Sprout Social

JANUARY 29, 2024

Social media networks, and the way users interact with them, evolve quickly. In 2023, we saw new platforms enter the scene and shake ups in platform preferences that changed the face of the industry, while other tried and true networks held consumer attention. Especially as powerhouse networks become increasingly oversaturated.

Social Media 110

Social Media Allocation Media Marketing & Strategy 110

Webbiquity

NOVEMBER 15, 2022

Other examples of adaptability at work include: testing out new strategies on certain platforms; listening to your team’s suggestions for improvements; staying up-to-date on the latest industry trends and news stories; and. Build upon your networking skills. taking new courses and certifications for self-development.

Social Media 308

Social Media Work Management Marketing Management Media 308

Outgrow

APRIL 17, 2024

About our guest: Yue Wang , Head of Advanced Network Research at Samsung Electronics, is a trailblazing leader in 6G innovation. Leading a dynamic team, she drives research in network architecture and AI-native networks, earning recognition such as the ‘Chinese Women of the Year – Technology’ Award.

Network Marketing 52

Network Marketing Work Management Marketing Management Research 52

Webbiquity

MAY 3, 2022

The past couple of years have been devastating for those in the live events industry. What’s clear though is that the industry will never return to 2019. The live events industry will rebound, but with new processes and priorities. ” In March 2022, that shifted to “networking opportunities.”

Marketing Report 334

Marketing Report Event Marketing Research Trends 334

Martech

APRIL 16, 2024

digital advertising industry continued its growth trajectory in 2023,” said IAB CEO David Cohen, in a release. Even higher growth came from retail media networks (RMNs), which saw a 16.3% Dig deeper: Why we care about retail media networks Digital audio. Why we care. Retail media. increase in revenue YoY, reaching $43.7

Advertisements 105

Advertisements Advertising Paid Search Agency Privacy 105

Webbiquity

FEBRUARY 16, 2023

According to a 2023 industry report, the market growth for B2B companies is surging, with analysts predicting it will grow by 14.1% This would make the industry worth $18.7 Marketing efforts have helped the industry reach new clients and better understand the needs of its audience. Guest post by Brit Tucker. billion by 2027.

Trends 308

Trends B2B Marketing B2B Thought Leadership B2B 308

Marketing Insider Group

JULY 6, 2020

With 675 million monthly users and 30 million companies active on the platform, it lends itself well to promoting business services, networking, building an audience, and content marketing. Just like any other social network, you need to have a good strategy in place to succeed with LinkedIn marketing. Industry news and research.

Linkedin 363

Linkedin Marketing & Strategy Marketing Strategy Enterprise Management 363

Salesforce Marketing Cloud

MARCH 19, 2024

The Salesforce Serviceblazer Community is an online platform that brings together contact center professionals, industry experts, and Salesforce enthusiasts from around the globe. Expand your network Joining the Serviceblazer Community opens the door to a network of like-minded peers. What is the Serviceblazer Community?

Communities 135

Communities Peer-to-peer Work Management Thought Leadership 135

Martech

MARCH 21, 2024

And it might just be that alternative data , a type of big data that ironically went mainstream for the finance industry, might also be a gamechanger for digital advertising. The ability of machine learning to parse through alternative data and deliver valuable insights could be a game changer in the advertising industry.

Advertising Agencies 113

Advertising Agencies Advertisements Advertising Work Management 113

Biznology

JANUARY 22, 2018

Here’s an accelerated process to find and list new business, revenue, and IP opportunities: Focus: Choose your industry, the field where you are in business, or what you’re passionate about and want to improve. Resources: Use brainstorming, Google , or another source like an industry association. When that works, scale it to a million.

Lead Scoring 360

Lead Scoring Lead Ranking Intent Leads 360

Televerde

APRIL 19, 2024

With the 2024 Forrester B2B Summit right around the corner, I’m looking forward to learning more about how the industry is evolving. It’s the perfect opportunity to catch up on the latest trends that are shaping our industry and it’s fascinating to see new and upcoming companies showcasing their work.

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Trade Press Services

JANUARY 29, 2024

That said, more often than not, they are already part of your network and can be harnessed at no cost. To leverage employees as effective brand ambassadors, share valuable communications they want to engage with and that can benefit the individuals in their networks.

Work Management 100

Work Management Brand Identity Branding Peer-to-peer 100

Navigate the Channel

JANUARY 24, 2024

However, amidst the noise of promotions and product advertisements, many people make a critical error that hinders their success on this professional networking site. LinkedIn: More Than a Social Network LinkedIn stands apart from traditional social media platforms like Facebook, Instagram, or Twitter.

