Writing on the Web

DECEMBER 17, 2014

But once you get your readers to open your email newsletter, make sure they keep reading by offering compelling, relevant information. This way I can keep my newsletter to a manageable length that I can format for easy scanning, and still include enough valuable information that solves a problem. Here’s an example.

Newsletter 100

Newsletter Tips Business Thought Leadership 100

Writing on the Web

APRIL 17, 2013

4 Simple Ways to Get More Blog Readers" /> When it comes to business blogging , many professionals forget that there is more to it than getting information out on the page. While the information they provide may be valuable, it’s not very visually appealing. How can you make your business blog visually appealing, even sexy?

Business Blogging 100

Business Blogging Business Blogger Traffic 100

Writing on the Web

SEPTEMBER 6, 2016

I’ve been writing about business newsletters (relevancy and branding), and great newsletters also have a lot of thought put into design and layout. . And is it easy to find information they’re looking for? That’s why newsletter design is so important. Is it easy to read? I’ll talk about that more in another post.

Newsletter 100

Newsletter Design RSS Template 100

Writing on the Web

MARCH 14, 2012

Are you serving valuable, relevant content within the lines of your readers’ needs? Steady as you go, writing at least twice a week, at least 350 words, focusing on the key words that drive results for your business, mixing information with stories, always keeping the reader in mind. What problems can you solve for them?

Business Blogging 100

Business Blogging Business Newsletter Consulting 100

Writing on the Web

FEBRUARY 26, 2016

Submitting your original articles to top directories such as www.EzineArticles.com helps people who are searching for your area of expertise, find the information they want. The key is writing short relevant articles (250-450 words) that demonstrate your expertise and offer solutions to their problems.

Google 100

Google Business SEO Keywords 100

Writing on the Web

NOVEMBER 27, 2013

Author Jennifer Barry , who writes for Hubspot as well, says on the Writtent.com blog: “The marketing industry is diverse and ever changing, and one of the easiest ways to stay on top is to read the most relevant and pertinent blogs. Create awareness of other sources for solutions to your readers’ problems.

Business Blogging 100

Business Blogging Content Marketing Business Content 100

Writing on the Web

JANUARY 19, 2016

When I think about expressing care for my clients and readers, it shows up in the quality of my work: I care if my blog has high quality, relevant content that helps readers. For example, a few years ago my “one word” was “Care.” I care if I stay in touch more frequently with clients and offer to help them out.

Content Marketing 100

Content Marketing Planning Content Marketing & Strategy 100

Writing on the Web

OCTOBER 22, 2014

Besides providing valuable, relevant information for your readers, you also: Show your generosity by pointing out other experts besides yourself. It’s easy, smart and can help your business blog get inbound links. Create awareness of other sources for solutions to your readers’ problems.

Aggregators 100

Aggregators Content Marketing Content Traffic 100

Writing on the Web

MARCH 31, 2011

To find the best and most relevant content and bring it forward. But you do need to gather all that’s relevant and being said in your field and summarize the key points that are most important to your audience. I know many of my readers and clients who want to become thought leaders in their field.

Curation 100

Curation Digg Content Buzz 100

Writing on the Web

SEPTEMBER 3, 2014

I know we’ve all seen bad content marketing – blogs that are irrelevant, outdated, full of incorrect information, typos, rambling rants and silly drivel. Choose a topic your readers will be interested in – something relevant and specific. Remember, any relevant issue has been covered ad nauseum. The Four Step Rant.

Business Blogging 100

Business Blogging Business RSS Content 100

Writing on the Web

NOVEMBER 28, 2012

The main advantages of infographics, and the main reason they’re used, is that they can convey information quickly and concisely in an eye-catching way. There is also a temptation when creating an infographic to present all the information that you’ve got. This is especially when presenting data. Clients Like to Be Wowed.

Landing Pages 100

Landing Pages Loyalty Statistics Internet Marketing 100

Writing on the Web

DECEMBER 31, 2014

Engage, educate, entertain & persuade visitors to subscribe : Within the next minute, your site needs to present easy-to-find information to engage visitors and show you’ve got much more to offer if they stay or subscribe to read more. There are too many amateurs with junky sites cluttering up the Web.

Business Blogging 100

Business Blogging Business Best Practices Traffic 100

Writing on the Web

JULY 9, 2014

If all you’re doing is publishing good information, without personality, without offers, what’s the point? I suggest writing an informal message using the personal pronoun “I.” But they do want valuable, relevant information and opportunities to interact with professionals they like and trust. call to action.

