How do you add “lives” to your content arsenal?

Exo B2B

As a result, sales forces have turned to the web with an increased presence on LinkedIn but also, with the appearance of content conveyed on audio-visual and interactive platforms. Interactive LIVE conferences are here to stay and to be effective, they must be relevant, offered at the right time and tailored to your clientele.

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Your 2020 Crisis Marketing Strategy: Marketing Communication and the Coronavirus

Martech Advisor

You should also have in-house spokespersons in case you have to interact with media or publications. To conduct meetings, they largely rely on communication apps like Slack or Skype and Zoom for video conferencing. Let us know on LinkedIn , Facebook , or Twitter. Protect Your People.

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Five Situations Where Marketers Should NOT Use Automation

Webbiquity

It doesn’t matter if your target market is comprised primarily of retirees who’ve just discovered Skype and now use it to call their grandchildren. Invest time and labor into fully understanding your ideal customers and how they interact, before you even evaluate any software. When it leads to awkward customer service.