KoMarketing Associates

JUNE 2, 2015

LinkedIn has been found to be the most effective social media lead generator for B2B marketers, with 60-80% of those surveyed (depending on the study) stating that they have gotten real leads from the platform. LinkedIn is allowing more and more individuals into its long-form content publishing platform on a rolling basis.

Linkedin 120

Linkedin B2B Marketing Features Industry CMS 120

Heinz Marketing

JANUARY 21, 2024

It’s so handy (and quick) to type a few words or characters and instantly have the text/copy I use all the time insert into my work. It works in Office 365, Blackboard, Epic, Gmail, Google Docs, LinkedIn, Salesforce– any other site– wherever else you may be.

Enterprise Management 67

Enterprise Management Template Work Management Education 67

Animalz blog

NOVEMBER 28, 2023

In this article, he shows how content teams can use AI tools in their research process. The GPT-4 engine on which it runs is much better than its predecessor and powers other apps, like Perplexity AI , a research tool designed to counter some of ChatGPT’s flaws. Still, using both tools to get two perspectives doesn’t hurt.

Marketing AI 78

Marketing AI Research Tactics SME 78

Webbiquity

JUNE 7, 2018

Leverage LinkedIn. LinkedIn is the primary social network for professionals, about 546 million , round the world. LinkedIn’s free company pages are your core presence for connecting with professionals and developing and sharing content for brand awareness. Use LinkedIn Ads. Images via LinkedIn Marketing Solutions.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

Anyword

SEPTEMBER 29, 2021

AI Copywriting Tools. So copywriting needs to address both a number of media types (blogs, Google, and LinkedIn, among many others) and the types of readers that use a particular platform (for example, Instagram users prefer a different writing style than blog readers do). At the same time, Anyword can get really sophisticated.

Marketing AI 52

Marketing AI Work Management Paid Search Agency Marketing Management 52

Outgrow

FEBRUARY 14, 2023

A Guide to SaaS Lead Generation- 11 Strategies + 4 Tools Generating leads is one of the foremost needs for any SaaS business. Hence, in this blog, we will look into a bunch of strategies, tips, and tools that will make the SaaS lead generation process a lot smoother for you. They are extremely useful when embedded in emails.

Lead Generation 52

Lead Generation Webinar Metrics Paid Content Lead Ranking 52

Marketing Insider Group

JUNE 14, 2021

Whether you want to tell a powerful story, make people laugh, or show viewers you understand what they’re facing and have the tools to help, you can – with video. In this second example , the user has some fun with Videoleap’s more advanced effects tools, merging two clips in an eye-catching way that tells a story. Insert transcripts.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

xiQ

OCTOBER 17, 2023

One standout feature of xiQ’s prompt library is the option to insert specific product or offering details. This is particularly evident in the realm of social media, where xiQ offers a ready-made LinkedIn prompt library. If you’re looking to excel in sales and marketing, xiQ is a formidable tool in your arsenal.

SWOT 62

SWOT Marketing & Strategy Curation Linkedin 62

Convert

SEPTEMBER 16, 2022

But before we get into it, a few caveats: The folks covered in this round-up post regularly on LinkedIn. They don’t add links to gated courses or blogs on third-party platforms, they strive to provide value right on the LinkedIn feed. 14 + 4) People on LinkedIn Who “Get” Optimization and Help You Develop the Right Mindset.

Linkedin 52

Linkedin Optimization Demand Generation Agencies Copywriting 52

Anyword

AUGUST 8, 2023

The Problem with ChatGPT and other LLMs ChatGPT is an amazing tool for generating a bunch of copy, fast. Tag us on LinkedIn and tell us what’s working best for you, what we can improve, and how other people can learn from your success to become true performance writers. Let’s dive right in! But is it the right copy? Experiment!

Brand Identity 52

Brand Identity Branding Landing Pages Rules 52

Zoominfo

AUGUST 26, 2020

A failure to invest in the right tools or intelligence wastes countless hours, puts dents in company budgets, and decreases sales team morale. Location – the closer, the better for meetups Relationships with other companies – “Hello, I’ve worked with your partner [insert company], would you be interested in our services as well?”

Cold Calling 207

Cold Calling Zoominfo Work Management Effectiveness 207

Vidyard

NOVEMBER 19, 2020

Remote collaboration tools, social media, and professional social networks have been creating an environment where we do less and less face-to-face interacting. For Vidyard, recruitment videos are the perfect tool for filling niche roles in a talent market like today’s. Inserts emotion into an otherwise formal process.

Acquisitions 137

Acquisitions Video Marketing Work Management Click Rate 137

xiQ

OCTOBER 17, 2023

To thrive in this competitive arena, sales professionals need tools that not only simplify their tasks but also elevate their strategies. Whether it’s LinkedIn posts, email series, or call scripts, xiQ’s library has you covered. You can insert variables, adjust sections, and make them your own.

