Hubspot

SEPTEMBER 8, 2011

By now, most members of the inbound marketing community are probably aware that RSS exists (and if you don't, this blog post will help ). While this may be true, my guess is that many still aren't aware of just how versatile RSS can be. The good old RSS feed can be a lot more powerful than you might think.

RSS 28

RSS Paid Search Agency Blogger Youtube 28

Industrial Marketing Today

JUNE 29, 2010

Relevant marketing content – key to thought leadership Positioning your company as a thought leader is critical in complex technical sales that have long buying cycles with many decision makers involved. In the later stages, supplier Web sites and catalogs are the most important information sources. Definitely not.”

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

NuSpark Consulting

NOVEMBER 17, 2013

Send informative, funny, and witty tweets daily. Retweet relevant news stories to your business. Interact with people, comment on other business’s tweets, retweet information that pertains to you customers. To ensure your lead generation card is seen by potential customers, first establish a rapport with the public.

Lead Generation 100

Lead Generation Twitter Generation Leads 100

Sprout Social

OCTOBER 19, 2023

For example, B2B brands focused on LinkedIn or G2 may be oblivious to discussions on Reddit. Tracking conversations relevant to your brand needs to be consistent and scalable. But again, conversations relevant to your reputation go far beyond managing Google reviews. Granted you’re monitoring them.

Marketing AI 96

Marketing AI Work Management Marketing Management Business 96

EveryoneSocial

DECEMBER 21, 2020

As more information becomes accessible and shared across an organization, the more prepared to adapt, pivot, and succeed it will need to be. Employees are likely to cite breakdowns in communication as the cause of most failures at work, so there is a great opportunity to improve how information is made available at companies today.

Transparency 98

Transparency Newsletter RSS User-Generated Content 98

Webbiquity

MAY 4, 2010

Link to the new blog from your website, Facebook page, LinkedIn and Twitter profiles, other social networking and social bookmarking profiles, comments you leave on other blogs—anywhere you can create a link. Write compelling, relevant (i.e., Finally, include relevant page titles, a compelling description, and keywords with each post.

RSS 100

RSS Digg Tagging Blogger 100

Content Marketing Institute

DECEMBER 7, 2018

It helps craft personalized cold emails and integrates with your LinkedIn account to send follow-up emails. From a simple “Thank you for signing up for our newsletter” to “You have items in your shopping cart,” emails offer you an opportunity to keep your customers informed and engaged. You also need to set up your RSS feed.

Automation 99

Automation Marketing Automation Services Work Management Marketing Analytics Tools 99

The Point

SEPTEMBER 23, 2015

But if the only way to subscribe to the blog is through RSS, or email, you’re missing out on a large subset of leads who may prefer other channels. That’s why it’s important to offer as many subscription options as possible, including RSS, Email, Twitter, Facebook, LinkedIn, and aggregation services like Flipboard.

Business Blogging 100

Business Blogging Lead Scoring Lead Ranking Generation 100

KoMarketing Associates

JANUARY 22, 2015

A recent comparable study from IDG Enterprise and the B2B Technology Marketing Community on LinkedIn showed similar results. To make it more business and SEO-specific, consider adding the following information and values to this process: Topic / Idea. Ability to Comment / Notate Information. Gather Information Sources.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

Hubspot

JULY 23, 2018

You can set up an RSS feed with an app like Feedly for blogs you know that contain relevant industry news. I’m not saying you need to write a polished, 1500-word essay on an industry-relevant topic daily. Spend some time on Twitter, Facebook, and LinkedIn to check out who the thought leaders are in your industry and follow them.

Peer-to-peer 101

Peer-to-peer Content Curation Network Marketing 101

Valasys

JULY 20, 2020

According to marketing experts, Foremost B2B organizations considered LinkedIn as a proven and highly active lead generator, subsequently Facebook and Twitter. LinkedIn is adept by experts and businesses. Leveraging a B2B LinkedIn profile, deliver useful data about brand growth around the global market.

Paid Content 86

Paid Content Social Media Social Marketing B2B Marketing 86

markempa

AUGUST 5, 2012

It provides secure software-as-a-service virtual data rooms that allow collaboration with sensitive information between global banks, law firms and thousands of the world’s major corporations. A 50% connection rate with potential customers on LinkedIn. And other relevant targeting criteria. All it needed was the right strategy.