Linkedin 65

Linkedin Network Marketing Social Media Profiling 65

Sprout Social

APRIL 16, 2024

What is a social listening query Social listening queries and Boolean search How to create better social listening queries What is a social listening query A social listening query is a set of search parameters a user gives to a social listening tool to gather and analyze consumer data across a variety of social networks.

Keywords 95

Keywords Template Analysis Barriers 95

Salesforce Marketing Cloud

JANUARY 17, 2024

The Salesforce Service Trailblazer Community is an online platform that brings together contact center professionals, industry experts, and Salesforce enthusiasts from around the globe. Expand your network Joining the Service Trailblazer Community opens the door to a network of like-minded customer Service Stars.

Work Management 132

Work Management Peer-to-peer Service Communities 132

Oktopost

FEBRUARY 19, 2024

The Insights We’ve Uncovered: Is LinkedIn still the best network for your employee advocacy program? Is LinkedIn Still the Best Network for Your Employee Advocacy Program? And increasingly, people are seeing LinkedIn as the place to go for industry insights, connecting with like-minded individuals, networking, and honing their craft.

Trends 69

Trends Practices B2B Thought Leadership Best Practices 69

Martech

APRIL 2, 2024

Exactly what the B2C world discovered years ago: There is a growing demand for authenticity and intel from industry thought leaders. What began as a site dedicated to job postings, work announcements and networking has quietly evolved into the perfect space for professional influencer marketing to take hold of the professional world.

B2B Marketing 123

B2B Marketing B2B Planning B2B Thought Leadership 123

B2B Marketing Exchange

APRIL 10, 2024

With #B2BMXEast, we’re not just changing locations and names; we’re setting the stage for groundbreaking strategies and innovations that will define our industry in 2025 and beyond. Connect with peers, industry leaders, and solution providers, forging valuable relationships that can propel your career and business forward.

Peer-to-peer 52

Peer-to-peer B2B Sales Class Network Marketing 52

Sprout Social

DECEMBER 5, 2023

Which means the industry is primarily made up of Millennial white women. How can we make a place in the industry for people from different generations? We asked social professionals outside of the majority demographic to weigh in, and got their take on what’s amiss in the industry and how we can chart a more inclusive path forward.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Bionic

MARCH 11, 2024

Retail Media Networks Retail Media Networks (RMN) have burst onto the scene. There are already more than 600 retail media networks. Ideally, modern electronic IO’s should conform to industry standards. The ad inventory in modern IO’s should be sourced from an industry catalog.

Advertisements 86

Advertisements Advertising Work Management Order 86

Martech

MARCH 8, 2024

The shift from network television to cable, to the internet, to streaming entertainment and social media has greatly impacted marketing organizations of all sizes. However, I feel those changes will be dwarfed by generative AI’s impact on our industry. Does the training align with your organization’s AI strategy?

Marketing AI 103

Marketing AI Training Generation Budget Programs 103

Martech

FEBRUARY 28, 2024

This is especially true in the retail industry, where establishing trust means delivering relevant, comprehensive answers to the consumer’s concerns and interests. Your brand status means you have industry knowledge, while OAO ensures you now have the data and the platforms to deliver exactly what consumers want.

Trust Marketing 107

Trust Marketing Loyalty Ad Building Planning 107

Sprout Social

FEBRUARY 28, 2024

How social media technology has evolved Over 5 billion people use social media worldwide, and, according to Sprout Social Q4 2023 Pulse Survey data, 42% of users expect to be present on even more networks in 2024. As a result, social media networks are constantly changing to keep up with the emerging preferences of their growing user base.

Social Media 100

Social Media Work Management Marketing Management Media 100

Oktopost

OCTOBER 26, 2023

Unlike other industries, the financial sector operates under the watchful eye of regulatory bodies such as FINRA, SEC, IIROC, FCA, and PRA, imposing strict guidelines on communication and transparency. In fact, 81% of socially engaged sellers in the financial services industry report increased business prospects.

Marketing Management 125

Marketing Management Service B2B Thought Leadership Thought Leadership 125

i-Scoop

MARCH 30, 2017

As mentioned in our Industry 4.0 overview, the concept of Industry 4.0 To be more precise: we said Industry 4.0 had gone global but worldwide in scope sounds better and it’s precisely what industrial giant PTC states in a series of announcements in the context of a global Industry 4.0 […].