Newsletter 100

Newsletter Work Management Thought Leadership Banners 100

Writing on the Web

JULY 18, 2012

There are two things to keep in mind when posting to your business’ page; don’t over share and only share useful information. Never use your business’ page to share personal information or petty comments like, “We can’t wait for the weekend!” Avoid flooding your followers’ with too many posts by only posting once or twice a week.

Social Media 100

Social Media Media Business Merchandising 100

Writing on the Web

DECEMBER 12, 2012

” The challenge: You want to make sure that your business website is fresh, attractive and informative. The content must be relevant, new and, of course, SEO “friendly.” That means pages are updated frequently with good (relevant) content that is keyword-rich and unique , and appeals to what customers seek.

SEO 100

SEO Marketing Websites Business Content 100

Writing on the Web

AUGUST 1, 2012

I noticed you have a lot of good content relevant to the needs of small businesses on your site, which is in line with our content and focus. Information like this could be crucial for the small businesses coming to our site trying to increase their brand exposure. Specifically I enjoyed your post for the busy business blogger.

Blogger 100

Blogger Sample Blast Campaigns Small Business Marketing 100

Writing on the Web

OCTOBER 8, 2014

I scanned the “ Ruthless Pragmatism ” blog post, looking for the “interesting stuff”: a glimpse in to the person of Kevin Spacey; information on new theories, concepts, and methods in content marketing; and relevant tips to make life easier for me and my readers. It has to be smart to stimulate the reader to think and take action.

Television marketing 100

Television marketing Content Business Blogging Impressions 100

Writing on the Web

JUNE 25, 2014

Engage, educate, entertain & persuade visitors to subscribe : Within the next minute, your site needs to present easy-to-find information to engage visitors and show you’ve got much more to offer if they stay or subscribe to read more. To attract readers, you must publish compelling, relevant content that solves their problems.

Marketing Websites 100

Marketing Websites Traffic Search Marketing Paid Search Agency 100

Writing on the Web

MARCH 17, 2014

Using social media is a new opportunity for gathering information, but it’s complex and time consuming. Some writers die from an overdose of information , others simply disappear and give up, telling themselves there’s simply too much already written. Some will be better sources of information than others.

Research 100

Research Content Wikipedia Marketing Proposals 100

Writing on the Web

SEPTEMBER 4, 2013

When you know how to blog , you can write about anything relevant to your business’ audience that will enrich customers’ knowledge and show how your business will be beneficial to them. You can provide information on your blog that solves people’s key problems in your field, and they’ll keep coming back and become regular readers.

Business Blogging 100

Business Blogging Tips Business Social Media 100

Writing on the Web

APRIL 8, 2014

The problem with easy access to information is that there’s too much of it. Your brain still has to sort out what’s relevant to your business, your readers, and their challenges. You don’t have to go to a library, or hunt for buried journals to get info you can use.

Internet Marketing 100

Internet Marketing Hubspot Creativity Business Blogging 100

Writing on the Web

AUGUST 18, 2010

Are you steadily delivering valuable, relevant content within the lines of your readers’ needs? Steady as you go, writing at least twice a week, at least 350 words, focusing on the key words that drive results for your business, mixing information with stories, always keeping the reader in mind. Click here for information.

Business 100

Business Digg Buzz Blogger 100

Writing on the Web

DECEMBER 26, 2012

Most businesses (be they blog owners, start-ups, or established brands) now know that if they want a competitive advantage, they have to keep information-hungry customers in a ready supply of fresh, relevant, and interesting content. Linda Forshaw is a Business Information Systems graduate from Lancaster University in the UK.

Content Marketing 100

Content Marketing Business Customer Satisfaction Content 100

Writing on the Web

JUNE 12, 2014

This is fine, but if it doesn’t tie in to a tip or it’s not relevant to readers, they’ll become confused and stop reading. Let’s face it, there’s a lot of information to read on the Web. It can be an email from one of their clients or readers, or something they saw on another site, or what they’re doing that week. Brains love order.

Tips 100

Tips Work Management Marketing Management Class 100

Writing on the Web

JULY 19, 2011

Information should be simple and straightforward – yet cleverly composed to stand out. Use your words to carry information, ideas and build relationships with readers by speaking their language. The introductory paragraph needs to quickly establish the relevancy and utility of the document to readers. What’s in this for me?

