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Capturing Your Buyers’ Most Meaningful Online Behavior

ANNUITAS

They’re risking the user experience by asking prospects for information that has already been given, and prospects feel the friction. In other words: sales doesn’t know how to translate online behavior into meaningful conversations. But how does one translate online behavior into meaningful conversations? Read on to learn more.

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Translating Online Behavior into Meaningful Conversation (Part One)

ANNUITAS

They’re risking the user experience by asking prospects for information that has already been given, and prospects feel the friction. In other words: sales doesn’t know how to translate online behavior into meaningful conversations. But how does one translate online behavior into meaningful conversations? Read on to learn more.

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8 Essential Resources for Competitive Analysis in B2B Online Marketing

KoMarketing Associates

Competitive analysis helps our teams understand a market, target audiences, and uncover various SEO and online marketing tactics being executed. While much of what I wrote still remains true, the tools and resources continue to evolve and improve. Site architecture (SEO properties and best practices like tagging, URL’s, etc).

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Online Events: How to Stay Organized from Beginning to End

Marketing Insider Group

However, as event technology and online marketing practices have evolved, the bar for creating a successful, memorable virtual event has only risen. This will help them feel more secure in giving your business their financial information, as they’ll know for sure their payment is going to the right place. Coordinate your staff.

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5 Resources for Professional Development

Heinz Marketing

While there are probably some tools and techniques you already use in your free time, here are five additional resources that can help contribute to professional development: LinkedIn Learning. They offer free online training in subjects like Email Marketing, Digital Advertising, Business Analytics, Graphic Design, Sales Enablement, and more.

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Tired of Virtual Conferences? Check Out These 5 Professional Development Resources for Marketers

Marketing Insider Group

Marketers need time to step away and rest their minds to prepare for new information. If you’re tired of Zoom calls but would still like to expand your skill set, consider taking advantage of these five professional development resources. HubSpot Academy has tons of great resources for sales teams and marketers.

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6 Copywriting Resources for Non-Native Speakers

Anyword

Fortunately, there are plenty of resources available to help non-native speakers become successful copywriters. Here, we’ll discuss six essential copywriting resources that non-native English speakers can use to improve their skills and make their content stand out. The resource starts off with an introduction to copywriting.