Webbiquity

JULY 30, 2020

Your event’s website and social media accounts host essential event information ranging from the basics—when it’s happening, where and how long it will last—to details about specific panels and event offerings. If possible, this content is a great place to leverage visuals and information from previous events.

Planning 332

Planning Event Marketing Marketing Plans Blast Campaigns 332

SocialPilot

MARCH 12, 2024

Wasssup by Budweiser The Super Bowl is where television ads come to dream big. These videos were specially designed to not only establish Wells Fargo’s credentials as a reputed bank but also to dispense important financial information to its customers. And it certainly did not squander its opportunity!

Paid Content 83

Paid Content Campaigns Examples Advertising Agencies 83

Vidyard

JUNE 8, 2020

Vidyard is pushing the boundaries for video and television innovation and creativity at a time when the industry is both rapidly changing and heavily impacted by the current crisis,” said Sabrina Dridje, Managing Director of the Telly Awards. More Information. Twitter: @TellyAwards . Telly Award Winners Tell Great Stories.

Video Marketing 87

Video Marketing Advertising Agencies Television marketing Campaigns 87

Zoominfo

JUNE 20, 2019

We’ve compiled 22 live streaming statistics that will inform and evolve your B2B marketing strategy. Behind-the-scenes access is a huge draw for 87% of audiences, who would prefer to watch online vs. on traditional television if it meant more behind-the-scenes content ( source ). Keep reading! General live streaming statistics.

Statistics 198

Statistics B2B Marketing B2B Zoominfo 198

Convince & Convert

AUGUST 27, 2015

If you wanted to see what was happening in the world, you turned on the radio (AM or FM) or the television (basic cable). Television. Information overload can be a real problem–both personally and professionally ( big data! ). Do you need this information now, immediately, in realtime ? Then came the web.

Television marketing 160

Television marketing Broadcasting Cable SMS 160

Vidyard

JUNE 8, 2020

Telly Award Winners Tell Great Stories ”Vidyard is pushing the boundaries for video and television innovation and creativity at a time when the industry is both rapidly changing and heavily impacted by the current crisis,” said Sabrina Dridje, Managing Director of the Telly Awards.

Video Marketing 65

Video Marketing Advertising Agencies Television marketing Campaigns 65

Pam Didner

NOVEMBER 5, 2022

You send or share information or encourage them to engage with you so that you can get a glimpse of where they are at their buying stages, or sometimes you just need to get some information to know if they are even your target prospects. Sorry sitcoms, but seekers generally don’t watch television with laugh tracks.

Social Media 108

Social Media Work Management Social Marketing Planning 108

seo.co

MAY 31, 2022

Whether you are selling online or on television, using the same tagline, colors, and logo will make the audience trust your brand. Google and other search engines crawl this information when finding out about your company. People go to your site to find information about personal injury topics and to locate a good attorney.

SEO 105

SEO Television marketing Internet Marketing Google 105

Convince & Convert

APRIL 26, 2013

The Boston Globe , Boston Police Department , MIT , and Cambridge Police Department did particularly excellent jobs of disseminating information to the public on Twitter. A recent Wired article, “ The Nielsen Family is Dead ,” delves into the impressive Twitter numbers of some of today’s hit television shows.

Television marketing 137

Television marketing Skype Social Media Public Relations 137

ClickZ

JANUARY 19, 2021

30-second summary: Consumers are bombarded with digital information channels. Transferring brand awareness to a local purchase requires consistent information. It’s no secret that the impact of television advertising spots and newspaper ads are both down significantly with reduced consumption.

Lead Generation 122

Lead Generation Lead Scoring Lead Ranking Generation 122

Convince & Convert

JUNE 27, 2014

63% of smartphone owners say they will be viewing the World Cup on their televisions , according to eMarketer. Television will remain important to soccer viewers because the large field means that a larger screen is helpful to see what’s going on. The voting system tallies tweets to determine the #ManoftheMatch for each game.

Social Marketing 146

Social Marketing Work Management Marketing Management Emarketing 146

Adobe Experience Cloud Blog

MAY 30, 2018

As an avid Twitter user seeking a blue “verified” checkmark, I have been aware of the statue’s notoriety for some time, so when Lori asked me to attend the keynote and write a blog post on it, I jumped at the chance. My first job in television news required me to be a “one-man-band” reporter. Fearless Girl Beginnings.

Generation 134

Generation Television marketing Thought Leadership Paid Search Agency 134

Insider Interviews

MARCH 3, 2020

Because after following in my dad's footsteps to a radio career, I also found my own footing in television, publishing.and, yup, digital audio. But that's where it stopped.until I went behind the scenes, marketing radio, then television at E!, Lifetime and Food networks.and guess what? with a little insight on who they are personally.