SWOT 62

SWOT Domain Barriers Curation 62

Anyword

MAY 6, 2021

You’ve got 2,200 characters (plus emojis) to insert keywords that are essential to your brand. However, Google has some great tools that allow you to make the most of limited space. LinkedIn Ads. After Google’s maximums, it might seem as though LinkedIn’s character limit of 600 is generous. Native Ads.

Paid Content 98

Paid Content Ads Rules Work Management 98

Bluetext

APRIL 21, 2021

Over the past several years LinkedIn has moved beyond being a tool used solely for job searching. As part of a holistic PR strategy, LinkedIn can be a powerful tool for sharing company news, amplifying earned media and owned content, and leveraging relationships. A couple of quick tips for posting on LinkedIn: .

Paid Content 26

Paid Content Paid Search Agency PR Linkedin 26

Oktopost

SEPTEMBER 21, 2023

Cost-effectiveness: Social selling tools bring significant lead generation and conversion results with minimal financial investment, it’s particularly advantageous for B2B businesses with painfully long sales cycles. For B2B buyers, they’re likely to be on LinkedIn primarily. The key takeaway here is to be where your audience is.

Sales Management 139

Sales Management Examples Top of Funnel B2B Thought Leadership 139

Vidyard

NOVEMBER 11, 2020

You Have More Tools at Your Disposal to Make a Winning First Impression 2.6 Sales videos are when salespeople record videos to send to prospects—via email, LinkedIn, or another channel—to increase responses. You Have More Tools at Your Disposal to Make a Winning First Impression. Benefits of Video for Sales Emails 2.1

Video Marketing 168

Video Marketing Cold Calling Lead Ranking Enterprise Management 168

Hubspot

JULY 5, 2021

If you're a HubSpot customer, you might already have access to HubSpot's video hosting, creation, and management tool. With this tool, you can host and manage video files inside the HubSpot platform and then embed those videos on your website pages, blog posts, social media channels, or knowledge base. Twenty Three. SproutVideo.

Video Marketing 101

Video Marketing Best Practices Business Marketing Management 101

Martech

DECEMBER 7, 2021

Customer data platform Lytics announced today that it’s offering a new tool that allows users to enhance their advertising campaigns via cloud data warehouses. The tool will let marketers generate customer audiences using a SQL query editor to better connect their campaigns.

Paid Search Agency 92

Paid Search Agency Features Ads Touchpoints 92

Metadata

JANUARY 22, 2024

Log into LinkedIn or go to Google Trends and you’ll immediately see that everyone—marketers included—are pumped about AI. How to get the most marketing juice out of AI today Don’t let AI’s current limitations keep you from benefiting from what AI tools can do today though. Prefer video? But it’s not all bad. Chief Financial Officers?

Marketing AI 52

Marketing AI Analytics Ideal Customer Profiles Cost per Lead 52

SendX

NOVEMBER 10, 2021

In your delivery confirmation, you should remember to include: Insert the time and date the package was delivered. For example, this LinkedIn email displays the number of individuals who have visited your profile, with the CTA button ‘See who's looking.' Transactional emails are a valuable tool in every email marketer's inventory.

Examples 195

Examples Best Practices Ideal Customer Profiles Cross-Selling 195

SendX

NOVEMBER 10, 2021

In your delivery confirmation, you should remember to include: Insert the time and date the package was delivered. For example, this LinkedIn email displays the number of individuals who have visited your profile, with the CTA button ‘See who's looking.' Transactional emails are a valuable tool in every email marketer's inventory.

Examples 195

Examples Best Practices Ideal Customer Profiles Cross-Selling 195

Televerde

JANUARY 12, 2021

LinkedIn groups. The idea is to gently insert your brand’s content at each of these touchpoints with relevant pieces of information. On the other hand, someone reading your blog on the best martech tools might want to hear more about the products you offer. Some of yours might include: Certain Facebook groups and pages.

Lead Generation 84

Lead Generation Marketing AI Generation Leads 84

Exo B2B

MARCH 6, 2024

Measure your results and analyze your performance: Use analytics tools to track your blog traffic, page views and conversions. 8- Measure and analyze results: Use analytics tools to track your blog’s performance, including the number of visitors, bounce rate, time spent on page, and so on. Whether B2C or B2B.

Marketing AI 52

Marketing AI Effectiveness B2B Top of Funnel 52

SendX

AUGUST 2, 2021

In your delivery confirmation, you should remember to include: Insert the time and date the package was delivered. For example, this LinkedIn email displays the number of individuals who have visited your profile, with the CTA button ‘See who's looking.' Source: Pinterest 8.The Show a more costly version of the product as an upsell.

