Biznology

OCTOBER 5, 2011

Analyzing the current landscape and the evolution of information markets by borrowing from a product life cycle framework may assist in developing some educated guesses about what the future may bring. The inefficiencies of the system were one of the most powerful filtering mechanisms in that information life cycle. Distributing.

Social Media 80

Social Media Media Web 2.0 Distribution 80

Biznology

APRIL 9, 2021

Case in point: the intriguing mystery of the US Strategic Command Twitter account last week. And yes, they have an official Twitter account, @US_Stratcom. Enterprising journalist Mikael Thalen from the Daily Dot wanted to get to the bottom of it, so he issued a Freedom of Information Act (FOIA) request and received the explanation.

Social Media 197

Social Media Enterprise Management Work Management Lock-In 197

Biznology

FEBRUARY 18, 2011

That pattern is that real reader interest to push information around the Internet only happens if stories are about the big three: Google, Twitter, and Facebook. Based on the level of tweets and re-tweets, which serve as one gauge of reader interest, there is a very important pattern emerging.

Twitter 80

Twitter Facebook Google Internet Marketing 80

Biznology

OCTOBER 12, 2017

These are the people who know the most about the products and can give the “inside” information B2B buyers are hungry for. Techies are not known for their ability to make complex technical information accessible to those unfamiliar with the products they build. A typical announcement post gets about 5000 views.

Paid Search Agency 187

Paid Search Agency Work Management Marketing Management Advertising Agencies 187

Biznology

APRIL 20, 2017

In fact, small businesses can and should collect valuable customer information, just like big businesses. Basic Contact Information. Ideally, you’re gathering the contact information from people before they become customers. Incentivize participation in this sort of information collection.

Privacy Policies 143

Privacy Policies Ideal Customer Profiles Marketing Analytics Tools Terms and Conditions 143

Biznology

FEBRUARY 22, 2018

According to the Buffer app , the optimal numbers of posts to Twitter is five tweets a day, Facebook is five to 10 times a week, and Google+ and LinkedIn is one time a day. Instead, make it a point to find and share information that your customers want and need to see. This strategy will fail; it provides no value to followers.

Planning 209

Planning Tips Budget Programs Outreach 209

Biznology

APRIL 11, 2017

Maybe you should install Mastodon , the latest-and-greatest Twitter-killer , onto your own server and launch your very own community in support of your own personal community of interest or of action. The social network that is both the Twitter-killer and never going to work. Mastodon steals a lot from Twitter.

Social Networks 183

Social Networks Twitter Communities Work Management 183

Biznology

FEBRUARY 23, 2018

Readers can visit Koyne Marketing , follow me on Twitter ( @sgersh ), or connect with me on LinkedIn. Vendors like Gainsight , Totango , Strikedeck , and Influitive publish a lot of useful information about tactics and measurement in this area. Where can readers learn more about this?

Top of Funnel 205

Top of Funnel Work Management Marketing Management Churn Rate 205

Biznology

DECEMBER 28, 2020

Even Twitter can be motivating. The more you read, the more information you have–and the more exposure you have to different techniques and voices. You know the studies that show having a buddy improves diet and exercise results , right? The same can be true for writing.

Paper 187

Paper Twitter Order Studies 187

Biznology

FEBRUARY 20, 2017

The data puts forth the fact that user engagement holds the key to success of social media channels such as Facebook, Instagram , Twitter , and more. Information is one of the most important resource any organization has. But, how to use the power of this information found on social media with a knowledge base?

Enterprise Management 146

Enterprise Management Work Management Marketing Management Social Media 146

Biznology

APRIL 29, 2019

Use of Facebook and Twitter by IT execs nearly doubled. The Twitter chat #IDGTechTalk draws hundreds of comments from IT leaders about hot button tech issues. Short and informative always beats doubtful humor. IDG’s 2019 State of the CIO Report notes a “surge” of IT decision-makers into social networks this year.

Video Marketing 116

Video Marketing Social Media Youtube Social Networks 116

Biznology

JUNE 7, 2017

Consider Campbell’s Soup ‘s Twitter mistake when it tweeted a SpaghettiOs image in honor of Pearl Harbor Day. Even if you have shocking information to impart, let the content speak for itself. If you can’t take the time to spell out words, how can your readers trust you to deliver quality information?

Content 144

Content Transparency Custom Publishing Statistics 144

Biznology

DECEMBER 21, 2016

You probably have Facebook , Twitter , Instagram , and Google Plus accounts. However, if you are promoting computer services, you would be better off using Twitter or Facebook. You also need to give enough information so that readers know what they are going to discover. Are you getting the most out of social media?