Tips 100

Tips Business Marketing Proposals Press 100

Writing on the Web

SEPTEMBER 4, 2011

Steady as you go, writing at least twice a week, at least 300 words, focusing on the key words that drive results for your business, mixing information with stories, always keeping the reader in mind. Are you steadily delivering valuable, relevant content within the lines of your readers’ needs?

Eye-Tracking 100

Eye-Tracking Class Business Blogging Tips 100

Writing on the Web

JANUARY 29, 2014

You don’t have to write another chapter for every posting, just make sure it’s compelling and relevant to your area of expertise. If you use a shopping cart like KickStartCart or a list management of any kind, you (or your VA) can easily set up a page, or widget that can easily capture their information and send them a free download.

Social Media 100

Social Media Promotion Media Tips 100

Writing on the Web

JUNE 12, 2013

If you have a product or a service that can help your customer solve a particular problem, share this information with your readers. Depending on the size of your business and your level of comfort at sharing personal information, you may want to reveal how you solved a similar problem with your readers.

RSS 100

RSS Social Media Buzz Internet Marketing 100

Writing on the Web

MAY 29, 2013

Since many blog readers are interested in consumer information, consider reviewing the Top 10 Payday Loan Companies for your readers. They can go directly to the portion of the post that is most interesting to them, and skip over a part that they find less relevant. Don’t Be Afraid to Write Longer Posts.

Content 100

Content RSS Opinions Business Blogging 100

Writing on the Web

NOVEMBER 2, 2010

Why would I mess with that, I’ve got too much information packed into my brain and the thought of learning SEO secrets made my head swim. Relevant Content: Search Engine Bread Crumbs. You’ve saved me from oblivion. At first I thought, an SEO tool? – well, that must be for programmers and geeky types. Tweet This!

Blogger 100

Blogger Tips Digg Traffic 100

Writing on the Web

JANUARY 5, 2011

If all you’re doing is publishing good information, without personality, without offers, what’s the point? I suggest writing an informal message using the personal pronoun “I.&# But they do want valuable, relevant information and opportunities to interact with professionals they like and trust.

Newsletter 100

Newsletter Digg Work Management Banners 100

Writing on the Web

DECEMBER 3, 2010

Make sure that you complete all of the information in your profile and that you give people reasons to what to get to know you and to visit your blog or website and grab your offer. Photos are very popular and you can include some text with your link along with a photo that is relevant to your offer. 8. Use Facebook groups.

Facebook 100

Facebook Ad Building Tools Autoresponders 100

Writing on the Web

AUGUST 21, 2013

Consistently provides relevant value. Offers interactive options such as downloadable information, comments, etc. Grabs their interests in a particular topic or problem. Provides interesting perspectives, solutions, and knowledge. Entertains in some way, through variety and utility. Through a growing number of readers.

Business Blogging 100

Business Blogging Business Blogger Training 100

Writing on the Web

JUNE 11, 2010

Are you staying informed with the latest marketing tips and trends? If you’re in any kind of business trying to use the Internet to get found, get known and get clients , you know you can easily get overwhelmed with information. You pick which posts are relevant to you and your business. Click, read, learn. I like that.

B2B Marketing 100

B2B Marketing Aggregators B2B Paid Search Agency 100

Writing on the Web

AUGUST 9, 2010

Information should be simple and straightforward – yet cleverly composed to stand out. Use your words to carry information, ideas and build relationships with readers by speaking their language. The introductory paragraph needs to quickly establish the relevancy and utility of the document to readers. What’s in this for me?

Tips 100

Tips Business Digg Marketing Proposals 100

Writing on the Web

MAY 26, 2010

I always say that providing solutions to problems is important, but then there’s…: Write useful, relevant posts that exceed reader’s expectations. If you’re not offering an excess of free information, you’re not paving the way for prospects to become clients.

Trigger Marketing 100

Trigger Marketing Sales Qualified Leads Trust Marketing Tagging 100

Writing on the Web

DECEMBER 9, 2010

I began these writing tips when I wrote about taking one nugget of information, and instead of posting it as one blog post, you make a list of 3-5 sub-topics or issues. Please hit the comment button and share your favorite tips to get more results from your relevant content. Then you expand each one into 3-5 blog posts.

Tips 100

Tips Content Marketing Autoresponders Digg 100