WebMarketCentral

JANUARY 5, 2009

You can link to other blog posts, published articles, white papers or other informational content your company has produced about the topic. Consider writing a Wikipedia page about yourself. Write an article (or articles) for Google Knol on topics pertaining to your product or service.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

WebMarketCentral

JULY 22, 2008

That's a tremendous amount of information to know about any company, much less about a lot of companies. Remember KinderStart above, and there is the case of Wikipedia: there's no question that it wouldn't have become the seventh-most visited site on the Web without serious help from the #1 site. Actually, an unprecedented amount.

Google 20

Google Wikipedia Contingency Planning PPC 20

WebMarketCentral

MAY 3, 2007

He recommends that marketers reward their best customers with valuable information (something I've said before ) and use Web 2.0 The article notes that Wikipedia has already become the dominant reference website -- outdrawing Encarta by a 3400 to 1 ratio -- and quotes Bill Tancer of Hitwise as saying, ""It's the participatory aspect of Web 2.0

Web 2.0 20

Web 2.0 Wikipedia Paid Search Agency Digg 20

WebMarketCentral

MARCH 4, 2009

Social media "are primarily Internet- and mobile-based tools for sharing and discussing information" according to Wikipedia. It is "the use of technology combined with social interaction to create or co-create value" according to John Jantsch , a "shift in how people discover, read, and share news and information and content.a

Social Media 20

Social Media Web 2.0 Media Wiki 20

WebMarketCentral

JULY 9, 2007

Wikipedia also provides a pretty good definition. Give your readers a way to respond to you and share your information. WebMarketCentral now includes a more complete guide with links to related web marketing strategies. It's also been embraced by the Council of Public Relations Firms. Distribute and promote your news through Web 2.0

Word of Mouth 20

Word of Mouth PR Buzz Web 2.0 20

WebMarketCentral

SEPTEMBER 10, 2008

Wikipedia is the best known but also the most difficult to work with ; that leaves an opening for alternative wiki sites such as Google's Knol , open-site.org , Freebase and others which are less contributor-hostile. Paradoxially, the investment required is inverse to company size.

Social Media 20

Social Media Wiki Optimization Digg 20