Biznology

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Why inbound marketing messages should be sent on a regular schedule

Biznology

When it comes to inbound marketing, it is essential that you send messages on a consistent basis to your customer lists. One of my associates told me recently about receiving a marketing text from a restaurant over a year after he had moved out of the vicinity of the restaurant. Like this post? Sign up for our emails here.

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The B2B marketing ironies of our time

Biznology

Hubspot preaches inbound marketing as a mantra, right? The result: you get higher quality prospects, with higher conversion rates and at lower cost than traditional outbound marketing. Even Hubspot realizes that you can’t get all the B2B business you deserve using inbound marketing alone. Here’s an interesting one.

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Content marketing as a stellar customer service tool

Biznology

Most people tend to assume that content marketing is just an inbound marketing tool, but that’s like saying butter is only good with bread. True, content marketing is an important part of inbound marketing, but did you know that content marketing is also a stellar tool for customer service?

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Content marketing as a stellar customer service tool

Biznology

Most people tend to assume that content marketing is just an inbound marketing tool, but that’s like saying butter is only good with bread. True, content marketing is an important part of inbound marketing, but did you know that content marketing is also a stellar tool for customer service?

Service 80
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How to build your social selling system with LinkedIn and Twitter

Biznology

It’s no longer enough to do social media marketing and hope that your company’s inbound marketing strategy generates leads, which turn into qualified prospects and eventual buyers. If you fail to craft a dynamic social selling strategy and implement that plan, your efforts on social media will fall flat.

Linkedin 130
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3 Signs it’s time to ditch a digital marketing campaign

Biznology

Many companies would like to change their marketing tactics but feel stuck with a rigid plan of action. Instead, it’s often best to pursue an agile inbound marketing strategy that allows for more flexibility. The post 3 Signs it’s time to ditch a digital marketing campaign appeared first on Biznology. The Bottom Line.

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What’s up with B2B Marketing in Argentina

Biznology

Sellers—even smaller brands—are using marketing automation like InfusionSoft, Marketo and a local provider called Doppler emBlue to conduct event-triggered campaigns. Second, inbound marketing, meaning content posted by sellers on LinkedIn and blogs.