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Best of 2008: Social Media Optimization, Part 2

WebMarketCentral

What are some of the best free tools for monitoring social buzz about your brand or company? Another tool well worth checking out though not on Mitch's list is the "freemium" version of Techrigy SM2. How should you measure the impact of social media? How can you create effective online video content on a budget?

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B2B Lead Management Market Heats Up

Online Marketing Institute

There are at least 4 amorphous groups of solution providers also setting their sights on this space: 1) Lead generation services or tools – Because this category contains both service providers (that look more like agencies or telesales outsourcers) and software as a service vendors, there are probably more than I could possibly name.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

50 Killer Free Social Media Icon Sets - Hubspot , September 10, 2010 Social media is an incredibly effective tool for sharing content, boosting popularity, improving search engine optimization, and getting found on the internet. How about a real-time search tool to see what’s being said about your company or any topic of interest right now?

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

What social media tool helps small business double their reach on Twitter? 80% of companies are using LinkedIn as their primary tool to find employees. Another is that 45% of B2B marketers said their company had a basic social media presence but didn’t use it as an active marketing tool; only 26% of B2B marketers concurred.