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Martech

SEPTEMBER 14, 2023

The IAB introduced new guidelines to improve measurement across retail media networks (RMNs) this week. The guidelines will be welcomed by advertisers and agencies set to increase RMN ad spend, especially if the industry is more standardized. The guidelines will be open for public comment through October 13. Why we care. Data accuracy.

Guidelines 117

Guidelines Advertising Agencies Media Paid Search Agency 117

Convince & Convert

SEPTEMBER 30, 2021

Grow Your Network . Industry peers and competition . Peers from a group, event, or networking event. However, don’t rule out the importance of developing connections with adjacent peers and competitors or others in the peripherals of your network. Join adjacent and industry groups of your target personas.

Peer-to-peer 194

Peer-to-peer Ideal Customer Profiles Lead Scoring Lead Ranking 194

Liveintent

MAY 18, 2023

For Part One, which concentrates on retail media adoption and performance, key insights from LiveIntent’s research include: RMN Adoption Everyone has at least “heard” of Retail Media: When asked about their familiarity with retail media networks, 60% have a general understanding of RMNs, while 40% have a detailed understanding.

Lead Scoring 62

Lead Scoring Lead Ranking Marketing Report Advertisements 62

Oktopost

SEPTEMBER 21, 2023

Social selling broadens your business’s reach, connecting you with a diverse audience through your employees’ combined networks. Unless industry regulations impose content restrictions, adding your personality to your posts will create a more authentic and engaging social selling strategy to stand out as a thought leader.

Sales Management 136

Sales Management Examples Top of Funnel B2B Thought Leadership 136

Trade Press Services

FEBRUARY 19, 2024

As publication experts who support immigrating and non-immigrating experts across all industries, we understand what it takes to effectively establish credibility, visibility, and reputability in any marketplace. Do attend industry conferences and conventions. This is why the UCSIS looks for sustained acclaim in your industry.

Marketing AI 99

Marketing AI Press Peer-to-peer Paid Search Agency 99

Martech

JUNE 28, 2023

In all of the hype associated with this latest technology wave, a significant trend is occurring across industries that could significantly change the impact of AI — the retirement of the knowledge worker. Over this same period, network engineers who ushered in the transition from analog to digital began retiring.

Marketing AI 114

Marketing AI Work Management Marketing Management Bandwidth 114

Top Rank Marketing

DECEMBER 13, 2023

Greater influencer access and identification insights B2B influencer marketing agencies have spent considerable time developing extensive networks of influence partners. This dual track approach of accessing a well-developed network of partners along with identifying new influencers allows for greater flexibility and adaptability.

Advertising Agencies 120

Advertising Agencies Paid Search Agency B2B Marketing Planning 120

The Marketing Blender

NOVEMBER 11, 2022

9 small business networking tips to help you expand your reach. When it comes to running a small business, networking is key. But networking can be tricky, especially if you’re not sure where to start. . That’s why we’ve put together this list of small business networking tips. Attend Industry Events .

Small Business Marketing 96

Small Business Marketing Tips Allocation Business 96

The Marketing Blender

OCTOBER 28, 2022

17 networking tips for business professionals. Networking is a vital skill for any business professional. No matter what industry you’re in, chances are that you’ll need to network at some point in your career. Networking Tips: How To Get Started. Get involved in industry associations and attend events.

Tips 98

Tips Marketing Budget Business Allocation 98

Sprout Social

JULY 21, 2022

From social networking to video sharing and social messaging, there’s something for everyone (and every business). Social networking. Social shopping networks. Social networking sites. Overview: Social networking sites allow people to connect with each other through a shared online space. Video sharing.

Social Media 145

Social Media Social Marketing Media Curation 145

Martech

JANUARY 9, 2024

Research data before the event Digital events are a great way to engage existing customers and build a sense of community in your industry. Make sure you leave time for networking and include these opportunities for attendees to chat during your event. External data sources like social media also help to build a complete picture.

Optimization 110

Optimization Ideal Customer Profiles Customer Surveys Communities 110

Anyword

DECEMBER 5, 2022

Networking can feel like an uphill battle, and if you don’t have any existing connections in your industry, it might feel like getting anywhere at all is impossible. These online platforms are a great way for freelancers in any industry, including copywriting, to get their name out there and find work. Try Guest Posting.

Copywriting 98

Copywriting Ideal Customer Profiles Conference Trade Show 98