The Effective Marketer

MARCH 7, 2009

The room was packet (the number I heard was 80 attendees) and a lot of information was flowing to and from the audience back to the presenters. I was prepared for a sales pitch but Albert delivered one of the best presentations of the day while at the same time informing us of all the great tools available for Marketers from Google.

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The Effective Marketer

MAY 18, 2011

You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. Like Be the first to like this post. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. United States License.

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The Effective Marketer

JUNE 14, 2011

According to the report, adoption of email marketing is high, with 88% of B2C companies already using email and 10% planning to use before December 2011. In the B2B space, adoption at 71% is also very high but different from their B2C counterparts, 16% of B2B companies don’t plan on using it within the next 12 months.

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The Effective Marketer

JANUARY 13, 2009

Drucker advises us to use the following when determining the responsibility for each task laid out in the plan: The name of the person responsible for the task The deadline (when does it need to get done?) That’s the only way you will be able to accomplish everything you set out to do in your plan.

Planning 100

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The Effective Marketer

JUNE 1, 2012

Problem is, sometimes the rush to get the software installed and running ends up trampling the creation of processes, content planning, and other key ingredients that are necessary for a successful marketing automation implementation. Step 4: The Content Marketing Plan. Step 7: Short-Term and Long-Term Marketing Automation.

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The Effective Marketer

MARCH 22, 2012

Usually because marketers suffer from: No accountability (is everybody’s job and nobody’s job, there is a void in planning and strategy related to content creation). They are the first step in your content planning process. Why companies can’t keep up? The Complete B2B Persona. Website Conversion Optimization.

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The Effective Marketer

MAY 3, 2012

Delivering content may not be as physically demanding as it once was, but today it is a combination of strategic planning, thorough execution, meticulous review and continual improvement. Here are a few of these lessons, which I’m sure you will pick up a lot faster than I did! 1. Content Marketing Is Hard Work. Social Sharing.

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The Effective Marketer

JULY 12, 2009

This is often the most important piece of information of the whole presentation. Some charts are clear and have all the information necessary, while others only glimpse into a certain question or answer. You may have to add supporting information either before or after the chart. Was the last trade show really effective?

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The Effective Marketer

APRIL 26, 2012

Hubs tend to be better informed because of their social links and they can also influence their networks (hey, if I got this from Bob it must be good!). As big targets for new content, hubs are constantly bombarded with information and therefore may ignore or not see your new content which will prevent it from being spread.

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The Effective Marketer

MARCH 24, 2011

What information is required before leads are passed to sales? But why is that this fight on lead quality continues? According to a recent chart published by MarketingSherpa (below), 80% of marketers don’t spend time qualifying leads before sending them to sales. United States License. United States License.

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The Effective Marketer

FEBRUARY 10, 2011

billion emails sent. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License.

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The Effective Marketer

APRIL 9, 2009

Insider information is always good when planning your next career move! The site not only lists top executives based on approval ratings but also shows you reviews that give you some more specifics of the person, the company, and what it feels like working there. You can follow any responses to this entry through the RSS 2.0

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The Effective Marketer

JUNE 19, 2012

Readers need this information so they know what to expect from your curation and know if they want to subscribe. Create a plan and stick to it. Very quickly, answer these questions for your readers: What are you going to post? How much are you going to post? And When are you going to post it?

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The Effective Marketer

JUNE 23, 2009

Class: Advanced SEO Tactics: On Beyond Keyword Research (GF401) Professor: Rand Fishkin, SEOmoz SEOmoz is one of the best places for Search Engine Optimization (SEO) information, and the presentation was full of nice tidbits about SEO. Rand’s presentation is engaging and full of great information. United States License.

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The Effective Marketer

MAY 20, 2011

Process Planning. I was reminded once again of the importance of creating buyer personas during Bulldog Solutions event on Marketing Benchmark in which Rob Solomon walked us through their five step process for organizing your marketing programs: Business Case. Infrastructure. Program Execution. Measurement. I couldn’t agree more.

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The Effective Marketer

AUGUST 25, 2009

When used effectively, PPT can be a great help in conveying information, telling a story, and engaging the audience. Reply Daniel Kuperman says: August 26, 2009 at 10:52 am @The captivated listener – You are right about not blaming PowerPoint. United States License. United States License.

Planning 100

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The Effective Marketer

JULY 16, 2009

Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License.

