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Goodbye Hallucinations, Hello AI Research: Advanced Tactics for Content Teams

Animalz blog

In this article, he shows how content teams can use AI tools in their research process. The GPT-4 engine on which it runs is much better than its predecessor and powers other apps, like Perplexity AI , a research tool designed to counter some of ChatGPT’s flaws. Perplexity solves the research equivalent of this problem.

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B2B Customer Experience: Balancing the Human Factor with Technology

Vision Edge Marketing

Research has found a relationship between emotional intelligence and loyalty. Insert Regular Feedback Loops : Establish feedback mechanisms to continuously improve automated tools. This preference underscores the significance of preserving the human connection, especially in sectors where trust and understanding play pivotal roles.

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TrustRadius: The Reach of Research Campaigns

Content4Demand

In a recent Content4Demand webinar, Research Campaigns: Tell Stories With Data for “Campaigns in a Box , we shared a great deal of information about how Allyson Havener, VP of Marketing at TrustRadius , used research campaigns to identify and target specific new audiences. Our research team had a lot of other things on their plate.

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How to Move from the Voice of the Customer to the Heart of the Customer

Marketing Insider Group

Instead, you need to shift to a research strategy that provides context and depth to your data. Inserting questions about how they use that technology is more meaningful. Research firms, organizations and fellow marketers are continuously engaged in studying buyers. I didn’t invest in my own research.

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8 Keyword Research Tools for Search Engine Marketing in China

KoMarketing Associates

When I am thinking of a keyword research project, I like to think of it like fishing. It’s the same with keyword research – you have to cast a wide net to find the right “fish.” Similarly, many keyword research tools that western marketers use do not function at all for search engines in China.

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6 Things AI Still Can’t Do in the Workplace 

DAGMAR Marketing

In other words, tasks completed by AI are generally initiated by a prompt inserted by a person. As researchers work to expand their datasets so advanced NLP models can grasp more informal everyday language, there is still a void that must be filled before we can confidently declare AI technology as a viable replacement for the human mind.

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Integrate Sales and Marketing Software to Streamline Processes

Act-On

Sales and Marketing Alignment in Action: Tech Integration At manufacturing brand BinMaster, marketers use a native integration between their MAP and their Dynamics CRM to orchestrate automated email campaigns for new prospects—complete with dynamic insertion of the relevant salesperson’s photo, name, and contact info.