Onalytica B2B

article thumbnail

Digital Marketing 2016: Top 100 Influencers and Brands

Onalytica B2B

Aside from the sheer amount of information and data we force ourselves to consume each and every day, there’s one precious unit of measurement which we most commonly neglect. It’s is time for many social media and content marketers to grow up” Sam Hurley , Founder of OPTIM-EYEZ. Britannia PR. markITwrite. markITwrite Tech.

article thumbnail

Key Takeaways from attending 7 Talks at B2B Ignite 2018

Onalytica B2B

We’re not primed to make decisions in these perfect conditions, we make decisions instinctively based on imperfect information and then rationalise our decisions. Previously, he was the senior manager of social media strategy at Marketo. By the time she reached the store she was well informed and ready to purchase.