Social Media 80

Social Media Media Promotion Click Rate 80

Biznology

APRIL 13, 2021

But after watching Clubhouse explode in popularity to the point where other major social media platforms like LinkedIn and Twitter are basically creating their own versions, it’s time to discuss the safety of audio-only platforms. I have enjoyed exploring Clubhouse and participating in conversations (feel free to follow me @sueserna).

Phishing 104

Phishing Social Media Rules Impressions 104

Biznology

OCTOBER 23, 2018

Marketing in 2018 isn’t as simple as having a Twitter and Facebook account. If You Build It, So What? If you’re in tech, it probably also means having a reddit and Telegram channel as well. A main reason to make that connection is to invite them into the fold and get them involved in the Newconomy community.

Disintermediation 126

Disintermediation Ad brokers Communities Youtube 126

Biznology

NOVEMBER 23, 2016

StiristaLINK’s files are pretty sizable: 20 million B2B profiles are enhanced with consumer information, and 55 million consumer emails are linked to a B2B profile. First, they matched the Twitter handles in the business record to those in the consumer database. To create the linkage, they took two innovative approaches.

Work Management 80

Work Management Ideal Customer Profiles Adwords Touchpoints 80

Biznology

JUNE 8, 2017

I’ve been having an ongoing discussion with Kristina on Twitter , and I think we made a breakthrough together. They don’t always search for information, but enough do to make search the best way to understand their intentions at each stage in their journeys. They only fold brand names in when prospects are ready.

Lead Scoring 165

Lead Scoring Lead Ranking Brand Identity Branding 165

Biznology

NOVEMBER 22, 2019

More than half of the population has an account on some of the popular social media platforms, including Facebook, Twitter, Instagram, and LinkedIn. Not all the data you share on social media gets stored on top-notch Facebook, Instagram, or Twitter servers. All social media platforms offer ways to protect your personal information.

Privacy 156

Privacy Social Media Media Lock-In 156

Biznology

JUNE 1, 2021

It’s every business leader’s nightmare: something an employee did on Twitter or Facebook or TikTok before joining the company, or perhaps in his or her off hours today, suddenly takes on a life of its own and becomes associated with YOUR brand, YOUR company, and YOUR values.

Social Media 118

Social Media Media Personalization Business 118

Biznology

JULY 25, 2017

According to Facebook : You can use the Sharing Debugger to see the information that is used when your website content is shared on Facebook, Messenger and other places. The Batch Invalidator will let you refresh this information for multiple URLs at the same time. Learn More. Like this post? Sign up for our emails here.

Facebook 175

Facebook Tools Content Marketing Content 175

Biznology

JULY 7, 2020

Look at this as a form of content marketing, so make it informative and not sales-oriented. Very likely you have followers on Twitter and other networks whose names are not in your marketing database. Position the event as peers sharing ideas and experiences. Add a short talk by an interesting speaker as an extra attraction.

B2B Marketing 166

B2B Marketing Marketing & Strategy Webinar Metrics Marketing Strategy 166

Biznology

OCTOBER 25, 2021

While all the categories show a pretty meaningful jump, look at the increases in “Gain business intelligence,” “Inform product development” and “Analyze trends.” If a plant catches on fire, your social team will see it on Twitter long before a reporter calls. This part of the Sprout Social report really caught my attention.

Social Media 104

Social Media Paid Social Agency Paid Search Agency Companies 104

Biznology

MARCH 1, 2019

In general, millennials use fewer sources of information than their colleagues. Millennials get a lot their information about technology, personal and IT-related, from video. Social-feeds-wise, it’s worth noting that this group uses LinkedIn for business much more than Facebook, Twitter, or YouTube.

Video Marketing 112

Video Marketing Youtube Vendors Stats 112

Biznology

MAY 1, 2018

As a result, companies too often make up their social media marketing as they go along, ad hoc, reacting to content and information and updated they get as they get them, tactically instead of strategically. Besides, until you have over 10,000 followers/Like/Subscribers, Twitter and YouTube and Facebook still have their leash on you.

Social Media 210

Social Media Social Marketing Paid Search Agency Planning 210

Biznology

JUNE 4, 2015

Facebook, Twitter, LinkedIn, YouTube, Instagram… the list of today’s social media platforms is alarmingly long. Twitter: This platform is used to create brand awareness, increase followers, and provide informative and relevant content. Twitter allows businesses to interact with consumers in real time. The bad news?

