B2B Memes

SEPTEMBER 18, 2012

Of late, I’ve been rather down on this graphic approach to conveying complex information. Too often, what information value is contained in the graphic is overwhelmed by cuteness, triteness, or both.

Social Media 100

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B2B Memes

SEPTEMBER 18, 2012

Of late, I’ve been rather down on this graphic approach to conveying complex information. Too often, what information value is contained in the graphic is overwhelmed by cuteness, triteness, or both.

Social Media 100

Social Media Promotion Tips Contacts 100

B2B Memes

JANUARY 26, 2012

Case in point: this interactive graphic from OnlinePhD.org, which steps you through Google’s growth year by year (thanks to Google Tutor for the lead.) The drawing is not outstanding, but the interactivity and engagement are. This one instead lets you click through to a new panel of information. Created by Online PhD.

Google 100

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B2B Memes

JUNE 28, 2010

to position the company as a trusted information source for the future, to earn the respect of the audience through truthful content.”. The interactivity inherent in conversational media means the reader is not simply a passive recipient of information, but shares ethical responsibility.

Ethics 100

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B2B Memes

MAY 2, 2012

Most industry bloggers insist that content generated should be exclusive—information unavailable elsewhere. The internet is by its nature an interactive medium. For a better-informed handle on whether your content is best of show, try a “Like-Item Analysis.” Lack of enterprise. Insufficient links.

Case Studies 100

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B2B Memes

MARCH 25, 2011

Used well, it can give information an appeal and interactivity that even the best prose cannot match. But the fact that I want to do it reflects the power and beauty of infographics. A good infographic combines the visual splendor of print with the accessibility and engagement of the Web.

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B2B Memes

OCTOBER 6, 2011

Moreover, she sees some benefit in using software to replace those deadwood journalists who “don’t add any value” through their work: “Writers, for example, who simply gather information, get a few comments from people and then regurgitate it onto the page, should probably start looking for another profession. As James W.

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