Biznology

JUNE 4, 2015

Facebook, Twitter, LinkedIn, YouTube, Instagram… the list of today’s social media platforms is alarmingly long. Twitter: This platform is used to create brand awareness, increase followers, and provide informative and relevant content. Twitter allows businesses to interact with consumers in real time. The bad news?

Social Media 80

Social Media Media Youtube Linkedin 80

Biznology

OCTOBER 2, 2019

I was active on LinkedIn sharing articles, commenting and connecting. For most professionals, LinkedIn is the most important online profile you have. By spending even 15 minutes updating your LinkedIn profile, you can ensure that you will make a better impression when people seek you out.

Personalization 99

Personalization Brand Identity Branding Aggregators 99

Biznology

NOVEMBER 23, 2016

On the flip side, consumer marketers can use the capability to broaden the profile of their targets—where they work, their titles, schools attended, past employers, their LinkedIn URL, and maybe even their business email address—all kinds of data points that provide additional insight and access. And the response shot up.

Work Management 80

Work Management Ideal Customer Profiles Adwords Touchpoints 80

Biznology

OCTOBER 23, 2018

Marketing in 2018 isn’t as simple as having a Twitter and Facebook account. Bonus, they might even share the interview in the media/clippings section of their personal and professional website and maybe even on their LinkedIn profile. If You Build It, So What?

Disintermediation 126

Disintermediation Ad brokers Communities Youtube 126

Biznology

NOVEMBER 22, 2019

More than half of the population has an account on some of the popular social media platforms, including Facebook, Twitter, Instagram, and LinkedIn. Not all the data you share on social media gets stored on top-notch Facebook, Instagram, or Twitter servers. Social media platforms are gigantic. Set Up Your Social Media Accounts.

Privacy 156

Privacy Social Media Media Lock-In 156

Biznology

MARCH 1, 2019

In general, millennials use fewer sources of information than their colleagues. Millennials get a lot their information about technology, personal and IT-related, from video. Social-feeds-wise, it’s worth noting that this group uses LinkedIn for business much more than Facebook, Twitter, or YouTube.

Video Marketing 112

Video Marketing Youtube Vendors Stats 112

Biznology

JUNE 16, 2021

It is exceedingly rare that a Chief Information Officer, Chief Technology Officer or Chief Risk Officer takes an active interest in the management of social media at their organization. Joe has access to the company’s Facebook, Twitter, Instagram and LinkedIn account. That’s not only very sad – it’s insanely risky.

Social Media 104

Social Media Media Advertising Agencies Work Management 104

Biznology

FEBRUARY 29, 2012

First, get busy on LinkedIn. Your LinkedIn to-do list looks like this: Fill out your profile 100%. LinkedIn will prompt you on how to make sure every element is captured. Post regular status updates in the micro-blog area LinkedIn provides. Editorially, the tone should be informative, not sales-y.

B to B 80

B to B Social Media Media Thought Leadership 80

Biznology

JUNE 30, 2015

When people join my Gaggle, they’re signing up to retweet and share some or all of what I share and post to GaggleAMP onto one or all of their social media platforms, either automatically via AutoAMP through Twitter and LinkedIn or moderated in a queue to Facebook and Google+. Makes sense, right?

Tools 80

Tools Campaigns Ideal Customer Profiles Enterprise Management 80

Biznology

APRIL 22, 2015

The information presented in this report is vital for other organisations to learn trends, user habits, and gain insights. LinkedIn and Facebook Usage Across Australia. LinkedIn usage is not quite as prevalent with 29% of Australians on the professional social network. Twitter is the fastest way to break news now.

Social Media 80

Social Media Customer Surveys Paid Search Agency Companies 80

Biznology

DECEMBER 16, 2013

JEFF WEINER (CEO, LINKEDIN) : “The key is to concentrate extremely hard on getting the right processes and infrastructure in place early on. ” MARISSA MEYER (CEO, YAHOO) : “Yahoo sees tweets (from news figures and news outlets) as an as important information source of news for many of our users.” .”

Social Media 80

Social Media Media Twitter Work Management 80

Biznology

FEBRUARY 15, 2019

It should inform you what is out there, what is working, and what needs to be retired and taken down. Go through the same exercise on each of the social platforms (Twitter, LinkedIn, Facebook, YouTube, etc). A digital audit provides a snapshot of your brand properties online. Add anything new that you find to your spreadsheet.