Social Media 80

Social Media Media Youtube Linkedin 80

Biznology

DECEMBER 16, 2013

” MARISSA MEYER (CEO, YAHOO) : “Yahoo sees tweets (from news figures and news outlets) as an as important information source of news for many of our users.” Yahoo and Twitter have partnered to incorporate Tweets into the Yahoo newsfeed. ” Elon Musk recruited engineers using Twitter. That’s the question.”

Social Media 80

Social Media Media Twitter Work Management 80

Biznology

JUNE 16, 2021

It is exceedingly rare that a Chief Information Officer, Chief Technology Officer or Chief Risk Officer takes an active interest in the management of social media at their organization. Joe has access to the company’s Facebook, Twitter, Instagram and LinkedIn account. That’s not only very sad – it’s insanely risky.

Social Media 104

Social Media Media Advertising Agencies Work Management 104

Biznology

JULY 12, 2013

The best way to follow along is my Twitter feed , but I’m also starting to use content curation services such as Meddle and Scoop , to test drive them and to share/save content. I’ve picked up a lot of this information by zeroing in on the people creating content about content marketing – and boy, there are a lot of them!

Content Marketing 80

Content Marketing Public Relations Verticals Content 80

Biznology

FEBRUARY 27, 2013

The Twitter-specific app Buffer takes the guesswork out of posting frequency and completely eliminates the need to log in several times each day to update Tweets. Twilert combines this helpful tool with information from Twitter in order to gather user-specific information in one concise email.

Planning 80

Planning Budget Programs Twitter Paid Search Agency 80

Biznology

MARCH 1, 2013

let’s make it clear that if ANYONE thinks that what happened to the Burger King Twitter account where it was hacked and stuff about being purchased by McDonald’s etc. Burger King’s Twitter account had just been hacked. HootSuite can in no way make your Twitter account safer at the source.

Social Media 80

Social Media Media Wikipedia Twitter 80

Biznology

JUNE 30, 2015

When people join my Gaggle, they’re signing up to retweet and share some or all of what I share and post to GaggleAMP onto one or all of their social media platforms, either automatically via AutoAMP through Twitter and LinkedIn or moderated in a queue to Facebook and Google+. Makes sense, right?

Tools 80

Tools Campaigns Ideal Customer Profiles Enterprise Management 80

Biznology

FEBRUARY 15, 2019

It should inform you what is out there, what is working, and what needs to be retired and taken down. Go through the same exercise on each of the social platforms (Twitter, LinkedIn, Facebook, YouTube, etc). A digital audit provides a snapshot of your brand properties online. Add anything new that you find to your spreadsheet.

Social Media 132

Social Media Enterprise Management Work Management Tips 132

Biznology

NOVEMBER 9, 2012

Over the last several days, digital media has been playing a big role in keeping large parts of New Jersey and New York informed about Hurricane Sandy, power outages and the status of friends, family, and vacation homes. Interestingly, even the folks I know who rarely use social media were relying heavily on Facebook and Twitter for updates.

Media 80

Media PR Communities SMS 80

Biznology

MAY 21, 2018

Even the superheros refused to take a back seat and promoted the trailer through their Twitter handles. Lately, social media platforms like Facebook, Instagram, Twitter hold a different meaning in market. Their constant engagement across all their social media profiles kept people glued to the franchise.

Social Media 96

Social Media Service Ideal Customer Profiles Media 96

Biznology

OCTOBER 5, 2010

Perhaps it might surprise you, given all the privacy debacles that Facebook has suffered, that Facebook is much more popular than Twitter in many European countries, but it shouldn't. On Twitter, some data is kept private if you request it, and some Facebook data is public, also. So, Google, Yahoo!, Facebook might not need the money.

Privacy 80

Privacy Facebook Privacy Protection Wikipedia 80

Biznology

OCTOBER 17, 2017

As the number of social networking platforms increases, we have found that connecting with influencers is the most powerful way of accessing their entire network, including their social media channels such as Facebook, Twitter, Instagram, YouTube and even Reddit and SnapChat. Like this post? Sign up for our emails here.

Advertising Agencies 150

Advertising Agencies Paid Search Agency Long Tail Marketing Blogger 150

Biznology

AUGUST 25, 2014

210,000+ Twitter Followers on @Walmarthub (one of 7 Twitter handles). HAVE A PURPOSE FOR EACH SOCIAL NETWORK: Walmart’s role for Twitter is to ask very basic questions of its users: “What’s happening?” It is still a family-owned business. Walmart also has a big social media presence. 33,000+ Followers on Pinterest.

Social Media 80

Social Media Media Marketing & Strategy Blogger 80