Television marketing 40

Television marketing Advertising Agencies Paid Search Agency Ad Agencies 40

Marketing Insider Group

JULY 13, 2020

Kathleen Schaub led this practice for many years and she and her team helped marketers of all kind by providing regular briefings, informative webinars and events, and their marketing track at the annual IDC Directions event. Join him online: Twitter, Facebook, LinkedIn.

CMO 203

CMO Marketing AI Paid Search Agency Work Management 203

Excelsior Research

APRIL 22, 2022

Now, people consume more advertising online than in print media, radio or television. Through Facebook audience insight, you are able to collect information about your follower’s demographics, interests, and behaviours. One should always approach social media with a plan of action, and twitter is no different. Share on twitter.

Social Media 52

Social Media Media Best Practices Business 52

Brandpoint

AUGUST 17, 2022

The general public can only take so much political news on TV, radio, Facebook and Twitter. Brand content needs to be informative, topical and produced by skilled writers. Your best bet is to focus on paid media to ensure coverage at the timing that best suits your campaign goals. Election fatigue is real.

PR 90

PR Paid Search Agency Distribution Thought Leadership 90

Onalytica B2B

JANUARY 17, 2018

Whether this be through television ads, posters, billboards or radio – anything that falls under the traditional advertising umbrella with maximum exposure were brands’ go to marketing activities. What does this tell us? They are immediately exposed to media from the moment they open their eyes. What does this tell us?

Mobile Advertising 177

Mobile Advertising Peer-to-peer Mobile Marketing Television marketing 177

Biznology

MAY 1, 2018

As a result, companies too often make up their social media marketing as they go along, ad hoc, reacting to content and information and updated they get as they get them, tactically instead of strategically. Besides, until you have over 10,000 followers/Like/Subscribers, Twitter and YouTube and Facebook still have their leash on you.

Social Media 210

Social Media Social Marketing Paid Search Agency Planning 210

Adobe Experience Cloud Blog

JULY 28, 2017

It’s not a coincidence, but more of a calculated effort from companies like Facebook , Twitter , YouTube , and Twitch to be the leaders of a space that is still in its infancy. This old television journalism mantra encourages on-air reporters to pare everything down so it is easily digestible by a wide audience segment. Guest Stars.

Campaigns 134

Campaigns Planning Tips Brand Identity 134

Spiralytics

APRIL 12, 2023

Twitter Twitter is another popular social media site, boasting more than 450 million monthly active users. Companies often use Twitter to share news about their products or services with customers. The platform also has a robust advertising system, which makes it easy for brands to promote themselves and grow their audience.

Viral Marketing 62

Viral Marketing Word of Mouth Brand Identity Branding 62

Digilant

APRIL 11, 2023

CTV: This uses television to stream content through devices such as Roku, Apple TV, and Xbox. Social videos: Includes platforms such as YouTube, TikTok, Twitter, or Instagram. How Can Audience Data Help Inform an Advanced TV Strategy? This information is used to optimize TV campaigns and improve targeting.

Tools 52

Tools Mobile Advertising Paid Search Agency Ad Frequency 52

ClearVoice

FEBRUARY 1, 2022

We're featuring 12 phenomenal Black Creators that will inspire, inform, or spark change in the way we think collectively. You can find her on Facebook , Instagram , Twitter , YouTube , and her website. Check out our list and be inspired. Compiled by #ClearVoicer @AltimeseNichole Click To Tweet.

First-Mover Advantage 98

First-Mover Advantage Thought Leadership Youtube Television marketing 98

Content Standard

DECEMBER 22, 2017

Facebook and Twitter have taken center stage in both of these conversations, largely due to their position in the social media pantheon as primary sources for news. It’s no wonder then that Twitter has moved to take some of the strongest steps against untrustworthy advertising.

Transparency 106

Transparency Social Media Social Marketing Media 106

Martech Advisor

AUGUST 30, 2019

For the first time, consumers are more invested in mobile content compared to television. Virtually every device, from television to computers and tablets, are losing out audience share to mobile. Push for new, out-of-the-box strategies for brand recall – informed by evolving customer demands and expectations.

Viral Marketing 85

Viral Marketing Mobile Marketing Campaigns Examples 85

Marketing Craftmanship

JULY 4, 2011

Research by Keller Fay for Google shows that 94% of word of mouth conversations occur offline, and most often, those conversations are sparked by information found on the internet and television…and not on Facebook, Twitter or other social networking sites. Social media will not drive customer experience.

Social Media 100

Social Media Social Marketing Word of Mouth Media 100

Convince & Convert

JULY 23, 2012

Twitter is the new sports ticker. Twitter is preparing for its biggest surge in event traffic with the London Games. Chad Ochocinco is regarded as one of the more savvy users of Twitter in the NFL. He has over 3 million highly engaged Twitter followers. Facebook is the new hub for fans. New Careers are Being Forged.

