Phoenix Rising

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Twisten Carefully

Phoenix Rising

' I was yet again surprised by the premise of the article - that the power of social networking is being hijacked by frivolous, not-important-at-all information.  That's one of the best things about social media - Twitter especially.   But there is also great value found on Twitter. From people sharing ideas and information, to folks sharing themselves and their experiences.   Any and all information and insights are available for whoever wants to listen to them.   But just think what we can find in the Twitter stream!

Twisten Carefully

Phoenix Rising

' I was yet again surprised by the premise of the article - that the power of social networking is being hijacked by frivolous, not-important-at-all information.  That's one of the best things about social media - Twitter especially.   But there is also great value found on Twitter. From people sharing ideas and information, to folks sharing themselves and their experiences.   Any and all information and insights are available for whoever wants to listen to them.   But just think what we can find in the Twitter stream!

Life in the Stream

Phoenix Rising

My Twitter stream went from this powerful, positive information-filled environment to a running stream of  sarcastic comments whose seeming purpose was to diss every advertising firm involved.  Twitter is a real time audience feedback mechanism! I also added a third column - for all the folks who were on Twitter but who hadn't said a single word about the game so far. Huge audiences are alive and speaking on Twitter. Every audience demographic we could imagine is active on Twitter! I watched the Super Bowl at home last night.

Primal Thinking

Phoenix Rising

Another gal friend DM'd me on Twitter to tell me she loved irony in my post.   After that initial little giggle among a few friends, I did a VERY informal survey.  I wrote a post last week entitled Ready, Fire, Aim. I closed with what I thought was a cute little double entendre' Something lifke "Who knows, maybe we'll hit the bullseye!" " followed, by a picture of a bull's eye.the Wall Street Bull's Eye to be precise.    Get it? If we focus on our goal and hit the bullseye, we'll do well financially. They didn't.

B2B Marketing Trends for 2016

and Twitter followers. sales agent to the information manager and broader business ecosystem. This report was compiled by Tom Pick and Tony Karrer, co-founders of the B2B Marketing Zone and Social Media Informer. Please contact john.moses@aggregage.com for more information. B2B Marketing. processes are fundamentally changing. know which half." website traffic, brand.

A ton of useful information on social media marketing measurement!

grow - Practical Marketing Solutions

It’s time to adapt and adopt to Twitter and Facebook restrictions and get creative in measurement. The post A ton of useful information on social media marketing measurement! The post A ton of useful information on social media marketing measurement! A few weeks ago, I wrote a post explaining WHEN we measure our efforts is as important as WHAT we measure.

Three marketing truths for an information dense world

grow - Practical Marketing Solutions

We face a menacing wall of information competition and if you think it’s bad now, it is going to soon become much, much worse. By 2020, the amount of information on the web is expected to increase by 500% — and that’s the low side of the projection. How are you going to win in a world with five times more information than what we have now?

The Who, What, Why & How of Sharing Information [Infographic]

Crimson Marketing

They share informative content via social networks as well as by email. Boomerangs: These sharers share information to get a reaction and to feel validated. They are empowered by social media and tend to use both Twitter and Facebook. 90% of content is generated by 2% of Twitter users. The 55-64 age bracket is the fastest growing demographic on Twitter.

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The Twitter strategy shift and what it means to you and your business

grow - Practical Marketing Solutions

Twitter is at a crossroads … and it might be leading down a controversial new path. Let’s look at a recent revelation about a possible Twitter strategy shift and what it could mean to you and your business. ” In other words, Twitter will start choosing what you see in your timeline based on what is trending, or what it thinks you might like to see. Nobody.

B2B Marketing Trends for 2016

and Twitter followers. sales agent to the information manager and broader business ecosystem. This report was compiled by Tom Pick and Tony Karrer, co-founders of the B2B Marketing Zone and Social Media Informer. Please contact john.moses@aggregage.com for more information. B2B Marketing. processes are fundamentally changing. know which half." website traffic, brand.

The Future of Twitter

grow - Practical Marketing Solutions

Twitter is at a crossroads. A bastion for free speech, how will Twitter react when Wall Street pushes back on controversial content? As little Twitter has grown up it is now squarely in the gunsights of Facebook, which can only survive and thrive by increasing its “marketshare” of our personal information. The three unique value propositions of Twitter.

Memory, Information Overload, and 3 Ways Marketers Can Maximize Content

It's All About Revenue

When he’s not buried in emails, you can find him thinking out loud on Twitter about journalism, tech/startups, data, copyright, open access, and how the brain works. . It got me thinking about just how much information the brain is capable of holding. Massive expansion of the web has put all of us in a state of information overload. What might this mean for marketers?

The 10 Don’ts of Twitter for B2B Marketing

KoMarketing Associates

Twitter has transformed the way that B2B marketers communicate with their target audiences by providing another place to engage, address questions, and emphasize what they stand for. In fact, Twitter is now the top social platform for B2B brand mentions , with 73% of them happening on the site. Why is it so important to avoid Twitter bad practices? JJDollarSubDay.

