The Effective Marketer

JANUARY 31, 2012

For example, my HootSuite social media interface allows me to publish the same message simultaneously on Twitter, Facebook, LinkedIn, Foursquare, and soon, Google+. Either way, the sender is not inspiring me to interact or do business. LinkedIn for business updates relevant to employees and stakeholders. Inappropriate style.

Social Media 100

Social Media Media Merchandising Twitter 100

The Effective Marketer

SEPTEMBER 27, 2010

Although you can make interactive prototypes using PowerPoint , my suggestion is to keep it simple and focus on key elements you’d like to communicate to the designers such as overall layout, placement of objects, and so on. That’s why we made our best to create a really plain way of getting things done. Give it a try!

Planning 100

Planning Work Management Effectiveness Marketing Budget Creation 100

The Effective Marketer

DECEMBER 8, 2010

Buyer personas and content creation The interaction was great and the fact that we had people from both SMB and large companies was great, we could hear both sides of the story and how different size companies work with marketing automation. Join the LinkedIn group and attend the next event! What is the hand-off process with sales?

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Planning Work Management 100

The Effective Marketer

AUGUST 30, 2010

You setup a campaign, define the nurturing stages, and even add some points to different interactions to score the lead and customize the nurturing experience. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Like Be the first to like this post.

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

The Effective Marketer

MAY 3, 2011

Companies need to be able to track and measure customer interactions from a reliable source and that has driven a lot of the recent interest in Marketing Automation and Customer Intelligence technologies. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Work Management 100

Work Management Marketing Management Planning Marketing Automation Services 100

The Effective Marketer

JUNE 14, 2011

Author Sarah Glass states: Email is the most mature and most widely used interactive marketing tool. Despite email’s prevalent use, interactive marketers still don’t do all they can to get the full value out of their email efforts – Sarah Glass, Forrester Research. Marketing Budgets and Email Effectiveness.

Marketing Budget 100

Marketing Budget Practices Budget Programs Forrester 100

The Effective Marketer

JUNE 29, 2011

Marketing’s goal is to help out with sales efforts and interact with customers and prospects. Put marketers to work. Ideally at least one person from the marketing team should be at the show, even if for only one day.

Trade Show 100

Trade Show Tips Marketing Budget Creation Planning 100