Social Media 133

Social Media Media Blogger Television marketing 133

KoMarketing Associates

JULY 11, 2017

Make your following feel like they are getting valuable information from the expert (you!). Facebook, Twitter and YouTube are all different in the types of videos you would create. Facebook and Twitter needs to work with sound-off viewing and videos out-play. B2B marketers can definitely take this approach.

Video Marketing 142

Video Marketing Content Marketing Work Management Marketing Management 142

ClearVoice

JULY 18, 2023

The role of advertising and content marketing in finance At one time, advertising was the main tool companies had to inform customers about their service or product. Radio, print, and television ads all work roughly the same way. Reynolds released the ad on his Twitter with the caption, “Exercise bike not included.”

Advertisements 52

Advertisements Advertising Top of Funnel Paid Search Agency 52

Convince & Convert

JANUARY 10, 2014

Kelly Clarkson , Mariah Carey , and Michael Buble created Christmas playlists over the holiday, then shared those playlists on Twitter and asked for feedback. ” In the past, we had families and friends gathering around the television for a sports event or for a favorite television show. Holy Social!

Curation 129

Curation Television marketing Content Skype 129

LeadsRX

APRIL 13, 2021

LeadsRx can be Leveraged by Triton’s clients to Measure Podcast Advertising Data alongside other Channels including Digital, OTT, Television, Radio, Mobile, and More. Connect with LeadsRx on Twitter , LinkedIn and Facebook. For more information, visit TritonDigital.com. # # #. For more information. Portland, Ore.,

Multi-Touch Attribution 52

Multi-Touch Attribution Advertising Agencies Paid Search Agency Multi-Channel 52

Convince & Convert

NOVEMBER 29, 2013

AN INFORMATION SELF-SERVE. AN INFORMATION SELF-SERVE. IF YOU HAND OUT INFORMATION SNACKS FOR FREE. AN INFORMATION SELF-SERVE. You can find her on Google+ and Twitter. BUT TIME IS KINDA ONE OF THOSE EXCUSES. CAUSE INSIDE YOU KNOW THE BIGGEST ISSUE HERE, IS YOUR FEAR. DON’T BE AFRAID. TO GIVE IT AWAY.

Content Marketing 140

Content Marketing Transparency Television marketing Content 140

Content Standard

SEPTEMBER 2, 2016

As the NFL season gets underway, you may notice something different—at least if you’re on Twitter. For Twitter, that opportunity came at no small cost: for just 10 games, the brand paid $10 million. This is no desperation move on Twitter’s part, surprising as it may be to some. But that seems all but given nowadays.

Video Marketing 74

Video Marketing Planning Best Practices Paid Search Agency 74

Zoominfo

FEBRUARY 5, 2020

Millennials spend more time on a mobile device than they do watching live television ( source ). 85% of time spent on Twitter happens on a mobile device ( source ). Email is the third most influential source of information for B2B audiences after personal recommendations and thought leaders ( source ).

Mobile Marketing 100

Mobile Marketing Statistics B2B Marketing Planning 100

Directive Agency

APRIL 25, 2019

In addition to writing, Marty is a regular contributor to Adweek’s podcasts and videos and has appeared on television segments for CNBC, MSNBC and Reuters TV for his knowledge and coverage of the intersection of media, marketing, and technology. Martin Swant. Martin Swant is a technology writer for Adweek. Kerry Flynn. Erin Carson.

B2B Marketing 101

B2B Marketing Trends Paid Search Agency Advertising Agencies 101

Hubspot

JANUARY 21, 2020

This information is helpful in understanding the customer and how they make purchase decisions. You can segment your audience into groups or define them further using categories such as: Purchase intention — Groups of people who are looking for a specific product and want to collect more information before doing so. Employment.

Buyer Personas 100

Buyer Personas Marketing Analytics Tools Demographics Social Media 100

Digilant

JANUARY 22, 2019

Digilant’s infographic is meant to inspire media budget holders to make informed decisions on how, where and when to buy digital and programmatic advertising before, during and after the 2019 Super Bowl. In 2018, there were more than 170 million social media interactions related to the game across Facebook, Instagram and Twitter.

Paid Search Agency 45

Paid Search Agency Advertising Agencies Television marketing Marketing Budget Creation 45

Digital B2B Marketing

SEPTEMBER 13, 2011

Walking down the sidewalk, on public transit, or while watching television, our smartphones are our sidekicks. Mobile is extending the always on, at our fingertips information environment. Without full and extended focus on information, our ability to consume, process and consider the full implications of information is reduced.

Television marketing 100

Television marketing Mobile Marketing Buzz Lead Ranking 100