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Surprises from the SEOmoz SEO Industry Survey

WebMarketCentral

Search marketing hub site SEOmoz recently released the results of a survey of more than 3,000 search marketers covering demographics, practices, tools used and other topics.

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How Trade Publications Can Capitalize on Content Marketing and Social Media

WebMarketCentral

Personally, I believe that trade pubs can continue to play an important role in the distribution of industry-specific, niche content to focused groups of readers due to several advantages they have over other channels. As independent third-parties, trade publishers are in a unique position to conduct industry research. Not possible.

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7 Reasons Every Business Needs to Twitter

WebMarketCentral

To Influence the Influencers Industry analysts, journalists, bloggers and other influencers from most sectors of the economy are well-represented on Twitter. An active Twitter presence enables you to demonstrate strong customer service, rather than just claiming you offer it (after all, who advertises poor customer service?).

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Branding & Entertainment? Web 2.0? Pick an Event, a Coast and a Discount

WebMarketCentral

There's no other event like this one for meeting the "players" and making connections in the entertainment industry. It's a unique annual event where brand marketers can meet the right people and develop valuable industry partnerships for brand promotion. tags: comprehensive calendar of marketing events, L.A.

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Will Content Marketing Kill Trade Publications?

WebMarketCentral

Today, there are far more options: specific segments can be reached through SEO, SEM, industry-specific blogs, LinkedIn groups, Twitter and other venues. Trade publications used to serve the role of content aggregator, bring together the best content from experts on both the vendor and user sides as well as leading industry analysts.

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Gord Hotchkiss, Neuroplasticity and Kids These Days

WebMarketCentral

It was the industrial revolution of the early 1800s that really kick-started the process of accelerating technological development. Harford also notes that human living standards (a rough proxy for technological development) have increased as much since 1880 as the did from the dawn of humanity until that point.

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Can Social Media Save Detroit?

WebMarketCentral

While the two groups certainly didn't come away agreeing with each other, they did at least increase their understanding of the other group's point of view. Chrysler, meanwhile, still apparently doesn't get social media , at least according to Noah Mallin.) Social Tagging.