Remove interests

Paul Gillin

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How AI is automating writing and marketing messages

Paul Gillin

The rise of AI-generated content has led to some interesting developments in the world of online content. However, you will still need to do your own research to ensure that the information in your post is accurate. If you want to write a blog post about a specific topic, you can use AI to help you generate ideas for the post.

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How to Read and Summarize a 20-Page Research Report in 20 Minutes

Paul Gillin

As you skim the document, look for signposts that point to important information and label them. Key Point – Essential information for one or more of the audiences you need to reach, this is one of the two or three most important findings. Look for signposts that point you to important information. Outsource the Work.

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Tips for Building a Quality Twitter Following

Paul Gillin

I have never played games to run up my follower count and I only tweet about stuff that interests me. The people who follow me have no incentive to do so other than to discover and learn from information I share. My goal is to find people who share my interests, not to run up my numbers. I use Dlvr.it ” I use a simple bit.ly

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Facebook, LinkedIn and Twitter in Plain English

Paul Gillin

Profiles are online identities that define members’ backgrounds and interests and reflect their activities and contributions to the community. Good Facebook marketers provide a constant stream of information that provokes conversation and interaction among members. Contests, polls and games work particularly well there.

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Gordon Gekko is So Last Century

Paul Gillin

Just like they did with e-mail and the Internet, Eighty-two percent of emerging market professionals and 41% of developed market professionals agree that blogs, information from social media or crowd-sourced information on the Internet are highly useful in helping to understanding an issue or news item.

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How to Get Salespeople Aboard the Social Media Train

Paul Gillin

One of the most common frustrations I hear B2B marketers express is about the difficulty of getting salespeople interested in social media. Information is competitive advantage in sales. Many salespeople see no upside in sharing information, which is a practice which is essential to building social capital.

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15 Tips for Getting the Most From LinkedIn Groups

Paul Gillin

For example, instead of saying, “This webinar on the benefits of platform as a service has particular relevance to business partners,” try “This webinar on the benefits of platform as a service looks interesting. When you contribute something interesting to the group, people will want to find out more about you. That means you own it.