7 Reasons to Start Your Own Twitter Chat TODAY!

grow - Practical Marketing Solutions

What is a Twitter Chat ? To me, I like to think a Twitter Chat is like having a discussion over coffee, only online. It’s quick, informal, and laid-back. On Twitter, however, it WORKS ! Two months ago, Post Planner decided to start our own Twitter Chat and I was assigned to work with the team to organize it from scratch. What is a Twitter Chat? Not often.

B2B Marketing Trends for 2016

and Twitter followers. sales agent to the information manager and broader business ecosystem. This report was compiled by Tom Pick and Tony Karrer, co-founders of the B2B Marketing Zone and Social Media Informer. Please contact john.moses@aggregage.com for more information. B2B Marketing. processes are fundamentally changing. know which half." website traffic, brand.

Who Owns Twitter (Marketing or Sales)?

NuSpark

For anyone who really loves social media, there’s simply no substitute for Twitter. Twitter is a very good place for advertising (as long as you understand the market), but I think the platform’s real value comes from its potential as a relationship-building medium. By the Numbers: Why Twitter is a Natural Fit for B2B Sales and Marketing. So, who really owns Twitter?

10 Ways to Say “Thank You” on Twitter

grow - Practical Marketing Solutions

A few weeks ago I was surprised to find that one of the most influential bloggers on the social web replied to me on Twitter to say “thank you” after I had shared one of his posts. Let’s be honest: people don’t say “thanks” very often on Twitter. 10 ways to say “Thank You” on Twitter. Have you used any of these tactics on Twitter?

The Ultimate Twitter Profile [Infographic]

Vertical Response

Whether you’re the cream of engagement crop on Twitter , or just getting started, knowing how to put your best tweets forward is essential for social media growth. But crafting retweet-worthy content isn’t the only key to unlocking the kingdom of Twitter engagement. So what does a sharp Twitter profile look like, and what are the top-notch tweeting best practices?

Is Twitter for Everybody?

grow - Practical Marketing Solutions

Is Twitter for everybody? This is the question that eventually gets asked by every person and every company trying Twitter for the first time. In the height of your initial frustrations, you may be wondering … is Twitter really for me? This is a customer who would be perfect for Twitter: Small business-owner. The Twitter Quitter. Here’s an example.

10 People You Should Follow on Twitter if You’re in Marketing

Act-On

Twitter’s official company mission is “to give everyone the power to create and share ideas and information instantly, without barriers.” However, with over 320 million active users, Twitter can sometimes feel a bit … overwhelming. Twitter Followers: 84.3k. Twitter Followers: 310k. Twitter Followers: 2.31m. Twitter Followers: 1.47m.

How to Leverage Your Twitter Profile for Social Selling

Sales Prospecting Perspectives

Twitter is all about clarity and brevity. As opposed to a LinkedIn profile, a Twitter bio offers much less real estate. So while salespeople can spend hours or days trying to craft the perfect LinkedIn page, writing a Twitter profile is not nearly as time-consuming. 4) Link to your company’s Twitter account. Keep this in mind when writing your Twitter profile.

15 ways to use Twitter to toast your competition

grow - Practical Marketing Solutions

There are lots of success stories and case studies documenting business success through Twitter. 1) Using Twitter search and other simple listening tools, monitor real time conversations about your brand that can assist your marketing and management teams in seeing what is really being about your company today. Websites are still important in the social information eco-system.

In an information-dense world, headlines prevail

grow - Practical Marketing Solutions

With a lot of client work, I have neglected my blog and have been sharing content less on Twitter and G+. I click less on links posted on social networks now, because I’m spending less time scanning my Twitter feed or G+. Connect with Neicole on Twitter at @ neicolec. By Neicole Crepeau, Contibuting {grow} Columnist. I’ve been extremely busy, lately. That’s the good news.

Mute Represents Everything Wrong with Twitter Today

Digital B2B Marketing

Finally, you can mute on Twitter. Everything that’s wrong with Twitter has been fixed confirmed. The only reason Twitter needs a mute button is the platform’s addiction to reciprocity. How Mute Works on Twitter. Here is the announcement from Twitter. https://blog.twitter.com/2014/another-way-to-edit-your-twitter-experience-with-mute. But mute?

3 Social Selling Templates for LinkedIn and Twitter Messaging

Sales Prospecting Perspectives

With social selling gaining momentum for sales professionals, inside sales reps are making their presence known in the digital sphere, specifically on LinkedIn and Twitter. message to specific followers will aid you in getting more sales on LinkedIn and Twitter, but actually, that question assumes that your buyer needs your help; it’s leading. Twitter. Twitter. Twitter.

