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Web 2.0 Expo – cool stuff seen on the floor of the show

Buzz Marketing for Technology

Below is a video where he does a great job explaining Serena's vision of a new model of community-powered marketing and how they're using tools/technologies (like Facebook, HiveLive, and YouTube) to reinvent their business: [link] InsideView – Smart marketing and sales tool I was lucky enough to have breakfast with the CEO Umberto Milletti.

Web 2.0 100
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Social Media In Demand Generation: Cracking The Mystery

Adobe Experience Cloud Blog

The average social media activity of Forbes 100 companies in 2010 showed a consistent weekly effort ( InsideView ). If you’ve only leveraged the big four (Facebook, LinkedIn, Twitter and YouTube) then you’re most likely giving your marketing efforts short shrift. Give us too little and we may lose interest. Tweet 25-30 times per week.

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Hidden Dreamforce: Tips for Dreamforce 2012 You Won’t See Anywhere Else

Adobe Experience Cloud Blog

I suggest skipping a session (they’re all recorded and posted on Youtube after the event anyway) to help one of many great causes. Insideview Party Map. You should download the following to your phone BEFORE Dreamforce: Dreamforce App, Mobile Party App , Dreamopoly , Partyforce. You can pick up your badge on Monday. Appirio Party App.

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Sales 2.0: Sell Faster, Better, and Smarter

Adobe Experience Cloud Blog

The day kicked off with Gerhard Gschwandtner of Selling Power magazine and Umberto Milletti, CEO of InsideView who discussed how to achieve sales success. kapriforce : Majority of internet access will come from a mobile device currently Facebook & YouTube 50% of internet traffic. The Basics of Sales 2.0.

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Thirteen email marketing platforms with high ROI

ClickZ

Current clients: VMWare, Amazon, Stanley Black & Decker, InsideView, ENGIE Cofely, GeneSight. Key features: Email templates, auto-responder capabilities, workflow functionality, drag-and-drop email editor, real-time analytics, third-party integrations with YouTube, G-Suite, WordPress, Facebook, SurveyMonkey, and Litmus.