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Industrial Marketing Today

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How Manufacturers can Resurrect Product Content from the Dead Zone

Industrial Marketing Today

A QR code can hold a lot more information than just a simple URL. You can add text messages, full contact information, links to your social media profile, YouTube videos and invitations to webinars and events. Post them to your branded YouTube channel. Convert application notes into short how-to videos.

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Shortening the Industrial Buy Cycle in 5 Simple Steps

Industrial Marketing Today

Create and deliver useful information such as white papers, industry research and trends and how-to guides for selecting the right solution provider. If you feel stuck for ideas, you can type in the URL of your closest competitor’s website into the research tool, select website content and let Google do the work for you.