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1016 Articles match "Industry"
The Latest from the B2B Marketing Community
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Monday, March 8, 2010
Testing and refining should grow your ROI by 10%+ per year even if you’re already an industry leader.” The Sales Lead Management Association recently invited its members to vote for the 50 Most Influential Sales Lead Management Professionals. Jim Obermayer , host and author on the Association’s blog, has been conducting a series of interviews, each featuring one of the “winners.”
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Sunday, March 7, 2010
It's an eloquent rant concerning the growing negativity and sensationalism created by supposed industry 'gurus', all for the sake of ratings and followers. It is an ABSOLUTE MUST READ for anyone who would think of hiring an 'expert', or for all of us who follow said experts and wonder about their motivation. So why am I writing? Scott focused on the industry Gurus - the A-List bloggers and social media-powered gurus who are selling out to reach for fame and fortune. I don't think the issue of sensationalism stops there. Scott McKain wrote a post on Friday that got me going, I ntellectual Dishonesty.
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Friday, March 5, 2010
This may consist of personalizing your messaging and focusing on industry trending pains. Navigate around accounts, overcome objections, and uncover industry trends on your own. As a trainer, I understand the importance of keeping my message fresh and keeping our teleprospectors motivated. In order to get the most effective point across to my team while maintaining the appropriate level of respect, I understand the importance of staying involved in process.
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The Best from the B2B Marketing Community
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Wednesday, July 29, 2009
We're pleased to present this post by guest author, Dianna Huff , who offers practical advice on how to find out more about -- and better connect with -- your prospects. A client of mine was seriously considering spending thousands of dollars to advertise in an industry trade journal in order to (hopefully) catch the attention of specific people in a very niche industry. After talking with him - and asking lots of questions about his industry - I asked, "Have you tried LinkedIn?" quot; "You mean that site where I get lots of emails from people to connect?"
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Wednesday, July 29, 2009
We're pleased to present this post by guest author, Dianna Huff , who offers practical advice on how to find out more about -- and better connect with -- your prospects. A client of mine was seriously considering spending thousands of dollars to advertise in an industry trade journal in order to (hopefully) catch the attention of specific people in a very niche industry. After talking with him - and asking lots of questions about his industry - I asked, "Have you tried LinkedIn?" quot; "You mean that site where I get lots of emails from people to connect?"
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Friday, July 31, 2009
Yesterday, House Speaker Nancy Pelosi took to the podium to single out an industry as our common enemy. The problem with this strategy is that attacking an industry causes consumers to paint using broad brush strokes, resulting in a picture that portrays all businesses as evil. That, as I said earlier, is about an individual not a business and certainly not an industry.) Quoted on Politico.com , she said, “Of course, they’ve been immoral all along,” she added. “They They are the villains in this.
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Saturday, March 28, 2009
Michael Stelzner of White Paper Source recently released a study on how marketers are using social media to grow and promote their businesses. Nearly 900 marketers were surveyed.
One One of the great questions in the study was an open ended question that simply asked, “What question about marketing with social media do you most want answered?”
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Sunday, September 17, 2006
Here are the ways that business bloggers can be classified should be called based on their industry. Where do you fit in? Fogger - weather and climate industry. Hogger - fast food and banking industry and possibly the government. Dogger - pet industry (or someone who rarely blogs) Mogger - criminals Hoggers typically don't allow you to leave comments either. PS - stay tuned for a part II of this as I left many out.
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Wednesday, September 2, 2009
According to a recent survey of engineering, technical, manufacturing and industrial professionals:
believe it is good news that more than a third of companies in the industrial sector are expected to increase spending during this second half of 2009.
And maybe that expected increase in buying is also a sign that business in the industrial sector is finally starting to improve.
Although the majority expects their companies’ spending to remain flat or down, more than a third (36%) said they expect spending during the second half of 2009 will increase compared to the first half of year.
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Thursday, December 10, 2009
Every time I participate in, or attend an event where social media is the topic there is always one – sometimes more – person in the audience representing a company from a highly regulated industry. Most Regardless of the industry there are ways to leverage the power of the web and here is one of my favorites.
The first is to react to an event that Most often they are from the financial sector - banking, investments, etc. – 8211; and they all have the same question: How can we blog when everything we say needs to be run through an extensive approval process?
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Friday, March 20, 2009
I was listening to Paul Greenberg giving a webinar yesterday when he used a phrase that really resonated with me: Industrial Strength Intelligence CRM and marketing automation systems have given us intelligence. But, that's changing for many of us—especially now that we can gather Industrial Strength Intelligence. What ramps up intelligence to industrial Things like a place to record demographic information, email communications and website behavior tied to lead scoring. He pointed out that a big issue for creating higher engagement is that we never know enough about our
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Friday, September 18, 2009
Posted in websites Tagged: seo websites onlinemarketing shelter industry
...Tags: Tags: websites seo websites onlinemarketing shelter industr I’ve added a new associate to my universe of marketing experts and partners – Sam Beamond. Sam and I met for coffee this morning at the Dunn Bros, just to get acquainted.
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Thursday, April 3, 2008
Their article, The SEO Industry Survey Results , by SEOmoz staff members Nick Gerner , Rebecca Kelley , Jeff Pollard and Rand Fishkin , provides an excellent summary of the results, so I won't rehash all of that here, but rather offer just a few observations on some of the more surprising findings. Their tools may be elegant though overpriced , but the SEOmoz survey makes great and informative reading. ***** technorati tags: search marketing hub, SEOmoz, The SEO Industry Survey Results, Nick Gerner, Rebecca Kelley, Jeff Pollard, Rand Fishkin,
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