Examples 195

Examples Best Practices Ideal Customer Profiles Cross-Selling 195

Metadata

SEPTEMBER 29, 2022

Insert the collective sighs of marketers.]. They shared the following on LinkedIn : “Those who indiscriminately cut marketing budgets actually performed worse than peers who invested in key channels. Then, sort that report by the source to determine where most of your deals are coming from, e.g., Facebook, LinkedIn, etc.

Cost per Lead 98

Cost per Lead Ideal Customer Profiles Budget Programs CPL 98

Lead Liaison

MARCH 2, 2023

In order to download the e-book or access the coupon code, your users would need to scan the QR code and insert their email in a webform, which would then redirect them to the designated landing page hosting the content. This can be anything from a coupon code to an informative e-book download.

Lead Liaison 86

Lead Liaison Trade Show Marketing Automation Services Marketing Management 86

Valasys

JANUARY 25, 2024

Each platform, be it YouTube, Facebook, LinkedIn, or Instagram, has its own set of specifications and audience preferences. Similarly, Facebook might require a different aspect ratio than LinkedIn. On Facebook or LinkedIn, CTAs can be inserted into the video description or as a text overlay in the video itself.

Video Marketing 45

Video Marketing Marketing Strategy Marketing & Strategy Product 45

SendX

FEBRUARY 21, 2020

So, either get ready to start sending a lot of emails manually or be prepared to spend some time looking into an outreach automation tool or an email marketing tool —if you want to do this right. Because a B2B recipient will never buy anything on an impulse. Why so many emails, though?

Email Marketing 203

Email Marketing B2B Marketing B2B Work Management 203

Marketing Insider Group

NOVEMBER 18, 2020

1 For small-to-medium-sized businesses (SMBs) that can’t afford to build out an entire marketing department in-house, complete with strategic marketers, certified specialists and subscriptions to the various tools and platforms that make a marketing program run, an agency is often the way to go. Partner with a Marketing Agency.

Resource Management 362

Resource Management CMS Development Demand Generation Agencies Work Management 362

SmartBug Media

SEPTEMBER 15, 2023

As an agency specializing in full-service digital marketing, we understand the importance of staying on top of the latest tools and features to help our clients reach their marketing and sales goals. Your messages can be personalized further with tokens that dynamically insert specific contact details. And your big-picture goals?

Hubspot 59

Hubspot CMS Development Marketing AI Product 59

Sprout Social

SEPTEMBER 8, 2020

Hi [insert team member name here], I just signed up for Sprout Summit: The Social Marketer’s Map for 2021 on September 30 and would love for you to join me. Live-tweet what you learn and share your top takeaways on LinkedIn. Is there a tool you learned about for the first time at the event that you want to learn more about?Even

Tips 128

Tips Conference CMO Budget Programs 128

Zoominfo

AUGUST 26, 2020

A failure to invest in the right tools or intelligence wastes countless hours, puts dents in company budgets, and decreases sales team morale. Location – the closer, the better for meetups Relationships with other companies – “Hello, I’ve worked with your partner [insert company], would you be interested in our services as well?”

Cold Calling 130

Cold Calling Zoominfo Work Management Effectiveness 130

Heinz Marketing

DECEMBER 9, 2021

In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. For each category I’ll highlight a few platforms/tools, the pros and cons of each, benchmarks and additional resources. Today’s post is about Sales Intelligence platforms/tools.

B2B Sales 69

B2B Sales Enterprise Management Zoominfo Work Management 69

Marketing Insider Group

MAY 22, 2023

The Recipe for Success: Crafting Effective ChatGPT Prompts for Digital Marketing When you open up ChatGPT, the first thing you’ll see are a few examples of its own prompts: Image Source: LinkedIn But, we’ve learned a few things from our tests that aren’t included on ChatGPT’s landing page. Generate a creative Twitter thread about [topic].

Paid Search Agency 65

Paid Search Agency Work Management Marketing Management Webinar Metrics 65

Hinge Marketing

SEPTEMBER 7, 2015

That’s where branding tools come into play. Branding Tools Defined. A branding tool is a technique that helps you build and refine your firm’s reputation or increase the visibility of that reputation. The best branding tools manage to do both at the same time. Write the definitive book on your signature topic.

Budget Programs 48

Budget Programs Tools Brand Identity Branding 48

Vidyard

NOVEMBER 19, 2020

Remote collaboration tools, social media, and professional social networks have been creating an environment where we do less and less face-to-face interacting. For Vidyard, recruitment videos are the perfect tool for filling niche roles in a talent market like today’s. Even before 2020, the Vidyard recruiting team had noticed.

Acquisitions 65

Acquisitions Video Marketing Work Management Click Rate 65