Social Media 132

Social Media Enterprise Management Work Management Tips 132

Biznology

NOVEMBER 1, 2016

Our goal is the same as the goal of the quiz: get folks to take the quiz, find out their Original Thinker type, and then share their emoji badges via social media, sharing with all their friends via Facebook , LinkedIn , and Twitter. If you’d like more information, feel free to contact me. Like this post?

Social Media 0

Social Media Media Paid Search Agency Verticals 0

Biznology

MARCH 27, 2013

After joining Page One Power about a year ago, I started a Twitter account and have amassed a whopping 32 followers and mainly use it to stay up to date on breaking news in my industry. However, LinkedIn has been one of the biggest helpers not only to me – but to Page One Power as well.

Ideal Customer Profiles 80

Ideal Customer Profiles Link Building Linkedin Profiling 80

Biznology

MAY 12, 2016

Our LinkedIn, Facebook, Twitter, Instagram, SnapChat, and WhatsApp streams are glimpses into what that “everything-is-a-stream” future look like. Instead of us visiting hundreds of websites hunting for information, we seem to prefer that information flows to us via a handful of curated streams.

Curation 80

Curation Amazon Class Linkedin 80

Biznology

NOVEMBER 3, 2011

But I am still not using it, because I haven’t decided to spend the time it requires to reach what I believe would be mostly the same people that I reach through Facebook, Twitter, and LinkedIn, the three social networks that I spend time with now. It is a lot simpler than Twitter’s and Facebook’s.

Social Networks 80

Social Networks Wikipedia Profiling Linkedin 80

Biznology

SEPTEMBER 21, 2016

At this point, American Experience was just starting to understand the power of social media, and I asked if I could use the series’ Twitter and Facebook channels as a way to document the ride. One week it would be location sourcing using Tweetdeck; another week it could be using LinkedIn for finding new story leads.

Social Media 80

Social Media Media Marketing & Strategy Storytelling 80

Biznology

DECEMBER 10, 2013

Add Social Media Information to Print Media. Also, cross-platform consistency is key, something I have apparently ignored by setting up GerrisDigtial everywhere except on Twitter, where I decided on @gerrisd instead for reasons of brevity. They click “Share to Twitter” and then click post. Conclusion.

Social Media 80

Social Media Media Tips Ideal Customer Profiles 80

Biznology

SEPTEMBER 22, 2014

98% of sales reps with 5000+ LinkedIn connections achieve quota (source: Sales Benchmark Index ). 74% of B2B marketing companies use Twitter to distribute content (source: Content Marketing Institute ). 55% of B2B buyers search for information on social media (source: MediaBistro ).

Peer-to-peer 80

Peer-to-peer Cold Calling Social Media Blast Campaigns 80

Biznology

DECEMBER 9, 2016

Do they follow you on Instagram or Twitter , or do they prefer to read your business insights on LinkedIn ? Share your latest blog post on LinkedIn, or post your Instagram photos to your website’s photo gallery. Maybe they respond well to humorous posts and ads, or maybe they prefer informational correspondence.

Outreach 80

Outreach Trade Show Tips Guidelines 80

Biznology

APRIL 19, 2013

.” It’s, “Check out this information that’s valuable to you.” This doesn’t mean your CEO has to tweet if he or she has no idea what Twitter is. But your organization has to have a presence, if not on Twitter, then in whatever channel your audience gathers.

Social Media 80

Social Media Social Marketing Content Marketing Media 80

Biznology

JUNE 2, 2015

Even more, you might not have the best understanding of the true limits and boundaries of your online home, be it your WordPress or Drupal install, your Squarespace or Wix website , and even little hacks that can help bring your YouTube, Tumblr, Facebook , Twitter , Google+, and LinkedIn profiles inline with your brand.

Internet Marketing 80

Internet Marketing CAN-SPAM Youtube Ideal Customer Profiles 80

Biznology

NOVEMBER 28, 2012

Some of you probably know that I do a lot of professional speaking and training–if you follow me on Twitter or you are connected to me in Facebook or LinkedIn, I will send you notices of when and where I am speaking. If you are providing truly helpful information, people will pass it along to others with the same problems.

Opt-out 80

Opt-out Social Media Opt-in Linkedin 80

Biznology

NOVEMBER 1, 2013

But we know that it takes into account connection (the more engaged you are with someone’s posts, the more likely they will continue to hit your stream), importance (weightier information is favored, so a video is more important than a “like”), and timeliness (newer is better).

Social Media 80

Social Media Facebook Lead Ranking Media 80

Biznology

APRIL 18, 2012

In LinkedIn, they make this explicit, showing you that you are a second- or third-level connection with someone else and they let you introduce yourself through your first level connections. They have relationships through LinkedIn or Google+ or Twitter or e-mail or (God forbid) real life. I expect it to happen.

