Buzz Marketing for Technology

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CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

For example I get: Social Media reports, Blog data reports, Website data reports, Campaign data reports, Launch result reports, Traditional Media reports, Lead reports and of course Budget reports to name just a few. But for most B2B marketers like myself – we tend to optimize by the channel of data that we have.

iCrossing 100
article thumbnail

CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

For example I get: Social Media reports, Blog data reports, Website data reports, Campaign data reports, Launch result reports, Traditional Media reports, Lead reports and of course Budget reports to name just a few. But for most B2B marketers like myself – we tend to optimize by the channel of data that we have.

iCrossing 100