Albacross

MAY 22, 2019

There are numerous content upgrades that you can try out, such as case studies, lead gen calculators, infographics, cheat sheets, swipe files, guides, checklists, reports and many others. Download our free eBook on {insert benefit}. Sign up for our webinar on {insert benefit}. X Benefits Of {Insert Item}.

Lead Generation 91

Lead Generation Paid Content Lead Ranking Lead Scoring 91

Belkins

JANUARY 31, 2021

People often insert the wrong addresses in opt-in forms when they rush to get the freebie. Convert website traffic into B2B lead gen leads Optimize all the content you put out on your website. Please note that Facebook and Twitter are less efficient than LinkedIn in the B2B sector.

Lead Generation 100

Lead Generation Conversion Webinar Metrics Marketing Automation Services 100

Rev

OCTOBER 2, 2019

Last { Month } we helped company xyz { Insert Problem Solved }. Are they active on LinkedIn? LinkedIn is the easiest (and most professional) social channel to reach your audience. Subject: { First Name }, { Content Piece }. Sincerely, Name. Be Personable. Your nurture cadence starts and ends with people.

Lead Nurturing 113

Lead Nurturing Sales Qualified Leads Lead Scoring Lead Ranking 113

Albacross

AUGUST 28, 2018

Don’t worry - I’m not saying that you need to spend the bulk of your day posting on Facebook, Twitter, LinkedIn, Instagram, Pinterest and Snapchat. Now, studies show that LinkedIn is by far the most effective platform for companies who want to connect with B2B buyers. So go ahead and focus your efforts on LinkedIn. Image source.

Paid Content 40

Paid Content Ideal Customer Profiles Tactics Adwords 40

Marketing 261

APRIL 4, 2018

” Alex Rynne , Content Marketing Manager at LinkedIn. “We use this tactic a lot and two additional benefits to repurposing long-form content, a) it’s easy to outsource to freelancers and, more importantly, it can be a fantastic tool for cross promoting your lead gen programs. Syndicate on LinkedIn, Medium, and Quora.

Top of Funnel 113

Top of Funnel Content Thought Leadership Digital Marketing Funnels 113

Hubspot

MARCH 21, 2012

A blog bundle -- a compilation of your best blog posts around a given topic -- is a great way to resurface your best blog content and simultaneously create a new lead-gen offer. Select a theme around which to structure the blog bundle, preferably around a topic that aligns with leads that convert at a high rate.

Lead Gen 28

Lead Gen Sales Qualified Leads Bundling Lead Scoring 28

SnapApp

MAY 10, 2017

As a B2B marketer, lead gen is of utter importance, but quality over quantity is just as important. You need the right tools to get you the right leads that bring you the right business. . The real challenge here is obtaining clean data and data that will allow you, the marketer, to create a dialogue with these leads. . .

Marketing Qualified Leads 80

Marketing Qualified Leads Lead Ranking Top of Funnel MQL 80

sagefrog

NOVEMBER 14, 2023

LinkedIn is generally considered the best option for B2B social media ads because its tools make it much easier to target your ideal decision-maker. Campaign Customization: Utilize platform-specific tools like LinkedIn Campaign Manager to tailor your campaigns, enhancing resonance with your target profiles and improving engagement rates.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Content Webinar Metrics Marketing Strategy 52

Hubspot

NOVEMBER 17, 2017

Google “SMB sales manager Joyfull” and see if you can find the team’s leader on LinkedIn. Helping SMBs overcome this obstacle isn’t just rewarding -- it’s also a great lead gen strategy. You’ll get points even if you’re wrong. Let’s say you’re applying for the SMB Account Executive role at Joyfull. Last name].”

Template 73

Template SMB Paid Search Agency Work Management 73

Vidyard

MAY 13, 2020

Similar to YouTube videos, you can insert YouTube Cards to promote other videos, showcase playlists, run polls, and offer links, though YouTube must approve the links. LinkedIn live-streamed a conversation with marketers, set it to DVR, and then added a pre-recorded intro. Get the Social Media Video Specs Guide. Learn From the Pros.

Youtube 158

Youtube Cost Per Thousand Marketing Automation Services Business 158

Hubspot

FEBRUARY 18, 2014

One of the things that prevents lead gen content from going viral is that anyone wanting to read that piece of content has to fill out a form. So if you''re supposed to get some traction to your landing page, but not sacrifice the number of leads you''ll generate, what are you to do? 4) Craft the tweet''s text.

