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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. LinkedIn) An ABM strategy can boost marketing revenue by 208%.

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Video Analytics and ROI: The Video Metrics That Matter

Vidyard

It’s a fair question, and while interesting, it’s also misleading—views are just a vanity metric unless paired with more meaningful measurements like video engagement stats. They used Marketo forms to gate the videos and lead score in Marketo based on percentage viewed. Where Do Video Marketing Metrics Come From?

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7 Ways All B2B Marketers Should Be Using Social Media (But Probably Aren’t)

Adobe Experience Cloud Blog

by Maria Pergolino I know what you’re thinking – the seven ways marketers should be using social will be all about Twitter, Linkedin, Facebook, Digg or Reddit, and YouTube, right? Check out Marketo’s Definitive Guide to Social Media. This will allow you to capture the ROI on your social media programs.

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8 Important Takeaways from the B2B Virtual Edge Event for B2B Marketers

Adobe Experience Cloud Blog

Integrate social media into your marketing automation to make social marketing automation (I like this one because Marketo kicks butt with B2B social media marketing.). And, not everyone loved that some of the sessions were prerecorded for the event- want live interaction, not just live Q&A. Think big, start small, move quickly!

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50 Stats to Help You Choose The Right Social Networks for Your Brand

Adobe Experience Cloud Blog

What type of content are they regularly interacting with? Here are some stats to consider as you vet social media channels for your organization/brand: Facebook. LinkedIn has 106 million monthly active users. adults) use LinkedIn LinkedIn. 18% of LinkedIn users log on daily. How old are they? There are 3.25

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Top Enterprise Sales Tools to Adopt in 2022

Vidyard

Stats Around Video Engagement 2.4.1 Stats Around Video Engagement 2.4.1 LinkedIn Video Statistics 3.4 YouTube Statistics 3.7 How to Add a Video to a Free-form Marketo Landing Page 3.3.4 LinkedIn Profile ‘Hover’ (Prospect’s Profile) 2.3 LinkedIn Video Length 1.4 Video Marketing Statistics 2.1

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Video Analytics and ROI: The Video Metrics That Matter

Vidyard

It’s a fair question, and while interesting, it’s also misleading—views are just a vanity metric unless paired with more meaningful measurements like video engagement stats. LinkedIn: 15 seconds to 2 minutes. They used Marketo forms to gate the videos and lead score in Marketo based on percentage viewed.