Social Networks 80

Social Networks Network Marketing Facebook Linkedin 80

Biznology

JULY 10, 2015

Some tools specialize in monitoring and reporting on traffic from a specific channel like Twitter, Facebook, etc. TweetReach : TweetReach is specifically designed to report analytics for Twitter. Like Facebook Insights, it only reports on traffic and data for your Twitter account. Channel Specific Monitoring and Traffic Tools.

Traffic 80

Traffic Budget Programs Enterprise Management Tools 80

Biznology

NOVEMBER 20, 2014

They have a point of view, are comfortable with their perspective and only accept information that confirms their opinions. In addition to an over reliance on biased but readily available information, many marketers suffer from an “internal out” view of the world.

Lock-In 80

Lock-In Paid Search Agency Facebook Viral Marketing 80

Biznology

DECEMBER 22, 2014

98% of sales reps with 5000+ LinkedIn connections achieve quota (source: Sales Benchmark Index ). 74% of B2B marketing companies use Twitter to distribute content (source: Content Marketing Institute ). 55% of B2B buyers search for information on social media (source: MediaBistro ). Why has it changed? SOCIAL SELLING.

Cold Calling 80

Cold Calling Peer-to-peer Search Engine Marketing Advertising Benchmark 80

Biznology

APRIL 29, 2015

You’ve got your Twitter profile. Don’t forget Pinterest, Instagram, Facebook, and LinkedIn. And you’re just a click away from viewing customer profile information that you might want to review before your next meeting. All-in-One Social Media Management. Your Google+ account. But that’s so 2010. Savvy Financial Management.

Work Management 80

Work Management Marketing Management Tools Ideal Customer Profiles 80

Biznology

NOVEMBER 8, 2012

When all five roles are using the same keywords as the content strategists and information architects (IAs) who work on your website, that’s when the magic we call content marketing happens. Earned: Press releases, blogs, organic search, social outreach, Facebook, Twitter. Imagine the noise we would have created without it.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Biznology

FEBRUARY 5, 2013

Bookmarks are passé and our memories are addled with too much to do, too many sites, and too much information. Whatever the offer is, the visitor needs to perceive a value-for-value trade between their contact information and the lure you’re proffering. The next step is to trap them. Who would’ve known? ” you ask?

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Biznology

SEPTEMBER 15, 2015

To the history of my calls, to the history of the conversations and relationship I have with each person, maybe even access to my Facebook, Google+, Twitter , and LinkedIn accounts so that each meeting can come with a briefing. To historical meetings and meeting places.

Training 80

Training Blogger Amazon Google 80

Biznology

MAY 22, 2013

Search engines used to be about helping customers find information. But new products like Google Now, Google Glass, and the redesigned Google Maps are beginning to flip the script, moving to an environment where information finds your customers instead. Search just ain’t what it used to be. And all without ever using Google.

Search Engine Marketing 80

Search Engine Marketing Search Marketing Paid Search Agency Planning 80

Biznology

FEBRUARY 10, 2015

” you ask, “I can do everything my client wants with my own sites, through social media like Facebook and Twitter , and through SEO.” Put together a really nice user page – mine’s terrible because my first elaborate version was self-promotional so they even nixed my user page, so go neutral, informational, and factual.

Wikipedia 80

Wikipedia Work Management Wiki Screencast 80

Biznology

JANUARY 12, 2015

To put things in perspective in relation to the other digital marketing extras you might have for your business (in addition to your website), Facebook was opened to everyone in 2006, Twitter also launched in 2006, and LinkedIn launched in 2003. Oftentimes social posts need a landing page to go to for more details or information.

Business Blogging 80

Business Blogging Activities Business Landing Pages 80

Biznology

MARCH 11, 2015

The fact that the Internet makes it easier to connect not only people to information, but also people to people and information to information, much of the physical and non-physical world is being pulled into the Internet. It’s unnatural. News, ideas and thoughts are things.

Gartner 80

Gartner Wikipedia Verticals Trends 80

Biznology

JULY 15, 2013

Mobile marketing is defined as interactive wireless media to provide customers with time and location sensitive, personalized information that promotes goods, services and ideas, thereby generating value for all stakeholders. You decide: 56% of US consumers prefer like the idea of remote healthcare (source: Price Waterhouse Cooper ).

Case Study 80

Case Study Case Studies Mobile Marketing ROI 80