Social Media 120

Social Media Top of Funnel Advertising Channels Lead Scoring 120

Writing on the Web

SEPTEMBER 3, 2014

I know we’ve all seen bad content marketing – blogs that are irrelevant, outdated, full of incorrect information, typos, rambling rants and silly drivel. Choose a topic your readers will be interested in – something relevant and specific. Remember, any relevant issue has been covered ad nauseum. The Four Step Rant.

Business Blogging 100

Business Blogging Business RSS Content 100

Convince & Convert

MARCH 19, 2013

Then, you automatically have that contact created within Nimble, including their personal information and any other social media profiles that Nimble finds and automatically assigns for these contacts. Once the contact is in Nimble, you can monitor their social streams, initiate conversation, or interact with relevant updates.

Social Media 167

Social Media Tools Product Media 167

SmartBug Media

MARCH 19, 2020

To benefit from video, your marketing strategy needs to be built around goals that are SMART: specific, measurable, achievable, relevant, and time-sensitive. Relevant: Does the goal align with your organization’s larger goals? Point viewers to your website for a free white paper, more information, or a discount offer.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

MLT Creative

NOVEMBER 7, 2011

Your Company Page on LinkedIn is a powerful way to reach millions of professionals and reveal the human side of your company. million companies on LinkedIn. LinkedIn regularly informs members of Company Pages changes via email or network update. Assign Admins - LinkedIn wants to know who will administer your company page.

Paid Search Agency 40

Paid Search Agency Linkedin B2B Marketing Companies 40

KoMarketing Associates

DECEMBER 1, 2015

As we shared this information with our clients, they were naturally inclined to become even more involved with content marketing. 5 Practical Content Marketing Tactics to Educate & Inform Your B2B Audience. We do this by collaborating in bi-weekly “team training” sessions, where we all come armed with information to share.

B2B Thought Leadership 120

B2B Thought Leadership Content Marketing Planning Thought Leadership 120

NuSpark Consulting

OCTOBER 24, 2011

B2B buyers are time deprived and risk averse – and also enormously well informed. Information is available free (or close to it) today that you couldn’t buy for any amount of money five years ago. LinkedIn and, increasingly, Google+ are the online platforms best suited to B2B commerce. attract prospects.

Social Media 100

Social Media Marketing Management Cold Calling Peer-to-peer 100

Writing on the Web

JUNE 12, 2013

If you have a product or a service that can help your customer solve a particular problem, share this information with your readers. Depending on the size of your business and your level of comfort at sharing personal information, you may want to reveal how you solved a similar problem with your readers.

RSS 100

RSS Social Media Buzz Internet Marketing 100

Smashmouth Marketing

JUNE 14, 2010

In the enterprise, we are flooded with internal and external data -- nuggets of information that we find valuable or our colleagues find valuable and that we need to know in order to do a stellar job. Data - Most data sources (Jigsaw, LinkedIn, etc.) allow you to create RSS feeds on specific searches. and Jive Genius.

B2B Sales 100

B2B Sales Enterprise Management Demand B2B Marketing 100

ClickZ

NOVEMBER 22, 2019

We’ve analyzed and curated a list of the top seven chatbot platforms to help you make an informed business investment: 1. Slack, Google Sheets, RSS feed, JSON API, Shopify, website, forms, Alexa, WP, Zapier, and more. Gather customer information by asking a few simple questions. Supports multiple languages. Integrations.

CMS Development 132

CMS Development Tools Case Studies Paid Search Agency 132

Adobe Experience Cloud Blog

JUNE 13, 2012

According to a recent study by the Custom Content Council , 73% of consumers prefer to get their information about an organization in articles rather than advertisements. Here are 10 proven tactics to help you never run out of content ideas: #1: RSS Reader: Scan it Daily. Linkedin Today . Visualize Your Keywords.

Tactics 48

Tactics Marketing & Strategy Marketing Strategy RSS 48

markempa

DECEMBER 30, 2008

They scanned the Web, the blogosphere, online fourms, and communities to find conversations relevant to their industry and their technical audience. An RSS feed gave the team something to review each morning.     Created a LinkedIn group.     Measured growth of social media and Web traffic.

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

Chris Koch

MARCH 19, 2010

Find and track the relevant conversations in social media and online. Monitoring can be used to discover customers and prospects that are most relevant for your offerings by observing the patterns and topics of their conversations. You want to have someone knowledgeable get involved in the most important and relevant conversations.

Social Media 100

Social Media B2B Thought Leadership Peer-to-peer Media 100

Anything Goes Marketing

DECEMBER 15, 2008

I decided to do a quick scan on Linkedin instead and found a great topic on email marketing. The best approach that was brought up in the Answers section in Linkedin is to send emails based on a person's specified interests. Let's assume that the marketer may not know all of this information just yet.