Paid Search Agency 100

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The Effective Marketer

JULY 7, 2011

First, by giving business units competitive information, industry analysis, and the like. Put a plan in place to either hire or train people to reach the level you require and also identify what roles marketing should play in your company. The Innovator. Turning marketplace insights into untested products, services, or solutions.

Planning 100

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The Effective Marketer

APRIL 29, 2009

Thing of the following: - When should a new session / room / webinar (the terminology varies according to the platform) be reserved? - How will registrants get login information? One other thing to consider is the teleconference provider, especially for your marketing webinars that are likely to have dozens of attendees.

Marketing Automation Services 100

Marketing Automation Services Webinar Metrics Budget Programs Work Management 100

The Effective Marketer

JUNE 21, 2009

SEO is such a complex subject that you can barely scratch the surface in one hour so knowing where to go for more information is invaluable. Pretty amazing that it was a free week of packed information. What I liked best was the tips on tools you can use and where to find additional resources. Like Be the first to like this post.

Inbound Marketing 100

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The Effective Marketer

OCTOBER 14, 2009

By gathering information from your LinkedIn, Facebook, Yahoo, Gmail (not Hotmail, mind you), and other social media sites you belong, it maps out your connections and the connections of your connections. Give your network a boost with PeopleMaps The answer is in PeopleMaps. United States License. United States License.

Marketing Automation Services 100

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The Effective Marketer

MAY 29, 2009

When planning your sales channels, the more integrated they are, the better your chances of acquiring and keeping customers. This entry was posted on Friday, May 29th, 2009 at 2:43 pm and is filed under Marketing Planning , Marketing Strategy , Pricing. Thank you, Amazon, for teaching us a lesson. Now go f@%$! United States License.

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The Effective Marketer

JANUARY 25, 2009

There are meetings to prepare a statement or press release, meetings where team members report the status of their tasks, meetings to inform other executives, and so on. This entry was posted on Sunday, January 25th, 2009 at 10:02 pm and is filed under Communication , Marketing Management , Marketing Planning. United States License.

Planning 100

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The Effective Marketer

MARCH 12, 2009

In your calendar, ensure you have some time blocked prior and after the meeting : This may vary depending on the type of meeting, but you may have to prepare or read the agenda or even collect information. But the other side of getting stuff done and being effective at managing your time has to do with meetings. United States License.

Marketing Budget 100

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The Effective Marketer

JUNE 13, 2009

Going back to the Inbound Marketing University, what I liked about their registration process is that it was painless, they ask minimum information and so far only relevant emails about the course have been sent. Reply Daniel Kuperman says: June 16, 2009 at 3:59 pm Thanks, Simon! United States License. United States License.

Marketing Automation Services 100

Marketing Automation Services Work Management Budget Programs Marketing Management 100

The Effective Marketer

JANUARY 17, 2012

Organize and plan products. Read more about The Blogger’s Guide to Online Marketing here , including a complete list of chapters and information about the authors. The Blogger’s Guide to Online Marketing includes 31 chapters of blog and business building insight, including chapters such as. Understand the competition.

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The Effective Marketer

JULY 21, 2009

We’re told that if you have a good plan , if you follow a proven framework for rolling out your social media activities and integrate them with your sales efforts , then the ROI will be clear . That is, if you can translate all those additional site visits, downloads, and re-tweets into sales. How will we measure success?

Social Media 100

Social Media Planning Work Management Social Marketing 100

The Effective Marketer

FEBRUARY 12, 2009

The easiest way to ensure you won’t forget to add the meeting to your calendar and at the same time get all the detailed information that came in the email right there when you need it is to transform the email itself in the outlook calendar item. Want to ensure that email about the bonus plan doesn’t get lost among all your other messages?

Planning 100

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The Effective Marketer

JULY 5, 2009

People don’t want more information, they want better information ”. 4 Responses to Copywriting That Sells: Powerful Copy is Easier than You Think 519studio says: July 6, 2009 at 7:45 am Hi Thanks for the nice information. , then read on. It’s not how long you make it, is how you make it long ”. United States License.

Copywriting 100

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The Effective Marketer

AUGUST 11, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Mapping the Social Media Landscape Infographics, according to Wikipedia are “graphic visual representations of information, data, or knowledge&#. It’s also a wonderful way to communicate your message.

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