20 of the world’s most clever Twitter bios

grow - Practical Marketing Solutions

Last year I started “collecting” great Twitter bios and kind of got hooked. When I decided to publish “The All-Time Best Twitter bios,” and “The 20 Funniest Twitter Bios,” readers of {grow} seemed to get hooked too! These are all real Twitter bios … @MichaelACaruso. So here we are with the third edition. Life is good. janefcox.

Marketers Are Dramatically Underreporting Results from Twitter

Digital B2B Marketing

B2B marketers are undervaluing Twitter’s contribution to their business. That’s hard to believe at a time when many B2B marketers are glomming on to Twitter like it’s the last shiny object opportunity they will ever have (even turning to spamming ), but it’s true. How many leads came from Twitter? Twitter Traffic Is Significantly Understated.

Social Sleuthing: Who is Sharing Your Content: Twitter & LinkedIn Edition

Digital B2B Marketing

Here are ways you can find out who is sharing your content, and in some cases how much traffic each share is driving, on Twitter and LinkedIn. Who is Sharing Your Content on Twitter Because almost all tweets are public, Twitter is the easiest platform to discover who is sharing your content. The biggest limitation with Twitter is tweets are searchable for less than a week.

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. These are the leaders in the information and communications technology sector who truly “get” social media and social business. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. Stacey Acevero. sacevero.

Three Tips for Improving Twitter Ad Campaigns

grow - Practical Marketing Solutions

By Eric Wittlake, {grow} Contributing Columnist You could say I’ve become mildly addicted to Twitter ads recently. Without the benefits of business information, like LinkedIn, or granular interest information, like Facebook, Twitter ad campaigns are a unique challenge for B2B marketers, and that makes a successful program that much more rewarding. Now what?

20 Twitter Tricks for B2Bers Who Want to Up Their Game

Act-On

Here: Twitter is old school. That’s not an entrenched belief, but I’m sure you’ve heard a rumor or two of how Twitter has been losing ground over the last year. I’m thinking of when Fizzle pondered if Twitter was still effective (they concluded it was ), or when The New Yorker wrote about “ The End of Twitter ” due to its management woes. Compared to rapid-growth social media networks like Snapchat, Twitter is in kinda shaky territory. But at the same time… Twitter’s influence is potent. Twitter is pretty key for B2B content marketers, too.

5 Twitter Strategies And Tools To Take Your Branded Account To the Next Level

Webbiquity

If you’ve invested the groundwork necessary to build a Twitter account, there’s nothing more satisfying than seeing it actually gain steam. How can you break through a Twitter plateau and take your account to an even greater level of success? Use these these five helpful Twitter tools and strategies to build upon what you have already established. App cards.

6 Ways Social Data Can Inform Your Marketing Strategy

Hubspot

Thankfully, we''ve learned that there''s a layer of science behind social media marketing, and we can actually extract highly valuable data that can inform our overall inbound marketing strategy. Digital marketing is, afterall, about not having to guess any more as the data informs the strategy. Social media has historically been a great conversational tool for businesses.

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20 More of the Best Twitter Tips, Tactics and Tools of 2012

Webbiquity

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. ” How can you grow and maintain an active, relevant Twitter following? Twitter Tips and Guides.

The Nifty 50 Top Women of Twitter for 2011

Webbiquity

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. One source of inspiration was Twitter’s Top 75 Badass Women by Diana Adams ( @adamsconsulting ) and Amy D. She’s an informative and prolific Twitterer, and active in Twin Cities social media.

How the Information Age Has Forever Changed Marketers’ Lives

Content Standard

For marketers, the information age—and the technology supporting it—is like an office chair: After you’ve sat in it for while, you start to forget it’s holding you up. For all marketers in the information age, today’s technology allows us to test ideas without sacrificing budget, and ultimately gives us a seat at the leadership table. Marketing Marketing Technology

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49 Noteworthy Social Networking Stats and Facts

Webbiquity

93% of small business owners/marketers use Facebook, ahead of Twitter at 79%. 7 Twitter Stats and Facts. 36% of Twitter users visit the site daily. ( Twitter has 302 million active users per month. Every minute, Twitter users post more than 347,000 tweets. 23% of adult Internet users are on Twitter, and there are 288 million active users monthly. 84.7%

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The Basics of Twitter Marketing in 2016

Content Standard

Today, almost every brand you can name has a Twitter account. Through the short-form communication, unique language, and innovative approaches to holding a conversation that have grown from its 140-character constraint, Twitter has become a platform for diverse interactions and engagement. The opportunities for marketing on Twitter continue to evolve over time.

The best automagical Twitter following tools for your business

Biznology

Now, we’re on to automating Twitter following, following-back, and unfollowing. Before ManageFlitter offered its Remote Management tool and after Twitter shut the door on doing everything with one click, SocialOomph as my go-to when it came to following, following back, and. Keep your feed clean of out-dated information that can confuse people. More on that later.