RSS 100

RSS Autoresponders Newsletter Display 100

Vidyard

JANUARY 17, 2017

Integrating with our Google Apps email addresses, Rapportive shows LinkedIn profile data along side every email we send or receive just by hovering over a person’s email address. Easy, instant data where it’s most relevant. Unlock the Kit Owler is free to use, and the information provided is crowd-sourced.

Marketing Automation Services 71

Marketing Automation Services Budget Programs Tools Ideal Customer Profiles 71

Buzz Marketing for Technology

SEPTEMBER 24, 2008

Heres what well be covering: Week 1- Social Networking --Ning, LinkedIn and Facebook. Week 4-- Aggregators and RSS Feeds. Knowledge Worker Competency Series - #1: Finding, sorting, and determining relevency of information. Im going to introduce concepts like tagging and RSS readers to our Education group.

Ning 100

Ning Web 2.0 RSS Social Networks 100

Moz

DECEMBER 16, 2020

Far and away, the challenge most often mentioned in response to this question was the high volume and rapid cadence of new SEO information, new tools, and algorithm updates. Which other site(s), if any, do you regularly visit for information or education on SEO? I read posts in the RSS feed." It wouldn't add value." "I'm

Customer Surveys 57

Customer Surveys Industry CMS SEO Social Media 57

NuSpark Consulting

SEPTEMBER 9, 2012

Such information to gather includes: • Minimal spend. You can show your ad on specific web pages, online videos, games, RSS feeds, and mobile sites that you select. You can find interested customers, such as sports enthusiasts, and show them relevant ads as they browse sites across the Google Display Network. Gender and Age.

Display 100

Display Advertisements Advertising Lead Ranking 100

Hubspot

JUNE 13, 2019

That’s helpful for building awareness of your brand -- especially when 44% of journalists consider press releases to be the most trustworthy source of brand-related information. Next, it’s time to find some contact information for the targets on your press release distribution list. Press releases can boost your SEO.

Press 100

Press Distribution PR Public Relations 100

Biznology

JUNE 30, 2015

SOCi is a platform that allows you and your team to sort through piles and piles of content from across the social mediaphere, including content on Facebook using keywords and categories in order to collect the best, most relevant, news and content that is as close to bespoke to their needs short of writing it all yourself.

Tools 80

Tools Campaigns Ideal Customer Profiles Enterprise Management 80

Albacross

APRIL 9, 2019

First, investigate what they say about anything and everything relevant: How do they talk about your industry? Focus on platforms such as LinkedIn for the most influential figures ( around 45% of all LinkedIn users are valuably positioned in upper management ), then reach out to them with some friendly questions.

Brand Identity 56

Brand Identity Branding B2B Enterprise Management 56

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. I searched Wikipedia for information but couldn’t find an exact definition. Yes, too many people think curation is nothing but copy & paste or adding a RSS feed to their site. So curated content is not something new.

Curation 60

Curation RSS Content Marketing Web 2.0 60

Buzz Marketing for Technology

JULY 24, 2008

Information management. One of the first things you need to do before you start sharing what you know with anyone else is to make sure that you have your information managed properly. See my post on free knowledge tools to get started on proper information management. Create a solid foundation. Push versus pull.

RSS 100

RSS Work Management Marketing Management CAN-SPAM 100

Marketing Insider Group

SEPTEMBER 25, 2023

Users, typically researchers and information seekers, utilize search engine aggregators to save time and obtain a broader range of information. RSS Feeds RSS Feeds are digital channels for distributing and subscribing to content from various websites and blogs. Users subscribe to these feeds to get automatic updates.

Aggregators 247

Aggregators Work Management Marketing Management Service 247

Industrial Marketing Today

MAY 26, 2010

By the time buyers reach the Procurement stage, supplier Web sites and catalogs are the most important information sources. Those that drop off the list are often those who did not provide the right level of information to buyers or did not meet some other perceived or real need in the buyer. Sounds simple, right?

Buying Cycle 60

Buying Cycle Buy Web 2.0 Allocation 60

Hubspot

MARCH 26, 2014

To stay up to date on SEO trends, there are a few other things you shoud do to make sure you have the latest SEO information at your fingertips. Whenever there is a major change in search engine optimization, detailed information will be posted on all SEO blogs. Set up your RSS feed to make sure you don''t miss anything.

SEO 28

SEO Trends RSS Hubspot 28