Landing Pages 28

Landing Pages Generation Leads Lead 28

markempa

JUNE 21, 2006

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation B2B Sales B2B Thought Leadership B2B Marketing 120

Directive Agency

APRIL 19, 2017

The logic is that by widening the visibility of your blog posts you can spread your online reputation as an industry expert – the more authoritative you seem the more leads you’ll convert. But this is a passive, indirect method of generating leads – at best. Personal Profile Shares for LinkedIn.

Sales Management 53

Sales Management Top of Funnel Paid Content Ideal Customer Profiles 53

Vidyard

MAY 13, 2020

Similar to YouTube videos, you can insert YouTube Cards to promote other videos, showcase playlists, run polls, and offer links, though YouTube must approve the links. Learn From the Pros LinkedIn live-streamed a conversation with marketers, set it to DVR, and then added a pre-recorded intro. Just remember to practice ahead of time!)

Youtube 65

Youtube Cost Per Thousand Marketing Automation Services Business 65

Hubspot

MAY 19, 2014

By way of example, if I knew I had to create an ebook about how to generate leads from social media, the next 5 blog posts I''d write would be: How to Generate Leads From Facebook. How to Generate Leads From Pinterest. How to Generate Leads From LinkedIn. How to Generate Leads From Google+.

Inbound Marketing 28

Inbound Marketing Curation Template Social Media 28

markempa

APRIL 18, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Demand Generation Agencies 120

Demand Generation Agencies Lead Generation Marketing Automation Services Demand Generation 120

Adobe Experience Cloud Blog

AUGUST 6, 2009

  Know your prospects, use tools such as LinkedIn, twitter, Google alerts.  We've had a blog for quite a while, but until we started aggregating followers through twitter and LinkedIn groups and blog comments, we never saw the true value.    Have someone be the social media team lead though.

Demand Generation Agencies 48

Demand Generation Agencies Thought Leadership Demand Generation Social Media 48

Hubspot

APRIL 9, 2012

Share one piece of lead generation content on Twitter, Facebook, and LinkedIn. Social media is an effective lead generation tool that many marketers overlook -- select a piece of educational content and post a brief message to accompany the link to the content's landing page. Ask your Facebook fans a controversial question.

Work Management 28

Work Management Landing Pages Lead Scoring Lead Ranking 28

Directive Agency

MAY 9, 2017

Linkedin Sales Navigator. Social: LinkedIn, FB. Social: Twitter, LinkedIn, FB. Social: LinkedIn, FB, Twitter. Advise client to post to all personal LinkedIn, Twitter, & Facebook Accounts at organization or marketing team. Type 3: Lead Gen Content. LinkedIn Groups. Evangelize Brand.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

Hubspot

OCTOBER 5, 2011

But are you aware of its potential as a lead generation tool? The next time you tweet a link, post a message on Facebook or LinkedIn, or upload a video to your YouTube channel, consider the following 10 tactics to make sure you're squeezing out as much lead gen juice as possible from your social media strategy.

Lead Gen 28

Lead Gen Landing Pages Leads Lead 28

Adobe Experience Cloud Blog

AUGUST 24, 2015

Part of the problem is that everywhere you look, someone is telling you about new-and-better ways to generate leads. But, I stress, don’t fall for every trendy new idea or lead gen hack out there. LinkedIn is not just a great tool for you as a professional; it’s also a key place for your company to establish its credibility.

Lead Generation 48

Lead Generation Sales Qualified Leads Lead Ranking Tactics 48

Hubspot

OCTOBER 28, 2016

These are all common problems marketers have with lead generation. Need help diagnosing your website's lead gen issues? 2) You don't offer lead gen content for people in different stages of the buyer's journey. Need ideas for lead gen content? Folks even further down might be ready for a demo.

Lead Ranking 28

Lead Ranking Marketing Qualified Leads Lead Generation Sales Qualified Leads 28

Heinz Marketing

FEBRUARY 5, 2018

It is hard to navigate the B2B content world, the B2B marketing, the news sites and LinkedIn feeds without seeing some of the lists that you guys have recreated. Insert company name X did Y. We did this thing. That makes the go to market a little bit more difficult.

Sales Management 47

Sales Management Top of Funnel Enterprise Management Work Management 47